Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
September 23, 2026
when the AI assistants were asked
Account no.
284 of 2,219
its rank by overall score
Place in its category
7th of 61 large national banks
Closing balance

Named in

18of 60 answers

by 4 of 4 assistants

Statement note

What this means for Wells Fargo

AI assistants name Wells Fargo in 30% of answers, which is higher than the typical company in its sector, named in 0% of answers. Its overall score is 39 out of 100, ranking 284th of 2,219 companies. The company's website passes 3 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about its market, so no question mentioned Wells Fargo by name. AI assistants named it in 18 of the 60 answers. Counting only how often it is named, it ranks 13th of 394 in its sector. The typical banking company is named in 0.0% of answers.

Overall score
39Overall score
  • Visibility28
  • Citations1
  • Sentiment65
  • Site quality87
  • AI readiness21
Summary of account
Named by AI in
30.0%
18 of 60 answers
Share of mentions
26.9%
of the mentions of it and its 5 peers
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
45 of 394
by overall score, where the typical banking company scores 28

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Line itemsSection 01

Every question, and where the company came up

Wells Fargo came up on 9 of 15 questions. Open any window to read that answer.

  1. 01Most recommended mobile banking apps for managing finances on the go4/4
  2. 02Best options for getting a business credit card with cash back and travel rewards1/4
  3. 03Average interest rates for 30-year fixed rate home mortgages from national banks2/4
  4. 04What are the most popular options for opening a personal savings account near me?3/4
  5. 05What steps should I take if a suspicious transaction appears on my bank statement?0/4
  6. 06How do I resolve online banking login issues with US-based banks?1/4
  7. 07Alternatives to branch-based banking for opening a new savings account1/4
  8. 08How does a credit union compare to a national bank for home mortgage loans?0/4
  9. 09Best non-bank options for small business financing in the US0/4
  10. 10Is it worth paying monthly maintenance fees for premium checking accounts?0/4
  11. 11Best full-service banks for small business checking accounts in the US3/4
  12. 12Which types of bank accounts are best for managing household bills and expenses?1/4
  13. 13Are business money market accounts a good choice for small business owners?0/4
  14. 14Difference between online-only banks and traditional branch banks for everyday banking needs0/4
  15. 15What are typical monthly fees for consumer checking accounts at traditional banks?2/4
Total namedOpenAI: 5/15Claude: 3/15Perplexity: 5/15Gemini: 5/15All assistants: 18/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Perplexity actually said

An answer that names the company

Perplexitynamed the company

“Most recommended mobile banking apps for managing finances on the go”

The best mobile banking apps for managing finances on the go, based on 2026 expert rankings, are Citi Mobile, Chase Mobile, U.S. Bank Mobile, Ally, Wells Fargo Mobile, and Capital One Mobile.

If you want the most recommended by use case, these stand out:

Citi Mobile — best for everyday banking and the top-rated overall app in Forbes Advisor’s testing.

Chase Mobile — best for comprehensive money management.

U.S. Bank Mobile — best for budgeting and spending insights.

Ally — best for savings tools.

W …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Bank of America
    16
  2. 02
    U.S. Bank
    10

Share of mentions

CompanyShare
  1. Chase (JPMorgan Chase Bank)
    31.3%
  2. Wells Fargo
    26.9%
  3. Bank of America
    23.9%
  4. U.S. Bank
    13.4%
  5. PNC Bank
    3.0%
  6. Citibank (Citi)
    1.5%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    bankrate.com
    35
  2. 02
    forbes.com
    30
  3. 03
    nerdwallet.com
    26
  4. 04
    finance.yahoo.com
    26
  5. 05
    cnbc.com
    20
  6. 06
    usbank.com
    18
  7. 07
    chase.com
    13
  8. 08
    reddit.com
    11
  9. 09
    experian.com
    10
  10. 10
    fool.com
    9

Wells Fargo is in the study as a large national bank.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Gemini
5/15
Perplexity
5/15
OpenAI
5/15
Claude
3/15
Market comparisonSection 06

How Wells Fargo compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
28

How often AI assistants name the company, and how that compares with its peers

Citations
1

How often AI uses the company's own website as a source

Sentiment
65

How positively AI describes the company

Site quality
87

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with banking companies

394 companies in this sector. The gold tick on each bar is the typical company.

Overall score
39
Ranks 45 of 394. Typical company: 28
Named in answers
30.0%
Ranks 13 of 394. Typical company: 0.0%
AI readiness
21
Ranks 199 of 394. Typical company: 29
Against its categorySection 08

Compared with large national banks

61 companies in this category. The gold tick on each bar is the typical company.

Overall score
39
Ranks 6 of 61. Typical company: 27
Named in answers
30.0%
Ranks 6 of 61. Typical company: 1.7%
AI readiness
21
Ranks 27 of 61. Typical company: 21
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent check out here?

Not by itself. Wells Fargo publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.wellsfargo.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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ShareSection 12

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Overall score 39 of 100 badge for Wells Fargo

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/wellsfargo.com"><img src="https://aeo-audit.rezolve.com/finance/badges/wellsfargo.com.svg" alt="Overall score 39 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
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