Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

SWIFT47/60TRANSUNION46/60EXPERIAN42/60COINSTAR41/60NAVY FEDERAL CREDIT UNION41/60ZELLE41/60BLOOMBERG L.P.38/60TRADINGVIEW38/60BANCO POPULAR DE PUERTO RICO37/60PAYPAL37/60VENMO37/60CHEXSYSTEMS33/60EQUIFAX33/60MORNINGSTAR32/60S&P GLOBAL31/60ALPACA MARKETS30/60COINBASE30/60PINWHEEL29/60STRIPE29/60XERO29/60ACORNS28/60AFFIRM28/60PAYFAST (PAYGATE)28/60PAYONEER28/60INTERACTIVE BROKERS26/60CHARLES SCHWAB19/60THE HARTFORD9/60MOODY'S21/60CME GROUP19/60ACCENTURE11/60CHUBB10/60MORGAN STANLEY6/60AMERICAN EXPRESS14/60SYNCHRONY FINANCIAL12/60FACTSET20/60NASDAQ19/60ALLSTATE11/60WELLS FARGO18/60PAYCHEX10/60ARES MANAGEMENT3/60
Rezolve Ai
MethodDemo
Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder

Goodfin

goodfin.com

Personal, auto and student lendingLending and credit

Money20/20 attendee

Statement period
October 9 to 14, 2026
when the AI assistants were asked
Account no.
1,061 of 2,219
its rank by overall score
Place in its category
29th of 62 consumer lenders
Closing balance

Named in

1of 60 answers

by 1 of 4 assistants

Statement note

What this means for Goodfin

AI assistants rarely name this consumer lender, mentioning it in 1 of 60 answers. In that answer, they also name EquityZen, Forge Global, and Nasdaq Private Market. Goodfin's overall score is 28 out of 100, ranking 1,061st of 2,219 companies. Its website passes 6 of 14 technical checks for readiness for AI tools.

We asked 15 unbranded questions about its market, so no question mentioned Goodfin by name. AI assistants named it in 1 of the 60 answers. Counting only how often it is named, it ranks 49th of 93 in its sector. The typical lending and credit company is named in 3.3% of answers.

Named fewer than three times in total. Read this as a sign that AI assistants rarely bring this company up, not as an exact comparison with its peers.

Overall score
28Overall score
  • Visibility2
  • Citations0
  • Sentiment50
  • Site quality80
  • AI readiness43
Summary of account
Named by AI in
1.7%
1 of 60 answers
Share of mentions
2.6%
of the mentions of it and its 5 peers
AI readiness
6/14
technical checks passed. Typical for its sector: 4
Rank in its sector
52 of 93
by overall score, where the typical lending and credit company scores 31

Get the full report on Goodfin as a PDF

Enter your work email to download it.

We’ll use your email to follow up about this report. Privacy policy

Line itemsSection 01

Every question, and where the company came up

Goodfin came up on 1 of 15 questions. Open any window to read that answer.

  1. 01How do AI-driven private market platforms compare to traditional VC funds for pre-IPO access?0/4
  2. 02How can accredited investors diversify across sectors like AI, space, and defense using private investment marketplaces?0/4
  3. 03What typical fees should accredited investors expect when using private markets platforms in the U.S.?0/4
  4. 04What should I do if my private market investment platform has limited liquidity options?0/4
  5. 05Are AI-powered private investment platforms worth the fees for pre-IPO opportunities?0/4
  6. 06What alternatives exist for accessing pre-IPO investments outside of online private market platforms?0/4
  7. 07How do minimum investment requirements differ across AI-driven private investment platforms?1/4
  8. 08How can investors find curated private company deals without using mainstream digital investing platforms?0/4
  9. 09What are effective strategies for using AI platforms to identify high-potential pre-IPO companies?0/4
  10. 10Are there traditional options for accredited investors seeking exposure to institutional-grade private market opportunities?0/4
  11. 11What are the best private markets investment platforms for accredited investors interested in pre-IPO companies?0/4
  12. 12How can sophisticated investors access institutional-quality AI and technology deals in the private market?0/4
  13. 13Is building an institutional-grade portfolio using private market platforms a smart move for accredited investors?0/4
  14. 14Private equity vs direct investment platforms: Which offers better deal flow for experienced investors?0/4
  15. 15How do investors address due diligence challenges when using online platforms for private company investments?0/4
Total namedOpenAI: 0/15Claude: 0/15Perplexity: 0/15Gemini: 1/15All assistants: 1/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Gemini actually said

An answer that names the company

Gemininamed the company

“How do minimum investment requirements differ across AI-driven private investment platforms?”

… Some newer platforms, like Goodfin, aim to offer curated pre-IPO tech companies with "no minimums" through AI-driven research and flexible portfolio management tools, particularly for accredited investors.

2. Platforms with Moderate Minimums (often for individual offerings or feeder funds):

Many platforms for alternative investments, including those with AI integration, have minimums ranging from a few thousand to tens of thousands of dollars.

Yieldstreet offers individual offerings across various alternative asset classes, with minimums starting around $10,000 for a …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    EquityZen
    10
  2. 02
    Forge Global
    8
  3. 03
    Nasdaq Private Market
    8
  4. 04
    CartaX
    1

Share of mentions

CompanyShare
  1. Forge Global
    31.6%
  2. EquityZen
    31.6%
  3. Nasdaq Private Market
    28.9%
  4. Goodfin
    2.6%
  5. CartaX
    2.6%
  6. LinQto
    2.6%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    nasdaqprivatemarket.com
    10
  2. 02
    506investorgroup.com
    9
  3. 03
    investopedia.com
    8
  4. 04
    moonfare.com
    6
  5. 05
    ipo.club
    6
  6. 06
    forgeglobal.com
    6
  7. 07
    wallstreetzen.com
    5
  8. 08
    allocations.com
    5
  9. 09
    sourcecodeals.com
    5
  10. 10
    help.equityzen.com
    5

Goodfin is in the study as a consumer lender.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Gemini
1/15
Claude
0/15
OpenAI
0/15
Perplexity
0/15
Market comparisonSection 06

How Goodfin compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
2

How often AI assistants name the company, and how that compares with its peers

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
43

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with lending and credit companies

93 companies in this sector. The gold tick on each bar is the typical company.

Overall score
28
Ranks 52 of 93. Typical company: 31
Named in answers
1.7%
Ranks 49 of 93. Typical company: 3.3%
AI readiness
43
Ranks 3 of 93. Typical company: 29
Against its categorySection 08

Compared with consumer lenders

62 companies in this category. The gold tick on each bar is the typical company.

Overall score
28
Ranks 29 of 62. Typical company: 28
Named in answers
1.7%
Ranks 28 of 62. Typical company: 1.7%
AI readiness
43
Ranks 1 of 62. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent check out here?

Not by itself. Goodfin publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtPublished
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
100 of 100
  • Markdown negotiationPassed

    Requests sent with Accept: text/markdown receive a markdown version of the page.

    study: 6.2%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 47 of 100 · 97% of checks could run · checked on October 9, 2026 · www.goodfin.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

6 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • PassedHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • PassedMarkdown content negotiationstudy: 7.4%
  • Passedllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotallowed
  • ClaudeBotallowed
  • Anthropic-AIallowed
  • Google-Extendedallowed
  • Applebot-Extendedallowed
  • Meta-ExternalAgentallowed
  • FacebookBotallowed
  • Bytespiderallowed
  • CCBotallowed
  • Diffbotallowed
  • Omgilibotallowed

AI search

  • OAI-SearchBotallowed
  • Claude-SearchBotallowed
  • PerplexityBotallowed
  • Applebotallowed
  • Amazonbotallowed
  • YouBotallowed

Answering questions

  • ChatGPT-Userallowed
  • Claude-Userallowed
  • Perplexity-Userallowed
  • DuckAssistBotallowed
  • MistralAI-Userallowed

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Take it with you

Get the full report on Goodfin as a PDF

Every number on this page in a PDF you can keep and share with your team. Enter your work email to download it.

We’ll use your email to follow up about this report. Privacy policy

End of statement
All 2,219 companiesHow we measured this
Next step

Want AI assistants to name your company?

Book a 30-minute demo to see Rezolve Ai in action and what it can do for your business.

Request a demo