Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
October 9 to 14, 2026
when the AI assistants were asked
Account no.
506 of 2,219
its rank by overall score
Place in its category
10th of 74 private equity firms
Closing balance

Named in

3of 60 answers

by 2 of 4 assistants

Statement note

What this means for StepStone Group

AI assistants name StepStone Group in 5% of answers, more often than the typical company in its sector at 0.8%. Its overall score is 37 out of 100, ranking 506th of 2,219 companies in the study. StepStone Group's website passes 4 out of 14 technical checks for readiness for AI tools.

We asked 15 unbranded questions about its market, so no question mentioned StepStone Group by name. AI assistants named it in 3 of the 60 answers. Counting only how often it is named, it ranks 58th of 238 in its sector. The typical investing and wealth company is named in 0.8% of answers.

Overall score
37Overall score
  • Visibility10
  • Citations1
  • Sentiment100
  • Site quality63
  • AI readiness43
Summary of account
Named by AI in
5.0%
3 of 60 answers
Share of mentions
23.1%
of the mentions of it and its 5 peers
AI readiness
4/14
technical checks passed. Typical for its sector: 4
Rank in its sector
43 of 238
by overall score, where the typical investing and wealth company scores 28

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Line itemsSection 01

Every question, and where the company came up

StepStone Group came up on 2 of 15 questions. Open any window to read that answer.

  1. 01Options for investors seeking private markets access without a dedicated advisory partner0/4
  2. 02Top private markets advisory solutions for high-net-worth individuals in the US1/4
  3. 03Are private markets investment services a good choice for long-term wealth management?0/4
  4. 04Typical fee structures for private markets advisory services in the US0/4
  5. 05How can institutional investors access global private markets opportunities?0/4
  6. 06Alternatives to traditional private markets investment consultants0/4
  7. 07Ways to incorporate private credit strategies into an existing portfolio0/4
  8. 08How do you address a lack of transparency in private markets holdings?0/4
  9. 09What is the average minimum investment required for private markets solutions?0/4
  10. 10What are the differences between private debt and private equity strategies for portfolio diversification?0/4
  11. 11Is it worth hiring a private markets advisory firm for portfolio optimization?0/4
  12. 12What are the best private markets investment services for institutional investors?2/4
  13. 13How do co-investment opportunities compare to direct private equity investments?0/4
  14. 14What are other approaches to gaining private market exposure besides advisory services?0/4
  15. 15What can I do if my private markets portfolio is underperforming?0/4
Total namedOpenAI: 2/15Claude: 0/15Perplexity: 1/15Gemini: 0/15All assistants: 3/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Perplexity actually said

An answer that names the company

Perplexitynamed the company

“What are the best private markets investment services for institutional investors?”

… StepStone Group — Best for broad private-markets programs and customized portfolios across private equity, private debt, infrastructure, and real assets. It is particularly suitable for institutions seeking a dedicated specialist rather than a broad traditional asset manager.

Hamilton Lane — Best for global private-markets exposure, secondaries, co-investments, customized mandates, and technology-supported portfolio monitoring.

BlackRock — Best for institutions prioritizing scale, global infrastructure, reporting, and integrated public/private portfolio management. BlackRoc …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Hamilton Lane
    3
  2. 02
    Partners Group
    2

Share of mentions

CompanyShare
  1. Hamilton Lane
    30.8%
  2. Partners Group
    30.8%
  3. StepStone Group
    23.1%
  4. HarbourVest Partners
    15.4%
  5. AlpInvest Partners
    0.0%
  6. Neuberger Berman Private Markets
    0.0%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    ubs.com
    12
  2. 02
    blackrock.com
    11
  3. 03
    mercer.com
    8
  4. 04
    morningstar.com
    7
  5. 05
    morganstanley.com
    5
  6. 06
    franklintempleton.com
    5
  7. 07
    invesco.com
    4
  8. 08
    moonfare.com
    4
  9. 09
    en.wikipedia.org
    4
  10. 10
    wellington.com
    4

StepStone Group is in the study as a private equity firm.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

OpenAI
2/15
Perplexity
1/15
Claude
0/15
Gemini
0/15
Market comparisonSection 06

How StepStone Group compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
10

How often AI assistants name the company, and how that compares with its peers

Citations
1

How often AI uses the company's own website as a source

Sentiment
100

How positively AI describes the company

Site quality
63

How well built the website's own pages are

AI readiness
43

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with investing and wealth companies

238 companies in this sector. The gold tick on each bar is the typical company.

Overall score
37
Ranks 43 of 238. Typical company: 28
Named in answers
5.0%
Ranks 58 of 238. Typical company: 0.8%
AI readiness
43
Ranks 4 of 238. Typical company: 29
Against its categorySection 08

Compared with private equity firms

74 companies in this category. The gold tick on each bar is the typical company.

Overall score
37
Ranks 10 of 74. Typical company: 27
Named in answers
5.0%
Ranks 9 of 74. Typical company: 0.0%
AI readiness
43
Ranks 2 of 74. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent check out here?

Not by itself. StepStone Group publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtPublished
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 36 of 100 · 97% of checks could run · checked on October 9, 2026 · www.stepstonegroup.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Passedllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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ShareSection 12

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Overall score 37 of 100 badge for StepStone Group

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/stepstonegroup.com"><img src="https://aeo-audit.rezolve.com/finance/badges/stepstonegroup.com.svg" alt="Overall score 37 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
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