Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

SWIFT47/60TRANSUNION46/60EXPERIAN42/60COINSTAR41/60NAVY FEDERAL CREDIT UNION41/60ZELLE41/60BLOOMBERG L.P.38/60TRADINGVIEW38/60BANCO POPULAR DE PUERTO RICO37/60PAYPAL37/60VENMO37/60CHEXSYSTEMS33/60EQUIFAX33/60MORNINGSTAR32/60S&P GLOBAL31/60ALPACA MARKETS30/60COINBASE30/60PINWHEEL29/60STRIPE29/60XERO29/60ACORNS28/60AFFIRM28/60PAYFAST (PAYGATE)28/60PAYONEER28/60INTERACTIVE BROKERS26/60CHARLES SCHWAB19/60THE HARTFORD9/60MOODY'S21/60CME GROUP19/60ACCENTURE11/60CHUBB10/60MORGAN STANLEY6/60AMERICAN EXPRESS14/60SYNCHRONY FINANCIAL12/60FACTSET20/60NASDAQ19/60ALLSTATE11/60WELLS FARGO18/60PAYCHEX10/60ARES MANAGEMENT3/60
Rezolve Ai
MethodDemo
Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder

ING Group

ing.com

Large national banksBanking

Money20/20 attendee

Statement period
October 9, 2026
when the AI assistants were asked
Account no.
1,450 of 2,219
its rank by overall score
Place in its category
36th of 61 large national banks
Closing balance

Named in

2of 60 answers

by 2 of 4 assistants

Statement note

What this means for ING Group

AI assistants rarely name this large national bank, mentioning it in 2 out of 60 answers, alongside names like Deutsche Bank and BNP Paribas. ING Group's overall score is 26 out of 100, ranking 1,450th of 2,219 companies and 243rd in its sector. The website passes 2 of 14 technical checks for readiness for AI tools.

We asked 15 unbranded questions about its market, so no question mentioned ING Group by name. AI assistants named it in 2 of the 60 answers. Counting only how often it is named, it ranks 136th of 394 in its sector. The typical banking company is named in 0.0% of answers.

Named fewer than three times in total. Read this as a sign that AI assistants rarely bring this company up, not as an exact comparison with its peers.

Overall score
26Overall score
  • Visibility4
  • Citations0
  • Sentiment50
  • Site quality80
  • AI readiness14
Summary of account
Named by AI in
3.3%
2 of 60 answers
Share of mentions
5.1%
of the mentions of it and its 5 peers
AI readiness
2/14
technical checks passed. Typical for its sector: 3
Rank in its sector
243 of 394
by overall score, where the typical banking company scores 28

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Line itemsSection 01

Every question, and where the company came up

ING Group came up on 1 of 15 questions. Open any window to read that answer.

  1. 01What are non-bank solutions for managing multi-currency accounts as a US entrepreneur?0/4
  2. 02What are the typical fees for international wire transfers from European banks to the US?0/4
  3. 03Which global banks offer the best digital platforms for international investors?0/4
  4. 04Differences between commercial banks and credit unions for business banking needs?0/4
  5. 05What steps should I take if my international funds transfer from a European bank is delayed?0/4
  6. 06Is it worth opening a European bank account for US-based business operations?0/4
  7. 07Are global investment banks a good option for individuals seeking diversified portfolios?0/4
  8. 08How do global commercial banks compare to local US banks for international business transactions?0/4
  9. 09Average account maintenance charges at global commercial banks for small businesses?0/4
  10. 10Best commercial banks for small business financing in Europe with US accessibility?2/4
  11. 11What are the top global banks for individuals looking to open accounts with international access?0/4
  12. 12Alternatives to traditional banks for international business financing in Europe?0/4
  13. 13What banking options are best for frequent cross-border business payments?0/4
  14. 14How to resolve issues accessing corporate online banking accounts with global institutions?0/4
  15. 15How can international banks support sustainable development projects for businesses?0/4
Total namedOpenAI: 1/15Claude: 0/15Perplexity: 1/15Gemini: 0/15All assistants: 2/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Perplexity actually said

An answer that names the company

Perplexitynamed the company

“Best commercial banks for small business financing in Europe with US accessibility?”

… ING · Netherlands/Belgium-based businesses and cross-border trade · International presence and strong digital infrastructure · Financing eligibility depends heavily on local entity, revenue, and country

JPMorgan Chase · US businesses financing a European expansion · Excellent US small-business infrastructure; its US small-business loan products range from about $5,000 to $5 million · European SME lending may require a local subsidiary, relationship, or larger transaction size

Best overall choice

HSBC is usually the best first option when the company has genuine op …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    Deutsche Bank
    6
  2. 02
    Barclays
    4
  3. 03
    BNP Paribas
    4

Share of mentions

CompanyShare
  1. HSBC Holdings
    41.0%
  2. Santander Group
    15.4%
  3. Deutsche Bank
    15.4%
  4. BNP Paribas
    12.8%
  5. Barclays
    10.3%
  6. ING Group
    5.1%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    wise.com
    38
  2. 02
    airwallex.com
    19
  3. 03
    statrys.com
    9
  4. 04
    worldfirst.com
    9
  5. 05
    ofx.com
    7
  6. 06
    stripe.com
    5
  7. 07
    cbs.sc
    5
  8. 08
    reddit.com
    5
  9. 09
    gfmag.com
    5
  10. 10
    narvi.com
    4

ING Group is in the study as a large national bank.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Perplexity
1/15
OpenAI
1/15
Gemini
0/15
Claude
0/15
Market comparisonSection 06

How ING Group compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
4

How often AI assistants name the company, and how that compares with its peers

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
14

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with banking companies

394 companies in this sector. The gold tick on each bar is the typical company.

Overall score
26
Ranks 243 of 394. Typical company: 28
Named in answers
3.3%
Ranks 136 of 394. Typical company: 0.0%
AI readiness
14
Ranks 335 of 394. Typical company: 29
Against its categorySection 08

Compared with large national banks

61 companies in this category. The gold tick on each bar is the typical company.

Overall score
26
Ranks 35 of 61. Typical company: 27
Named in answers
3.3%
Ranks 20 of 61. Typical company: 1.7%
AI readiness
14
Ranks 50 of 61. Typical company: 21
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 0: Not yet agent-ready. Agents struggle to find basic information about the site.

To reach level 1:
  • 2 of robots.txt, Sitemap, Link headers
Can an AI agent check out here?

Not by itself. ING Group publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPCould not check
Show every check, for your technical team
Discoverability
48 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapNot met

    Serve an XML sitemap and reference it from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryPassed

    SVCB or HTTPS records under _agents that advertise agent endpoints.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 19 of 100 · 97% of checks could run · checked on October 9, 2026 · ing.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

2 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • Not metXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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End of statement
All 2,219 companiesHow we measured this
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