Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Finance studyOrder book

Insurance

Ranked by overall score, out of 100. The score adds up how often AI assistants name a company, how positively they describe it, and how well its website works for AI. Rows marked rarely named came up fewer than three times, so read their scores with care.

The companies in the study that are on the Money20/20 USA 2026 attending companies list. See what their websites publish for AI agents.

The skylineNamedNever named
One tower per company, taller for a higher overall score. A window lights up where an AI assistant named the company. 21 of these 44 towers are dark.

44 insurers attending Money20/20 USA, showing 1 to 44

#CompanyNamedScore
  1. 14USAAAuto and home insuranceNamed by 4 of the four AI assistants.28/6048
  2. 117EmpathyInsurtechNamed by 3 of the four AI assistants.5/6043
  3. 195Cover GeniusInsurtechNamed by 4 of the four AI assistants.6/6041
  4. 238SimplyInsuredHealth insurersNamed by 4 of the four AI assistants.9/6040
  5. 332August HealthHealth insurersNamed by 3 of the four AI assistants.4/6039
  6. 418Liberty MutualAuto and home insuranceNamed by 3 of the four AI assistants.4/6038
  7. 433Northwestern Mutualrarely namedLife insurance and annuitiesNamed by 2 of the four AI assistants.2/6038
  8. 482ZelisHealth insurersNamed by 4 of the four AI assistants.6/6037
  9. 491HUB InternationalCommercial insurance and brokersNamed by 4 of the four AI assistants.4/6037
  10. 499MIC GlobalInsurtechNamed by 3 of the four AI assistants.3/6037
  11. 519Visana Healthrarely namedHealth insurersNamed by 2 of the four AI assistants.2/6037
  12. 585OptumHealth insurersNamed by 2 of the four AI assistants.3/6036
  13. 827Aonrarely namedCommercial insurance and brokersNamed by 2 of the four AI assistants.2/6031
  14. 846Surerarely namedInsurtechNamed by 1 of the four AI assistants.1/6031
  15. 865BolttechInsurtechNamed by 1 of the four AI assistants.3/6030
  16. 876DGDomestic & Generalrarely namedAuto and home insuranceNamed by 2 of the four AI assistants.2/6030
  17. 879Next Insurancerarely namedCommercial insurance and brokersNamed by 2 of the four AI assistants.2/6030
  18. 936Progressiverarely namedAuto and home insuranceNamed by 2 of the four AI assistants.2/6029
  19. 947Breezerarely namedInsurtechNamed by 1 of the four AI assistants.1/6029
  20. 1,083TMU Managementrarely namedCommercial insurance and brokersNamed by 1 of the four AI assistants.1/6028
  21. 1,216TruStagerarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6028
  22. 1,268Indigorarely namedCommercial insurance and brokersNamed by 1 of the four AI assistants.1/6027
  23. 1,326Ethos Grouprarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6027
  24. 1,452AAprilrarely namedInsurtechNamed by 1 of the four AI assistants.1/6026
  25. 1,473WWagmorarely namedInsurtechNamed by 1 of the four AI assistants.1/6026
  26. 1,480Acrisurerarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6026
  27. 1,531Collinson Grouprarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/5626
  28. 1,548DenZenrarely namedInsurtechNamed by 0 of the four AI assistants.0/6026
  29. 1,622MintCoverrarely namedInsurtechNamed by 0 of the four AI assistants.0/6026
  30. 1,631New York Life Insurancerarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6026
  31. 1,673Redionrarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6026
  32. 1,752Alegeus Technologiesrarely namedHealth insurersNamed by 0 of the four AI assistants.0/6025
  33. 1,753Allianzrarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6025
  34. 1,833PetSurerarely namedInsurtechNamed by 0 of the four AI assistants.0/6025
  35. 1,837Prudential Financialrarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6025
  36. 1,871Wysh Life and Health Insurance Companyrarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6025
  37. 1,875Zurich Insurancerarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6025
  38. 1,888180 Segurosrarely namedInsurtechNamed by 0 of the four AI assistants.0/6024
  39. 1,926Harel Insurancerarely namedAuto and home insuranceNamed by 0 of the four AI assistants.0/6024
  40. 2,122Lifecare Assurance Companyrarely namedLife insurance and annuitiesNamed by 0 of the four AI assistants.0/6022
  41. 2,135Shepherd AIrarely namedInsurtechNamed by 0 of the four AI assistants.0/6022
  42. 2,141Unilight Insurance Brokersrarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6022
  43. 2,186Polariskrarely namedInsurtechNamed by 0 of the four AI assistants.0/6019
  44. 2,191Liberty Mutual Insurancerarely namedCommercial insurance and brokersNamed by 0 of the four AI assistants.0/6018
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