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AI Visibility Study
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All 2,047 companies

Ranked by overall score, out of 100. The score adds up how often AI assistants name a company, how positively they describe it, and how well its website works for AI. Rows marked rarely named came up fewer than three times, so read their scores with care.

Every companyNever named

All 2,047NRF Top 100Retail 640Technology 273Industrial 246Finance 205Consumer goods 118Energy 109Healthcare 105Media 99Travel 75Unclassified 61Automotive 49Telecom 41Real estate 26
Sort byOverall score↓Named in answersAI readinessName

2,047 companies, showing 1 to 100

  1. 1PinterestTechnology · US-listed · named in 75.0% of answers · AI readiness 4354
  2. 2FigmaTechnology · US-listed · named in 76.7% of answers · AI readiness 3653
  3. 3Hawaiian Electric IndustriesEnergy · US-listed · named in 66.7% of answers · AI readiness 1453
  4. 4ecoATMRetail · US retailers · named in 63.3% of answers · AI readiness 6453
  5. 5Hawaiian TelcomTelecom · Consumer brands · named in 63.3% of answers · AI readiness 2153
  6. 6Unity TechnologiesTechnology · US-listed · named in 81.7% of answers · AI readiness 3652
  7. 7Alaska CommunicationsTelecom · Consumer brands · named in 78.3% of answers · AI readiness 2152
  8. 8DiscordMedia · Consumer brands · named in 75.0% of answers · AI readiness 2952
  9. 9LinkedInTechnology · Consumer brands · named in 65.0% of answers · AI readiness 2152
  10. 10DisneyMedia · S&P 500 · named in 63.3% of answers · AI readiness 2952
  11. 11Canterbury ParkTravel · US-listed · named in 45.0% of answers · AI readiness 2152
  12. 12Bookshop.orgRetail · US retailers · named in 68.3% of answers · AI readiness 2151
  13. 13GaiaTechnology · US-listed · named in 50.0% of answers · AI readiness 4351
  14. 14ZeviaConsumer goods · Consumer brands · named in 43.3% of answers · AI readiness 6451
  15. 15WikipediaMedia · Consumer brands · named in 65.0% of answers · AI readiness 1450
  16. 16Tractor SupplyRetail · S&P 500 · named in 60.0% of answers · AI readiness 2950
  17. 17GarminConsumer goods · S&P 500 · named in 50.0% of answers · AI readiness 2950
  18. 18Thrive MarketRetail · US retailers · named in 50.0% of answers · AI readiness 5050
  19. 19CloudflareTechnology · US-listed · named in 33.3% of answers · AI readiness 7150
  20. 20SiTimeUnclassified · US-listed · named in 28.3% of answers · AI readiness 2150
  21. 21RobloxTechnology · US-listed · named in 70.0% of answers · AI readiness 2149
  22. 22DuckDuckGoTechnology · Large private companies · named in 60.0% of answers · AI readiness 2949
  23. 23HubSpotTechnology · US-listed · named in 56.7% of answers · AI readiness 3649
  24. 24AdobeTechnology · S&P 500 · named in 46.7% of answers · AI readiness 3649
  25. 25LogitechTechnology · US-listed · named in 43.3% of answers · AI readiness 2949
  26. 26CloroxConsumer goods · S&P 500 · named in 25.0% of answers · AI readiness 2949
  27. 27USPSIndustrial · Consumer brands · named in 86.7% of answers · AI readiness 2148
  28. 28Recreational Equipment, Inc.Retail · US retailers · named in 65.0% of answers · AI readiness 2948
  29. 29SephoraRetail · NRF Top 100 retailers · named in 63.3% of answers · AI readiness 2948
  30. 30ThriftBooksRetail · US retailers · named in 50.0% of answers · AI readiness 2948
  31. 31USAAFinance · Large private companies · named in 46.7% of answers · AI readiness 2948
  32. 32Dave & Buster'sTravel · US-listed · named in 38.3% of answers · AI readiness 4348
  33. 33DellTechnology · US-listed · named in 38.3% of answers · AI readiness 5048
  34. 34Build-A-Bear WorkshopRetail · Consumer brands · named in 20.0% of answers · AI readiness 4348
  35. 35Melissa & DougConsumer goods · Consumer brands · named in 16.7% of answers · AI readiness 6448
  36. 36LeatherologyRetail · US retailers · named in 15.0% of answers · AI readiness 6448
  37. 37TikTokMedia · Large private companies · named in 76.7% of answers · AI readiness 4347
  38. 38InstagramMedia · Consumer brands · named in 73.3% of answers · AI readiness 2147
  39. 39NextdoorTechnology · US-listed · named in 66.7% of answers · AI readiness 2947
  40. 40RokuTechnology · US-listed · named in 66.7% of answers · AI readiness 2947
  41. 41WalmartRetail · S&P 500 · named in 66.7% of answers · AI readiness 2147
  42. 42EtsyRetail · Consumer brands · named in 65.0% of answers · AI readiness 747
  43. 43DropboxTechnology · US-listed · named in 61.7% of answers · AI readiness 3647
  44. 44Banco Popular de Puerto RicoFinance · US-listed · named in 61.7% of answers · AI readiness 2147
  45. 45SonosTechnology · US-listed · named in 55.0% of answers · AI readiness 2147
  46. 46Canvas by InstructureTechnology · Large private companies · named in 53.3% of answers · AI readiness 3647
  47. 47AppleTechnology · S&P 500 · named in 51.7% of answers · AI readiness 2147
  48. 48ChewyRetail · Consumer brands · named in 51.7% of answers · AI readiness 2947
  49. 49FunkoUnclassified · US-listed · named in 51.7% of answers · AI readiness 2147
  50. 50Dollar Shave ClubRetail · US retailers · named in 46.7% of answers · AI readiness 5747
  51. 51GitLabTechnology · US-listed · named in 43.3% of answers · AI readiness 4347
  52. 52KlaviyoTechnology · US-listed · named in 41.7% of answers · AI readiness 3647
  53. 53StarbucksTravel · S&P 500 · named in 41.7% of answers · AI readiness 3647
  54. 54FanaticsRetail · Consumer brands · named in 38.3% of answers · AI readiness 3647
  55. 55Chuck E. CheeseTravel · Consumer brands · named in 25.0% of answers · AI readiness 5747
  56. 56ModClothRetail · US retailers · named in 25.0% of answers · AI readiness 6447
  57. 57OusterTechnology · US-listed · named in 23.3% of answers · AI readiness 3647
  58. 58Chuy'sTravel · Consumer brands · named in 21.7% of answers · AI readiness 2147
  59. 59Bards & CardsRetail · US retailers · named in 16.7% of answers · AI readiness 6447
  60. 60WMWorshipHouse MediaRetail · US retailers · named in 13.3% of answers · AI readiness 7147
  61. 61The UPS StoreRetail · US retailers · named in 75.0% of answers · AI readiness 3646
  62. 62CostcoRetail · S&P 500 · named in 68.3% of answers · AI readiness 2146
  63. 63GCITelecom · Consumer brands · named in 65.0% of answers · AI readiness 2146
  64. 64PayPalFinance · S&P 500 · named in 61.7% of answers · AI readiness 2946
  65. 65ZillowReal estate · Consumer brands · named in 61.7% of answers · AI readiness 2946
  66. 66Love's Travel Stops & Country StoresRetail · US retailers · named in 58.3% of answers · AI readiness 2146
  67. 67Bumble HoldingTechnology · Large private companies · named in 55.0% of answers · AI readiness 2146
  68. 68MorningstarFinance · US-listed · named in 53.3% of answers · AI readiness 2946
  69. 69MusicnotesRetail · US retailers · named in 48.3% of answers · AI readiness 2146
  70. 70DexcomHealthcare · S&P 500 · named in 46.7% of answers · AI readiness 2146
  71. 71GoProUnclassified · US-listed · named in 45.0% of answers · AI readiness 2146
  72. 72WayfairRetail · Consumer brands · named in 45.0% of answers · AI readiness 2146
  73. 73Interactive BrokersFinance · S&P 500 · named in 43.3% of answers · AI readiness 4346
  74. 74Noodles & CompanyRetail · Consumer brands · named in 36.7% of answers · AI readiness 2146
  75. 75SweetgreenTravel · Consumer brands · named in 36.7% of answers · AI readiness 2146
  76. 76YETIUnclassified · US-listed · named in 35.0% of answers · AI readiness 2946
  77. 77DickiesConsumer goods · Consumer brands · named in 33.3% of answers · AI readiness 6446
  78. 78SimilarwebTechnology · US-listed · named in 33.3% of answers · AI readiness 2946
  79. 79Wine.comRetail · US retailers · named in 33.3% of answers · AI readiness 2946
  80. 80WorkdayTechnology · S&P 500 · named in 33.3% of answers · AI readiness 2146
  81. 81CinemarkMedia · US-listed · named in 31.7% of answers · AI readiness 2146
  82. 82First SolarTechnology · S&P 500 · named in 31.7% of answers · AI readiness 2946
  83. 83Iron MountainReal estate · S&P 500 · named in 23.3% of answers · AI readiness 746
  84. 84ServiceNowTechnology · S&P 500 · named in 23.3% of answers · AI readiness 5046
  85. 85MintedRetail · US retailers · named in 21.7% of answers · AI readiness 2146
  86. 86Simon Premium OutletsRetail · US retailers · named in 20.0% of answers · AI readiness 3646
  87. 87MarineMaxRetail · US retailers · named in 15.0% of answers · AI readiness 6446
  88. 88Tea CollectionRetail · US retailers · named in 15.0% of answers · AI readiness 6446
  89. 89PoshmarkRetail · Consumer brands · named in 66.7% of answers · AI readiness 1445
  90. 90GoogleMedia · S&P 500 · named in 65.0% of answers · AI readiness 2145
  91. 91NetflixMedia · S&P 500 · named in 60.0% of answers · AI readiness 4345
  92. 92UberIndustrial · S&P 500 · named in 60.0% of answers · AI readiness 2145
  93. 93ESPNMedia · Consumer brands · named in 58.3% of answers · AI readiness 3645
  94. 94LyftIndustrial · US-listed · named in 58.3% of answers · AI readiness 2945
  95. 95AirbnbTravel · S&P 500 · named in 55.0% of answers · AI readiness 3645
  96. 96McDonald'sTravel · S&P 500 · named in 55.0% of answers · AI readiness 3645
  97. 97The RealRealUnclassified · US-listed · named in 53.3% of answers · AI readiness 1445
  98. 98TripadvisorMedia · Consumer brands · named in 48.3% of answers · AI readiness 2145
  99. 99PetSmartRetail · NRF Top 100 retailers · named in 46.7% of answers · AI readiness 4345
  100. 100IntelTechnology · S&P 500 · named in 45.0% of answers · AI readiness 3645
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