Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

SWIFT47/60TRANSUNION46/60EXPERIAN42/60COINSTAR41/60NAVY FEDERAL CREDIT UNION41/60ZELLE41/60BLOOMBERG L.P.38/60TRADINGVIEW38/60BANCO POPULAR DE PUERTO RICO37/60PAYPAL37/60VENMO37/60CHEXSYSTEMS33/60EQUIFAX33/60MORNINGSTAR32/60S&P GLOBAL31/60ALPACA MARKETS30/60COINBASE30/60PINWHEEL29/60STRIPE29/60XERO29/60ACORNS28/60AFFIRM28/60PAYFAST (PAYGATE)28/60PAYONEER28/60INTERACTIVE BROKERS26/60CHARLES SCHWAB19/60THE HARTFORD9/60MOODY'S21/60CME GROUP19/60ACCENTURE11/60CHUBB10/60MORGAN STANLEY6/60AMERICAN EXPRESS14/60SYNCHRONY FINANCIAL12/60FACTSET20/60NASDAQ19/60ALLSTATE11/60WELLS FARGO18/60PAYCHEX10/60ARES MANAGEMENT3/60
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Credit unions

Ranked by overall score, out of 100. The score adds up how often AI assistants name a company, how positively they describe it, and how well its website works for AI. Rows marked rarely named came up fewer than three times, so read their scores with care. The number in front of each company is its place in this category.

The skylineNamedNever named
One tower per company, taller for a higher overall score. A window lights up where an AI assistant named the company. 35 of these 85 towers are dark.
All 2,219Banking 394Cards and payments 375Lending and credit 93Investing and wealth 238Insurance 97Crypto and digital assets 102Financial technology and data 574Advisers and services 346
All of bankingLarge national banks 61Regional and community banks 148Digital banks and neobanks 32Credit unions 85Small business banking and lending 38Personal finance and money apps 30
OnlyMoney20/20 attendees 2,053S&P 500 88
SortOverall scoreNamed in answersAI readinessName

85 credit unions, showing 1 to 85

#CompanyNamedScore
  1. 1Navy Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.41/6053
  2. 2Firefighters First Credit UnionCredit unionsNamed by 4 of the four AI assistants.16/6047
  3. 3Wright-Patt Credit UnionCredit unionsNamed by 3 of the four AI assistants.9/6044
  4. 4SFSchoolsFirst Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.14/6043
  5. 5UW Credit UnionCredit unionsNamed by 4 of the four AI assistants.12/6042
  6. 6Lafayette Federal Credit UnionCredit unionsNamed by 3 of the four AI assistants.9/6042
  7. 7Kitsap Credit UnionCredit unionsNamed by 4 of the four AI assistants.6/6042
  8. 8Broadview Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.5/6042
  9. 9Capital Credit UnionCredit unionsNamed by 4 of the four AI assistants.10/6041
  10. 10Tinker Federal Credit UnionCredit unionsNamed by 3 of the four AI assistants.6/6041
  11. 11Monterra Credit UnionCredit unionsNamed by 4 of the four AI assistants.9/6040
  12. 12Golden 1 Credit UnionCredit unionsNamed by 4 of the four AI assistants.8/6040
  13. 13St. Cloud Financial Credit UnionCredit unionsNamed by 4 of the four AI assistants.4/6040
  14. 14Valley First Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6040
  15. 15Lake Trust Credit UnionCredit unionsNamed by 4 of the four AI assistants.6/6039
  16. 16CoVantage Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6039
  17. 17Wheelhouse Credit UnionCredit unionsNamed by 4 of the four AI assistants.9/6038
  18. 18Credit Union of DenverCredit unionsNamed by 4 of the four AI assistants.5/6038
  19. 19Suncoast Credit Unionrarely namedCredit unionsNamed by 1 of the four AI assistants.1/6038
  20. 20Quorum Federal Credit UnionCredit unionsNamed by 3 of the four AI assistants.8/6037
  21. 21State Employees' Credit UnionCredit unionsNamed by 3 of the four AI assistants.7/6037
  22. 22CapEd Credit UnionCredit unionsNamed by 3 of the four AI assistants.3/6037
  23. 23Heartland Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6037
  24. 24Credit Union of ColoradoCredit unionsNamed by 4 of the four AI assistants.14/6036
  25. 25Affinity Federal Credit UnionCredit unionsNamed by 3 of the four AI assistants.4/6036
  26. 26Vibe Credit UnionCredit unionsNamed by 2 of the four AI assistants.4/6036
  27. 27BECUCredit unionsNamed by 3 of the four AI assistants.3/6036
  28. 28Guardian Credit Unionrarely namedCredit unionsNamed by 2 of the four AI assistants.2/6036
  29. 29PenFedCredit unionsNamed by 4 of the four AI assistants.10/6035
  30. 30America First Credit UnionCredit unionsNamed by 4 of the four AI assistants.8/6035
  31. 31Summit Credit UnionCredit unionsNamed by 2 of the four AI assistants.4/6035
  32. 32MAX Credit UnionCredit unionsNamed by 4 of the four AI assistants.9/6034
  33. 33Lithuanian Central Credit UnionCredit unionsNamed by 4 of the four AI assistants.7/6034
  34. 34Dort Financial Credit Unionrarely namedCredit unionsNamed by 1 of the four AI assistants.1/6034
  35. 35Alliant Credit UnionCredit unionsNamed by 4 of the four AI assistants.11/6032
  36. 36Matanuska Valley Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.6/6032
  37. 37Randolph Brooks Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.6/6032
  38. 38University Federal Credit UnionCredit unionsNamed by 4 of the four AI assistants.5/6032
  39. 39COCorporate One Federal Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6032
  40. 40Royal Credit UnionCredit unionsNamed by 3 of the four AI assistants.3/6032
  41. 41Hughes Federal Credit UnionCredit unionsNamed by 3 of the four AI assistants.3/6031
  42. 42TruStone Financial Credit Unionrarely namedCredit unionsNamed by 2 of the four AI assistants.2/6031
  43. 43Catalyst Corporate Federal Credit Unionrarely namedCredit unionsNamed by 1 of the four AI assistants.1/6031
  44. 44TAPCO Credit UnionCredit unionsNamed by 4 of the four AI assistants.5/6030
  45. 45Arizona Federal Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6030
  46. 46Dupaco Community Credit Unionrarely namedCredit unionsNamed by 2 of the four AI assistants.2/6029
  47. 47GCGesa Credit UnionCredit unionsNamed by 2 of the four AI assistants.3/6028
  48. 48Wescom Credit Unionrarely namedCredit unionsNamed by 1 of the four AI assistants.2/6028
  49. 49Wellbyrarely namedCredit unionsNamed by 1 of the four AI assistants.1/6028
  50. 50Beem Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  51. 51CCCorporate Central Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  52. 52Global Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  53. 53Mountain America Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  54. 54Rize Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  55. 55Upward Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6028
  56. 56BCUrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6027
  57. 57CFCitadel Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6027
  58. 58Meridian Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6027
  59. 59Truity Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6027
  60. 60Access Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  61. 61Arrowhead Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  62. 62HAPO Community Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  63. 63Kinetic Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  64. 64LFLogix Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  65. 65MIDFLORIDA Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6026
  66. 66APG Federal Credit Unionrarely namedCredit unionsNamed by 1 of the four AI assistants.1/6025
  67. 67Rally Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6025
  68. 68Skyla Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6025
  69. 69St Marys Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6025
  70. 70Altra Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  71. 71First Community Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  72. 72Members 1st Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  73. 73Partners Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  74. 74Redstone Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  75. 75ServU Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  76. 76University of Kentucky Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6024
  77. 77Alpena Alcona Area Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6023
  78. 78STCUrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6023
  79. 79Visions Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6023
  80. 80Volunteer Corporate Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6023
  81. 81Coast 360 Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6022
  82. 82Five Point Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6022
  83. 83MSU Federal Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6021
  84. 84Travis Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6021
  85. 85FRFirst Responders Credit Unionrarely namedCredit unionsNamed by 0 of the four AI assistants.0/6015
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