Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
September 23 and 24, 2026
when the AI assistants were asked
Account no.
136 of 2,219
its rank by overall score
Place in its category
1st of 32 digital banks
Closing balance

Named in

13of 60 answers

by 4 of 4 assistants

Statement note

What this means for SoFi

AI assistants name SoFi in 21.7% of answers, which is more often than the typical company in its sector. SoFi's overall score is 42 out of 100, ranking 136th of 2,219 companies. Its website passes 3 of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about its market, so no question mentioned SoFi by name. AI assistants named it in 13 of the 60 answers. Counting only how often it is named, it ranks 28th of 394 in its sector. The typical banking company is named in 0.0% of answers.

Overall score
42Overall score
  • Visibility27
  • Citations2
  • Sentiment91
  • Site quality80
  • AI readiness21
Summary of account
Named by AI in
21.7%
13 of 60 answers
Share of mentions
40.6%
of the mentions of it and its 5 peers
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
20 of 394
by overall score, where the typical banking company scores 28

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Line itemsSection 01

Every question, and where the company came up

SoFi came up on 6 of 15 questions. Open any window to read that answer.

  1. 01Is it a good idea to open a new credit card with a digital bank for building credit?0/4
  2. 02What options exist for people who want to avoid online banks but still access modern financial tools?0/4
  3. 03Which online services offer the most flexible personal loan options for U.S. consumers?3/4
  4. 04Digital banks vs. credit unions: Which is better for first-time homebuyers?0/4
  5. 05Why is my mobile banking app not showing recent transactions?0/4
  6. 06Do online checking and savings accounts typically have fewer fees than brick-and-mortar banks?0/4
  7. 07Alternatives to all-in-one digital financial platforms for personal banking and investing1/4
  8. 08Are online-only personal loans worth considering for debt consolidation?0/4
  9. 09How do high-yield online savings accounts compare to traditional bank savings accounts in the U.S.?0/4
  10. 10How can an all-in-one financial platform help someone who wants to budget, invest, and borrow?1/4
  11. 11What should I do if my online mortgage application keeps getting denied?0/4
  12. 12Alternatives for those wanting refinancing solutions without using a digital-only platform0/4
  13. 13Best ways to use digital platforms for refinancing student loans in the U.S.3/4
  14. 14What are the best digital financial platforms for managing both checking and savings accounts?4/4
  15. 15What monthly maintenance fees should I expect from digital financial service accounts?1/4
Total namedOpenAI: 4/15Claude: 4/15Perplexity: 2/15Gemini: 3/15All assistants: 13/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Perplexity actually said

An answer that names the company

Perplexitynamed the company

“What are the best digital financial platforms for managing both checking and savings accounts?”

If you want a single digital platform to manage both checking and savings, the strongest options in 2026 are SoFi, Bask Bank, Ally, Axos, and NBKC. These are repeatedly highlighted by major personal-finance reviewers for combined checking/savings use, low fees, and strong online/mobile experiences.

A practical way to think about the best picks:

Platform · Best for · Why it stands out

SoFi · Best all-around bundled checking + savings · Repeatedly named a top choice for combined checking and savings; offers checking and savings under …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Ally Bank
    11
  2. 02
    Chime
    6
  3. 03
    Upgrade
    4
  4. 04
    Marcus by Goldman Sachs
    2

Share of mentions

CompanyShare
  1. SoFi
    40.6%
  2. Ally Bank
    18.8%
  3. Chime
    18.8%
  4. Marcus by Goldman Sachs
    9.4%
  5. Upgrade
    9.4%
  6. Discover Bank
    3.1%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    forbes.com
    40
  2. 02
    bankrate.com
    39
  3. 03
    cnbc.com
    31
  4. 04
    nerdwallet.com
    30
  5. 05
    finance.yahoo.com
    28
  6. 06
    experian.com
    21
  7. 07
    chase.com
    12
  8. 08
    justdial.com
    11
  9. 09
    usbank.com
    11
  10. 10
    sofi.com (its own website)
    11

SoFi is in the study as a digital bank.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Claude
4/15
OpenAI
4/15
Gemini
3/15
Perplexity
2/15
Market comparisonSection 06

How SoFi compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
27

How often AI assistants name the company, and how that compares with its peers

Citations
2

How often AI uses the company's own website as a source

Sentiment
91

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with banking companies

394 companies in this sector. The gold tick on each bar is the typical company.

Overall score
42
Ranks 20 of 394. Typical company: 28
Named in answers
21.7%
Ranks 28 of 394. Typical company: 0.0%
AI readiness
21
Ranks 199 of 394. Typical company: 29
Against its categorySection 08

Compared with digital banks

32 companies in this category. The gold tick on each bar is the typical company.

Overall score
42
Ranks 1 of 32. Typical company: 28
Named in answers
21.7%
Ranks 2 of 32. Typical company: 0.0%
AI readiness
21
Ranks 23 of 32. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Can an AI agent check out here?

Not by itself. SoFi publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPNot met

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 24 of 100 · 100% of checks could run · checked on October 3, 2026 · sofi.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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ShareSection 12

Share this result

Overall score 42 of 100 badge for SoFi

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/sofi.com"><img src="https://aeo-audit.rezolve.com/finance/badges/sofi.com.svg" alt="Overall score 42 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
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