Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Booth 11041
Finance studyChapter 06: Money20/20

At Money20/20? Find your company.

2,053 attending companies are in the study. Half of them are never named by any AI assistant.

of attendees are never named
50%
of attendees are never named
of S&P 500 financials, for comparison
19%
of S&P 500 financials, for comparison
Most named

The attendees AI names most

How many of each company's 60 answers named it, and how many of the four assistants did.

CompanyGroupNamedAssistants
01SWIFTCards and payments47/60
02TransUnionLending and credit46/60
03ExperianLending and credit42/60
04Navy Federal Credit UnionBanking41/60
05CoinstarCards and payments41/60
06ZelleCards and payments41/60
07TradingViewFinancial technology and data38/60
08Bloomberg L.P.Financial technology and data38/60
09PayPalCards and payments37/60
10EquifaxLending and credit33/60
11ChexSystemsLending and credit33/60
12S&P GlobalFinancial technology and data31/60
13Alpaca MarketsInvesting and wealth30/60
14CoinbaseCrypto and digital assets30/60
15PinwheelFinancial technology and data29/60
16XeroFinancial technology and data29/60
17StripeCards and payments29/60
18USAAInsurance28/60
19PayoneerCards and payments28/60
20AffirmCards and payments28/60
By group

Advisers and services attendees are the least often named

Share of each group's attending companies that no AI answer named.

Advisers and services346 companies
57%
Investing and wealth203 companies
54%
Cards and payments367 companies
54%
Banking351 companies
53%
Insurance44 companies
48%
Financial technology and data559 companies
43%
Lending and credit83 companies
41%
Crypto and digital assets100 companies
36%
AI agents

98% of attendees stop at the web basics

We scanned 2,034 attendee websites for what an AI agent acting for a customer needs. 5 publish a way for an agent to buy.

How we asked

The attendee list is Money20/20 USA 2026 attending companies list, as of October 1, 2026. We matched each name to a website and measured every company we could match.

Every attendee was asked about in the same 60 answers as every other company in the study.

Next step

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Money20/20 USA · Las Vegas · October 18 to 21

Come see us at Booth 11041

In the Money Hall, between the Meridian Stage and the ArrA.I.val Stage, across the aisle from Mastercard.