Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Finance studyOrder book

S&P 500 finance companies

Ranked by overall score, out of 100. The score adds up how often AI assistants name a company, how positively they describe it, and how well its website works for AI. Rows marked rarely named came up fewer than three times, so read their scores with care.

The skylineNamedNever named
One tower per company, taller for a higher overall score. A window lights up where an AI assistant named the company. 17 of these 88 towers are dark.

88 companies in the S&P 500, showing 1 to 88

#CompanyNamedScore
  1. 2,159Global Paymentsrarely namedPayment processors, acquirers and point of saleNamed by 0 of the four AI assistants.0/6021
  2. 2,042Erie Indemnityrarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6023
  3. 2,048Globe Liferarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6023
  4. 2,051Invescorarely namedAsset managersNamed by 0 of the four AI assistants.0/6023
  5. 2,086Willis Towers Watsonrarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6023
  6. 1,911Elevance Healthrarely namedHealth insurersNamed by 0 of the four AI assistants.0/6024
  7. 1,947M&T Bankrarely namedRegional and community banksNamed by 0 of the four AI assistants.0/6024
  8. 1,989State Streetrarely namedAsset managersNamed by 0 of the four AI assistants.0/6024
  9. 1,739Arthur J. Gallagher & Co.rarely namedCommercial insurance and brokersNamed by 1 of the four AI assistants.1/6025
  10. 1,742Franklin Resourcesrarely namedAsset managersNamed by 1 of the four AI assistants.1/6025
  11. 1,837Prudential Financialrarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6025
  12. 1,447Cboe Global MarketsMarket data, ratings and exchangesNamed by 3 of the four AI assistants.3/6026
  13. 1,455Blackstonerarely namedPrivate equity and alternative investmentsNamed by 1 of the four AI assistants.1/6026
  14. 1,461Fifth Third Bancorprarely namedRegional and community banksNamed by 1 of the four AI assistants.1/6026
  15. 1,255Blockrarely namedPayment processors, acquirers and point of saleNamed by 1 of the four AI assistants.1/6027
  16. 1,258Cincinnati Financialrarely namedCommercial insurance and brokersNamed by 1 of the four AI assistants.1/6027
  17. 1,290American International Grouprarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6027
  18. 1,291Apollo Global Managementrarely namedPrivate equity and alternative investmentsNamed by 0 of the four AI assistants.0/6027
  19. 1,331Fidelity National Information Servicesrarely namedBanking and fintech infrastructureNamed by 0 of the four AI assistants.0/6027
  20. 1,399Principal Financial Grouprarely namedRetirement and workplace benefitsNamed by 0 of the four AI assistants.0/6027
  21. 1,419The Travelers Companiesrarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6027
  22. 1,428UnitedHealth Grouprarely namedHealth insurersNamed by 0 of the four AI assistants.0/6027
  23. 1,433W. R. Berkleyrarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6027
  24. 1,026Goldman SachsInvestment banks and capital marketsNamed by 3 of the four AI assistants.3/6028
  25. 1,027Marsh & McLennanCommercial insurance and brokersNamed by 3 of the four AI assistants.3/6028
  26. 1,030Raymond James FinancialWealth managers and financial advisersNamed by 3 of the four AI assistants.3/6028
  27. 1,031Regions FinancialRegional and community banksNamed by 2 of the four AI assistants.3/6028
  28. 1,033Arch Capital Grouprarely namedCommercial insurance and brokersNamed by 2 of the four AI assistants.2/6028
  29. 1,037Huntington Bancsharesrarely namedRegional and community banksNamed by 2 of the four AI assistants.2/6028
  30. 1,043U.S. Bancorprarely namedLarge national banksNamed by 2 of the four AI assistants.2/6028
  31. 1,056Corpayrarely namedBusiness payments and spend managementNamed by 1 of the four AI assistants.1/6028
  32. 904VisaCard networks and card issuersNamed by 4 of the four AI assistants.11/6029
  33. 909PNC Financial ServicesRegional and community banksNamed by 3 of the four AI assistants.5/6029
  34. 914Truist FinancialRegional and community banksNamed by 4 of the four AI assistants.4/6029
  35. 923Assurantrarely namedAuto and home insuranceNamed by 2 of the four AI assistants.2/6029
  36. 936Progressiverarely namedAuto and home insuranceNamed by 2 of the four AI assistants.2/6029
  37. 944Aflacrarely namedLife insurance and annuitiesNamed by 1 of the four AI assistants.1/6029
  38. 877Intercontinental Exchangerarely namedMarket data, ratings and exchangesNamed by 2 of the four AI assistants.2/6030
  39. 889KKR & Co.rarely namedPrivate equity and alternative investmentsNamed by 1 of the four AI assistants.1/6030
  40. 901KeyCorprarely namedRegional and community banksNamed by 0 of the four AI assistants.0/6030
  41. 801Robinhood MarketsOnline brokerages and trading appsNamed by 4 of the four AI assistants.9/6031
  42. 803Jack Henry & AssociatesBanking and fintech infrastructureNamed by 4 of the four AI assistants.8/6031
  43. 811CitigroupLarge national banksNamed by 2 of the four AI assistants.5/6031
  44. 814Citizens Financial GroupRegional and community banksNamed by 4 of the four AI assistants.4/6031
  45. 821Broadridge Financial SolutionsBanking and fintech infrastructureNamed by 2 of the four AI assistants.3/6031
  46. 827Aonrarely namedCommercial insurance and brokersNamed by 2 of the four AI assistants.2/6031
  47. 764Bank of AmericaLarge national banksNamed by 4 of the four AI assistants.10/6032
  48. 770CignaHealth insurersNamed by 3 of the four AI assistants.6/6032
  49. 742MastercardCard networks and card issuersNamed by 1 of the four AI assistants.3/6033
  50. 670GartnerResearch, news and mediaNamed by 4 of the four AI assistants.10/6034
  51. 673Verisk AnalyticsFraud, identity and complianceNamed by 4 of the four AI assistants.10/6034
  52. 690JPMorgan ChaseLarge national banksNamed by 4 of the four AI assistants.5/6034
  53. 693Fair IsaacCredit bureaus and credit scoringNamed by 3 of the four AI assistants.4/6034
  54. 610MSCIMarket data, ratings and exchangesNamed by 4 of the four AI assistants.11/6035
  55. 612Capital OneCard networks and card issuersNamed by 4 of the four AI assistants.10/6035
  56. 628BNY MellonAsset managersNamed by 4 of the four AI assistants.6/6035
  57. 633BlackRockAsset managersNamed by 4 of the four AI assistants.4/6035
  58. 532Automatic Data ProcessingAccounting, tax and payrollNamed by 4 of the four AI assistants.19/6036
  59. 540FiservPayment processors, acquirers and point of saleNamed by 4 of the four AI assistants.11/6036
  60. 546IntuitAccounting, tax and payrollNamed by 4 of the four AI assistants.10/6036
  61. 563T. Rowe PriceAsset managersNamed by 4 of the four AI assistants.6/6036
  62. 476HumanaHealth insurersNamed by 4 of the four AI assistants.7/6037
  63. 510Brown & Brownrarely namedCommercial insurance and brokersNamed by 2 of the four AI assistants.2/6037
  64. 516Northern Trustrarely namedWealth managers and financial advisersNamed by 2 of the four AI assistants.2/6037
  65. 523Everest Grouprarely namedCommercial insurance and brokersNamed by 1 of the four AI assistants.1/6037
  66. 440Ameriprise Financialrarely namedWealth managers and financial advisersNamed by 1 of the four AI assistants.1/6038
  67. 443Centenerarely namedHealth insurersNamed by 1 of the four AI assistants.1/6038
  68. 277CoinbaseCrypto exchanges and tradingNamed by 4 of the four AI assistants.30/6039
  69. 284Wells FargoLarge national banksNamed by 4 of the four AI assistants.18/6039
  70. 294PaychexAccounting, tax and payrollNamed by 4 of the four AI assistants.10/6039
  71. 345Ares ManagementPrivate equity and alternative investmentsNamed by 3 of the four AI assistants.3/6039
  72. 370MetLiferarely namedLife insurance and annuitiesNamed by 1 of the four AI assistants.1/6039
  73. 218FactSetMarket data, ratings and exchangesNamed by 4 of the four AI assistants.20/6040
  74. 220NasdaqMarket data, ratings and exchangesNamed by 4 of the four AI assistants.19/6040
  75. 230AllstateAuto and home insuranceNamed by 3 of the four AI assistants.11/6040
  76. 159S&P GlobalMarket data, ratings and exchangesNamed by 4 of the four AI assistants.31/6041
  77. 172American ExpressCard networks and card issuersNamed by 4 of the four AI assistants.14/6041
  78. 175Synchrony FinancialCard networks and card issuersNamed by 4 of the four AI assistants.12/6041
  79. 121EquifaxCredit bureaus and credit scoringNamed by 4 of the four AI assistants.33/6042
  80. 124Moody'sMarket data, ratings and exchangesNamed by 4 of the four AI assistants.21/6042
  81. 125CME GroupMarket data, ratings and exchangesNamed by 4 of the four AI assistants.19/6042
  82. 141AccentureConsultancies and professional servicesNamed by 4 of the four AI assistants.11/6042
  83. 143ChubbCommercial insurance and brokersNamed by 4 of the four AI assistants.10/6042
  84. 152Morgan StanleyWealth managers and financial advisersNamed by 4 of the four AI assistants.6/6042
  85. 96Charles SchwabOnline brokerages and trading appsNamed by 4 of the four AI assistants.19/6043
  86. 111The HartfordCommercial insurance and brokersNamed by 4 of the four AI assistants.9/6043
  87. 31PayPalDigital wallets and person to person paymentsNamed by 4 of the four AI assistants.37/6046
  88. 33Interactive BrokersOnline brokerages and trading appsNamed by 4 of the four AI assistants.26/6046
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