Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
September 23 and 24, 2026
when the AI assistants were asked
Account no.
1,037 of 2,219
its rank by overall score
Closing balance

Named in

2of 60 answers

by 2 of 4 assistants

Statement note

What this means for Huntington Bancshares

AI assistants rarely name this regional or community bank. They mention it in 2 of 60 answers. Its overall score is 28 out of 100, which matches the typical company in its sector, ranking 166th of 394 banking companies. Its website passes 3 of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about its market, so no question mentioned Huntington Bancshares by name. AI assistants named it in 2 of the 60 answers. Counting only how often it is named, it ranks 136th of 394 in its sector. The typical banking company is named in 0.0% of answers.

Named fewer than three times in total. Read this as a sign that AI assistants rarely bring this company up, not as an exact comparison with its peers.

Overall score
28Overall score
  • Visibility4
  • Citations0
  • Sentiment50
  • Site quality87
  • AI readiness21
Summary of account
Named by AI in
3.3%
2 of 60 answers
Share of mentions
6.5%
of the mentions of it and its 5 peers
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
166 of 394
by overall score, where the typical banking company scores 28

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Line itemsSection 01

Every question, and where the company came up

Huntington Bancshares came up on 2 of 15 questions. Open any window to read that answer.

  1. 01Which banking features are most important for freelancers and independent contractors?0/4
  2. 02Where can I find a regional bank that combines investing, loans, and insurance services for individuals?0/4
  3. 03How can small business owners streamline payroll and cash management with regional bank services?0/4
  4. 04What are the main differences between community banks and regional banks for commercial clients?0/4
  5. 05Which banks offer the most comprehensive online banking solutions for personal finance in the US?0/4
  6. 06How do full-service regional banks compare to credit unions for personal checking accounts?0/4
  7. 07How much do regional banks usually charge for wire transfers and overdraft protection?0/4
  8. 08What are typical monthly fees for basic checking accounts at full-service regional banks?0/4
  9. 09Regional banks vs national banks: which is better for small business lending?1/4
  10. 10Is it worth choosing a regional bank for home, auto, and personal loan services?0/4
  11. 11How can small businesses resolve errors in commercial account transfers at a regional bank?0/4
  12. 12Are regional banks a good choice for people needing both investing guidance and daily banking services?0/4
  13. 13What are good alternatives to full-service regional banks for integrated personal and business banking?0/4
  14. 14What are the best full-service regional banks for small business checking accounts?1/4
  15. 15What should I do if online banking access is locked at a regional bank?0/4
Total namedOpenAI: 1/15Claude: 0/15Perplexity: 0/15Gemini: 1/15All assistants: 2/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What OpenAI actually said

An answer that names the company

OpenAInamed the company

“What are the best full-service regional banks for small business checking accounts?”

… 2. Huntington Bank — well-regarded for small-business checking features (multiple business checking tiers, deposit/remote deposit perks, fraud tools and relationship-driven services). Attractive if you value a regional bank with hands-on business relationship support. (huntington.com)

3. Fifth Third Bank — frequently scores well in small-business satisfaction studies and offers a broad set of business checking and treasury products (good for businesses that may need loans, card services, or merchant integration). (jdpower.com …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Share of mentions

CompanyShare
  1. Regions Bank
    54.8%
  2. U.S. Bank
    19.4%
  3. KeyBank
    9.7%
  4. Huntington Bancshares
    6.5%
  5. PNC Bank
    6.5%
  6. Fifth Third Bank
    3.2%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    regions.com
    89
  2. 02
    bankrate.com
    27
  3. 03
    nerdwallet.com
    19
  4. 04
    wise.com
    15
  5. 05
    finance.yahoo.com
    14
  6. 06
    sofi.com
    12
  7. 07
    kiplinger.com
    10
  8. 08
    smartasset.com
    9
  9. 09
    bankofamerica.com
    8
  10. 10
    usbank.com
    7

Huntington Bancshares is in the study as a regional or community bank.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Gemini
1/15
OpenAI
1/15
Perplexity
0/15
Claude
0/15
Market comparisonSection 06

How Huntington Bancshares compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
4

How often AI assistants name the company, and how that compares with its peers

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
87

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with banking companies

394 companies in this sector. The gold tick on each bar is the typical company.

Overall score
28
Ranks 166 of 394. Typical company: 28
Named in answers
3.3%
Ranks 136 of 394. Typical company: 0.0%
AI readiness
21
Ranks 199 of 394. Typical company: 29
Against its categorySection 08

Compared with regional and community banks

148 companies in this category. The gold tick on each bar is the typical company.

Overall score
28
Ranks 46 of 148. Typical company: 27
Named in answers
3.3%
Ranks 38 of 148. Typical company: 0.0%
AI readiness
21
Ranks 68 of 148. Typical company: 21
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Can an AI agent check out here?

Not by itself. Huntington Bancshares publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 25 of 100 · 97% of checks could run · checked on October 4, 2026 · huntington.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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