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TikTok

tiktok.com · Media

Ranked 37 of 2,047 companies in the study

47Overall score
  • Visibility57
  • Citations0
  • Sentiment70
  • Site quality67
  • AI readiness43
What this means for TikTok

AI assistants name TikTok in 76.7% of answers, much more often than the typical company in the Media sector, which is named in 15% of answers. TikTok has an overall score of 47 out of 100, ranking 37th of 2,047 companies. Its website passes 4 of 14 technical checks for how ready it is for AI tools.

We asked 15 unbranded questions about the media market: none named TikTok. AI assistants named it in 46 of 60 answers (76.7%). The typical media company is named in 15.0% of answers. By how often it is named, TikTok ranks 1 of 99 in its sector.

Named by AI in
76.7%
46 of 60 answers
Share of mentions
27.5%
compared with 4 rivals
AI readiness
4/14
technical checks passed. Typical for its sector: 3
Rank in its sector
4 of 99
by overall score, where the typical media company scores 36
How TikTok compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
57

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
70

How positively AI describes the company

Site quality
67

How well built the website's own pages are

AI readiness
43

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with media

99 companies in this sector. The line on each bar is the typical company.

Overall score47
Ranks 4 of 99. Typical company: 36
Named in answers77%
Ranks 1 of 99. Typical company: 15%
AI readiness43
Ranks 2 of 99. Typical company: 29
What Gemini actually said

An answer that names the company

“How can I share funny or creative moments with friends using short video apps?”

Short video apps offer a variety of ways to share funny or creative moments with friends. These apps often focus on easy creation, editing, and sharing features.

Here's how you can share funny or creative moments with friends using short video apps:

1. Choose the Right App:

TikTok: Excellent for discovering new creators and trends through its algorithmic feed, and for sharing a wide variety of short, entertaining videos.

Instagram Reels: Ideal if you want to mix short videos with photos and stories, as it's integrated into the broader Instagram social experience. Discove …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Snapchat Spotlight14Triller9
Share of mentions

How the mentions in these answers were split between this company and its rivals

YouTube Shorts
29.0%
TikTok
28.4%
Instagram Reels
26.5%
Snapchat Spotlight
11.1%
Triller
4.9%
Which AI assistants named the company

Answers naming it, out of answers received

OpenAI
13/15
Gemini
12/15
Claude
12/15
Perplexity
9/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Show every check, for your technical team
Discoverability
72 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPartly met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 24 of 100 · 97% of checks could run · checked on October 5, 2026 · www.tiktok.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • PassedExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets rules for 16 AI crawlers by name. All others follow its general rules.

Training AI
  • GPTBot*blocked
  • ClaudeBot*blocked
  • Anthropic-AI*blocked
  • Google-Extended*blocked
  • Applebot-Extended*blocked
  • Meta-ExternalAgent*blocked
  • FacebookBotpartly
  • Bytespider*blocked
  • CCBot*blocked
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBot*blocked
  • Claude-SearchBot*blocked
  • PerplexityBot*blocked
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-User*blocked
  • Claude-User*blocked
  • Perplexity-User*blocked
  • DuckAssistBot*blocked
  • MistralAI-User*blocked

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

apps.apple.com
12
shortgenius.com
10
buffer.com
9
blog.hubspot.com
9
forbes.com
8
cnet.com
8
reddit.com
7
opace.agency
7
influencermarketinghub.com
7
play.google.com
6

In the study as Large private companies. One of the most visited websites in the United States (Similarweb, August 2026).

Every question, and where the company came up (15 of 15)
QuestionOpenAIClaudePerplexityGemini
  • How can I share funny or creative moments with friends using short video apps?
  • What types of platforms can I use if I want to avoid short-form video social media?
  • Why do some short video social apps lag while uploading or watching clips?
  • Are there any free short-form video social networks for US users?
  • What are some alternatives to short-form mobile video social platforms for entertainment?
  • What features do paid short-form video platforms offer over free ones in the US?
  • Best platforms for discovering trending short videos among teens in the United States?
  • Do short-form video platforms offer enough unique content to justify spending time on them?
  • What are the best short-form video apps for entertainment and social interaction?
  • Best other ways to find viral short videos online without joining a social platform?
  • How do short-form video social networks differ from traditional photo-sharing platforms?
  • Short video content apps vs live streaming platforms: Which is better for quick entertainment?
  • Is using short-form video social media worth it for increasing social connections?
  • What are popular ways teens use short-form video platforms to make new friends?
  • How can I fix issues with sound syncing on short-form video platforms?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 47 of 100 badge for TikTok

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/tiktok.com"><img src="https://aeo-audit.rezolve.com/us/badges/tiktok.com.svg" alt="Overall score 47 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
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