Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder
Statement period
October 9 to 14, 2026
when the AI assistants were asked
Account no.
26 of 2,219
its rank by overall score
Closing balance

Named in

14of 60 answers

by 4 of 4 assistants

Statement note

What this means for Investopedia

AI assistants name Investopedia in 23.3% of answers, while the typical company in its sector is never named. Its overall score is 47 out of 100, ranking 26th of 2,219 in the study and 3rd in its sector. Its website passes 4 of 14 technical checks for readiness for AI tools.

We asked 15 unbranded questions about its market, so no question mentioned Investopedia by name. AI assistants named it in 14 of the 60 answers. Counting only how often it is named, it ranks 13th of 346 in its sector. The typical advisory or services firm is named in 0.0% of answers.

Overall score
47Overall score
  • Visibility26
  • Citations2
  • Sentiment94
  • Site quality100
  • AI readiness29
Summary of account
Named by AI in
23.3%
14 of 60 answers
Share of mentions
33.3%
of the mentions of it and its 5 peers
AI readiness
4/14
technical checks passed. Typical for its sector: 4
Rank in its sector
3 of 346
by overall score, where the typical advisory or services firm scores 27

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Line itemsSection 01

Every question, and where the company came up

Investopedia came up on 5 of 15 questions. Open any window to read that answer.

  1. 01Is subscribing to a premium financial education platform worth it for novice investors?0/4
  2. 02How do financial education platforms compare to traditional in-person financial literacy courses?0/4
  3. 03Which financial information sites are recommended for learning about credit, savings, and loans?3/4
  4. 04Online financial news sites vs. financial podcasts: which is better for staying updated on market trends?0/4
  5. 05Where can I get financial market analysis without signing up for a paid service?0/4
  6. 06What’s the best way for advisors to leverage online financial information for client planning?0/4
  7. 07How can individual investors use educational resources to build an investment portfolio?0/4
  8. 08What should I do if I’m overwhelmed by conflicting investment advice online?0/4
  9. 09Where can beginners find comprehensive guides to understanding the stock market?4/4
  10. 10Are there any free resources that provide in-depth investment strategies and market news?3/4
  11. 11What are alternatives to using online platforms for financial education?0/4
  12. 12Do paid online courses for personal finance really provide better value than free ones?0/4
  13. 13What is the typical cost range for online financial education platforms in the US?0/4
  14. 14What are the best online resources for learning about retirement planning?3/4
  15. 15How can I check if a financial information website provides unbiased analysis?1/4
Total namedOpenAI: 3/15Claude: 3/15Perplexity: 3/15Gemini: 5/15All assistants: 14/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Claude actually said

An answer that names the company

Claudenamed the company

“Where can beginners find comprehensive guides to understanding the stock market?”

I can provide you with some general guidance on where beginners typically find stock market resources:

Online Learning Platforms:

Investopedia - A well-established financial education website with articles, tutorials, and a comprehensive dictionary of financial terms

Khan Academy - Offers free courses on finance and investing fundamentals

Coursera and Udemy - Provide structured courses on stock market investing for beginners

Brokerage Websites:

Most major brokerages (Fidelity, Charles Schwab, ETRADE, etc.) offer free educational content and beginner guides specif …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Yahoo Finance
    8
  2. 02
    Morningstar
    7
  3. 03
    Bankrate
    2
  4. 04
    NerdWallet
    2
  5. 05
    The Motley Fool
    1

Share of mentions

CompanyShare
  1. Investopedia
    33.3%
  2. Yahoo Finance
    26.2%
  3. Morningstar
    21.4%
  4. NerdWallet
    9.5%
  5. Bankrate
    7.1%
  6. The Motley Fool
    2.4%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    emoneyadvisor.com
    8
  2. 02
    investor.vanguard.com
    5
  3. 03
    consumerfinance.gov
    5
  4. 04
    pomegra.io
    4
  5. 05
    intuit.com
    4
  6. 06
    course.careers
    4
  7. 07
    investopedia.com (its own website)
    4
  8. 08
    kiplinger.com
    4
  9. 09
    joingerald.com
    3
  10. 10
    morningstar.com
    3

Investopedia is in the study as a research or media company.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Gemini
5/15
Claude
3/15
OpenAI
3/15
Perplexity
3/15
Market comparisonSection 06

How Investopedia compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
26

How often AI assistants name the company, and how that compares with its peers

Citations
2

How often AI uses the company's own website as a source

Sentiment
94

How positively AI describes the company

Site quality
100

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with advisory and services firms

346 companies in this sector. The gold tick on each bar is the typical company.

Overall score
47
Ranks 3 of 346. Typical company: 27
Named in answers
23.3%
Ranks 13 of 346. Typical company: 0.0%
AI readiness
29
Ranks 96 of 346. Typical company: 29
Against its categorySection 08

Compared with research and media companies

73 companies in this category. The gold tick on each bar is the typical company.

Overall score
47
Ranks 1 of 73. Typical company: 31
Named in answers
23.3%
Ranks 6 of 73. Typical company: 3.3%
AI readiness
29
Ranks 21 of 73. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Can an AI agent check out here?

We could not tell. The website turned away our requests for the files an agent would read. An agent arriving by itself is turned away the same way.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPCould not check
  • UCPCould not check
Interfaces for AI agents
  • MCP Server CardCould not check
  • A2A Agent CardNot present
  • Agent SkillsCould not check
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
100 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersCould not check

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationCould not check

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthCould not check

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceCould not check

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardCould not check

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsCould not check

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestCould not check

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 38 of 100 · 62% of checks could run · checked on October 9, 2026 · www.investopedia.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • PassedExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets rules for 20 AI crawlers by name. All others follow its general rules.

Training AI

  • GPTBot*partly
  • ClaudeBot*blocked
  • Anthropic-AI*partly
  • Google-Extended*partly
  • Applebot-Extended*blocked
  • Meta-ExternalAgent*partly
  • FacebookBot*blocked
  • Bytespider*blocked
  • CCBot*partly
  • Diffbotpartly
  • Omgilibot*blocked

AI search

  • OAI-SearchBot*partly
  • Claude-SearchBot*partly
  • PerplexityBot*partly
  • Applebotpartly
  • Amazonbot*blocked
  • YouBot*blocked

Answering questions

  • ChatGPT-User*partly
  • Claude-User*blocked
  • Perplexity-User*blocked
  • DuckAssistBot*blocked
  • MistralAI-User*blocked

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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ShareSection 12

Share this result

Overall score 47 of 100 badge for Investopedia

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/investopedia.com"><img src="https://aeo-audit.rezolve.com/finance/badges/investopedia.com.svg" alt="Overall score 47 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
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