Back to the study

Similarweb

similarweb.com · Technology · SMWB

Ranked 78 of 2,047 companies in the study

46Overall score
  • Visibility34
  • Citations4
  • Sentiment87
  • Site quality87
  • AI readiness29
What this means for Similarweb

AI assistants name Similarweb in 33.3% of answers, which is more frequent than the typical company in its sector at 10%. Its overall score is 46 out of 100, ranking 78th of 2,047 companies. The website passes 4 out of 14 technical checks for AI tools.

We asked 15 unbranded questions about the technology market: none named Similarweb. AI assistants named it in 20 of 60 answers (33.3%). The typical technology company is named in 10.0% of answers. By how often it is named, Similarweb ranks 42 of 273 in its sector.

Named by AI in
33.3%
20 of 60 answers
Share of mentions
34.5%
compared with 5 rivals
AI readiness
4/14
technical checks passed. Typical for its sector: 4
Rank in its sector
22 of 273
by overall score, where the typical technology company scores 36
How Similarweb compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
34

How often AI assistants name the company

Citations
4

How often AI uses the company's own website as a source

Sentiment
87

How positively AI describes the company

Site quality
87

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with technology

273 companies in this sector. The line on each bar is the typical company.

Overall score46
Ranks 22 of 273. Typical company: 36
Named in answers33%
Ranks 42 of 273. Typical company: 10%
AI readiness29
Ranks 82 of 273. Typical company: 29
What Gemini actually said

An answer that names the company

“What price ranges should I expect for advanced competitor insight platforms in the US?”

For advanced competitor insight platforms in the US, you should expect a wide range of prices depending on the features, scale, and target audience of the platform.

Here's a breakdown of general price ranges:

1. Enterprise-Grade Platforms (Comprehensive CI Programs):

These are designed for large organizations with dedicated competitive intelligence teams.

Expect to pay $25,000 to $200,000+ per year.

Tools in this category include Crayon, Klue, Kompyte (by Semrush), and AlphaSense.

Crayon typically ranges from $25,000 to $60,000 per year.

Klue generally cos …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Semrush12SpyFu4Quantcast1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Semrush
41.5%
Similarweb
37.7%
SpyFu
15.1%
Comscore
1.9%
Quantcast
1.9%
Alexa Internet (by Amazon)
1.9%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
6/15
OpenAI
5/15
Perplexity
5/15
Claude
4/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Similarweb publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present

The shop runs on WooCommerce.

Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 36 of 100 · 97% of checks could run · checked on October 5, 2026 · www.similarweb.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Passedllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

improvado.io
21
similarweb.com (its own website)
20
semrush.com
18
pipeline.zoominfo.com
14
meltwater.com
11
blog.hubspot.com
10
cometly.com
10
demandbase.com
9
gartner.com
9
supermetrics.com
8

In the study as US-listed.

Every question, and where the company came up (6 of 15)
QuestionOpenAIClaudePerplexityGemini
  • How do comprehensive digital analytics platforms compare to channel-specific analytics solutions?
  • Is investing in an AI-powered digital intelligence solution worth it for small businesses?
  • What price ranges should I expect for advanced competitor insight platforms in the US?
  • How can I find reliable digital analytics tools to track competitor website traffic?
  • Which free or low-cost online analytics platforms offer competitive benchmarking features?
  • How can digital analytics platforms support identifying emerging consumer trends in ecommerce?
  • Why am I seeing gaps in competitor website data when using a digital analytics platform?
  • Do all-in-one market intelligence dashboards justify their cost for marketing teams?
  • Are there affordable digital data analytics tools suitable for startups?
  • What’s the best way to use online market intelligence tools for B2B lead generation?
  • What other methods can businesses use to gain digital competitive intelligence besides using analytics platforms?
  • What are the best digital market intelligence platforms for US businesses focused on online growth?
  • What are good alternatives to comprehensive digital market intelligence suites?
  • Digital market intelligence platform vs traditional web analytics tool: what are the main differences?
  • How can I resolve inaccurate geo-segmentation in digital market intelligence reports?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

Share this result
Overall score 46 of 100 badge for Similarweb

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/similarweb.com"><img src="https://aeo-audit.rezolve.com/us/badges/similarweb.com.svg" alt="Overall score 46 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
Next step

Want AI assistants to name your company?

Book a 30-minute demo to see Rezolve Ai in action and what it can do for your business.

Request a demo