Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
September 23, 2026
when the AI assistants were asked
Account no.
216 of 2,219
its rank by overall score
Closing balance

Named in

26of 60 answers

by 4 of 4 assistants

Statement note

What this means for Western Union

AI assistants name Western Union in 43.3% of answers, which is much more often than the typical company in its sector. Its overall score is 40 out of 100, ranking 216th of 2,219 companies. The website passes 4 of 14 technical checks measuring how ready it is for AI tools.

We asked 15 unbranded questions about its market, so no question mentioned Western Union by name. AI assistants named it in 26 of the 60 answers. Counting only how often it is named, it ranks 12th of 375 in its sector. The typical cards and payments company is named in 0.0% of answers.

Overall score
40Overall score
  • Visibility33
  • Citations8
  • Sentiment67
  • Site quality73
  • AI readiness29
Summary of account
Named by AI in
43.3%
26 of 60 answers
Share of mentions
17.9%
of the mentions of it and its 5 peers
AI readiness
4/14
technical checks passed. Typical for its sector: 4
Rank in its sector
42 of 375
by overall score, where the typical cards and payments company scores 27

Get the full report on Western Union as a PDF

Enter your work email to download it.

We’ll use your email to follow up about this report. Privacy policy

Line itemsSection 01

Every question, and where the company came up

Western Union came up on 11 of 15 questions. Open any window to read that answer.

  1. 01Bank wire transfer vs. person-to-person money transfer for sending funds overseas – which is faster?0/4
  2. 02Is it worth paying extra for an instant international money transfer instead of standard delivery?0/4
  3. 03How much does it typically cost to transfer $500 internationally from the United States?1/4
  4. 04Popular options for fast cross-border transfers used by US residents3/4
  5. 05What are alternatives to cash pickup for international remittances?0/4
  6. 06What should I do if my recipient hasn’t received the money I sent from the US?1/4
  7. 07Mobile wallet transfers vs. direct bank deposit for international transactions – what’s better for recipients?0/4
  8. 08How can immigrants in the US securely send money back home to family?3/4
  9. 09Are there cheaper ways to send small amounts of money overseas from the US?1/4
  10. 10Are person-to-person cash pickup transfers a good option for sending emergency funds abroad?2/4
  11. 11Which methods allow sending money abroad without needing a bank account?4/4
  12. 12Why is my international money transfer taking longer than expected to arrive?1/4
  13. 13What are safe options for students in the US to receive funds from their home countries?3/4
  14. 14How can I receive international remittances in cash while living in the US?3/4
  15. 15What are the best ways to send money abroad quickly from the US?4/4
Total namedOpenAI: 8/15Claude: 5/15Perplexity: 8/15Gemini: 5/15All assistants: 26/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What OpenAI actually said

An answer that names the company

OpenAInamed the company

“Are person-to-person cash pickup transfers a good option for sending emergency funds abroad?”

Short answer: Yes — person-to-person cash‑pickup transfers (e.g., Western Union, MoneyGram and similar services) are often a very good option for sending emergency money abroad because they can be extremely fast and let the recipient get cash immediately. However, they also have tradeoffs (cost, ID and pickup constraints, fraud risk) that you should weigh before using them.

What they do well

Speed: Many cash‑pickup transfers are available within minutes of sending, which is ideal in an emergency.

Cash access: The recipient receives physical cash immediately (or very quickly) and can use i …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Remitly
    33
  2. 02
    MoneyGram
    24
  3. 03
    WorldRemit
    17

Share of mentions

CompanyShare
  1. Remitly
    21.4%
  2. Wise (formerly TransferWise)
    21.4%
  3. Western Union
    17.9%
  4. MoneyGram
    15.9%
  5. Xoom (a PayPal service)
    12.4%
  6. WorldRemit
    11.0%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    wise.com
    60
  2. 02
    westernunion.com (its own website)
    43
  3. 03
    remitly.com
    30
  4. 04
    bankrate.com
    19
  5. 05
    nerdwallet.com
    13
  6. 06
    riamoneytransfer.com
    13
  7. 07
    cnbc.com
    11
  8. 08
    revolut.com
    11
  9. 09
    moneygram.com
    11
  10. 10
    airwallex.com
    11

Western Union is in the study as a cross-border payments provider.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Perplexity
8/15
OpenAI
8/15
Gemini
5/15
Claude
5/15
Market comparisonSection 06

How Western Union compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
33

How often AI assistants name the company, and how that compares with its peers

Citations
8

How often AI uses the company's own website as a source

Sentiment
67

How positively AI describes the company

Site quality
73

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with cards and payments companies

375 companies in this sector. The gold tick on each bar is the typical company.

Overall score
40
Ranks 42 of 375. Typical company: 27
Named in answers
43.3%
Ranks 12 of 375. Typical company: 0.0%
AI readiness
29
Ranks 106 of 375. Typical company: 29
Against its categorySection 08

Compared with cross-border payments providers

84 companies in this category. The gold tick on each bar is the typical company.

Overall score
40
Ranks 10 of 84. Typical company: 27
Named in answers
43.3%
Ranks 3 of 84. Typical company: 0.0%
AI readiness
29
Ranks 26 of 84. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent check out here?

Not by itself. Western Union publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtPublished
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
25 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtPartly met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 31 of 100 · 97% of checks could run · checked on October 5, 2026 · www.westernunion.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Passedllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Take it with you

Get the full report on Western Union as a PDF

Every number on this page in a PDF you can keep and share with your team. Enter your work email to download it.

We’ll use your email to follow up about this report. Privacy policy

ShareSection 12

Share this result

Overall score 40 of 100 badge for Western Union

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/westernunion.com"><img src="https://aeo-audit.rezolve.com/finance/badges/westernunion.com.svg" alt="Overall score 40 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
Next step

Want AI assistants to name your company?

Book a 30-minute demo to see Rezolve Ai in action and what it can do for your business.

Request a demo