Of 60 answers

The most named companies in the study, and S&P 500 financials, with how many of their 60 AI answers named them.

SWIFT47/60TRANSUNION46/60EXPERIAN42/60COINSTAR41/60NAVY FEDERAL CREDIT UNION41/60ZELLE41/60BLOOMBERG L.P.38/60TRADINGVIEW38/60BANCO POPULAR DE PUERTO RICO37/60PAYPAL37/60VENMO37/60CHEXSYSTEMS33/60EQUIFAX33/60MORNINGSTAR32/60S&P GLOBAL31/60ALPACA MARKETS30/60COINBASE30/60PINWHEEL29/60STRIPE29/60XERO29/60ACORNS28/60AFFIRM28/60PAYFAST (PAYGATE)28/60PAYONEER28/60INTERACTIVE BROKERS26/60CHARLES SCHWAB19/60THE HARTFORD9/60MOODY'S21/60CME GROUP19/60ACCENTURE11/60CHUBB10/60MORGAN STANLEY6/60AMERICAN EXPRESS14/60SYNCHRONY FINANCIAL12/60FACTSET20/60NASDAQ19/60ALLSTATE11/60WELLS FARGO18/60PAYCHEX10/60ARES MANAGEMENT3/60
Rezolve Ai
MethodDemo
Back to the study
AI visibility statementFinance AI Visibility Study 2026Issued October 14, 2026
Account holder

Avalara

avalara.com

Accounting, tax and payrollFinancial technology and data

Money20/20 attendee

Statement period
October 9 to 14, 2026
when the AI assistants were asked
Account no.
93 of 2,219
its rank by overall score
Place in its category
5th of 32 accounting, tax and payroll companies
Closing balance

Named in

25of 60 answers

by 4 of 4 assistants

Statement note

What this means for Avalara

AI assistants name this accounting, tax or payroll company in 41.7% of answers, much more often than the typical company in its sector at 1.7%. Its overall score is 43 out of 100, ranking 93rd of 2,219 in the study. The company's website passes 3 of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about its market, so no question mentioned Avalara by name. AI assistants named it in 25 of the 60 answers. Counting only how often it is named, it ranks 8th of 574 in its sector. The typical financial technology and data company is named in 1.7% of answers.

Overall score
43Overall score
  • Visibility36
  • Citations7
  • Sentiment75
  • Site quality80
  • AI readiness21
Summary of account
Named by AI in
41.7%
25 of 60 answers
Share of mentions
28.1%
of the mentions of it and its 5 peers
AI readiness
3/14
technical checks passed. Typical for its sector: 4
Rank in its sector
34 of 574
by overall score, where the typical financial technology and data company scores 29

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Line itemsSection 01

Every question, and where the company came up

Avalara came up on 10 of 15 questions. Open any window to read that answer.

  1. 01How can I resolve discrepancies between my reported sales tax and filed amounts using automation tools?3/4
  2. 02How can sales tax compliance software help businesses handle economic nexus laws?0/4
  3. 03Why do I keep getting errors when uploading sales data to my tax compliance software?0/4
  4. 04Best sales tax compliance software for e-commerce businesses in the United States4/4
  5. 05Which sales tax automation tools work best with US accounting software integrations?4/4
  6. 06Are there affordable sales tax compliance solutions for startups operating in one state?2/4
  7. 07What are the top alternatives to automated sales tax compliance software for businesses?1/4
  8. 08What should I look for when choosing sales tax compliance software for a multi-state business?1/4
  9. 09What are the differences between integrated sales tax compliance tools and standalone reporting solutions?1/4
  10. 10What is the average monthly cost for automated sales tax reporting platforms in the US?4/4
  11. 11What is the easiest way for small businesses to automate sales tax compliance in the US?4/4
  12. 12How does cloud-based sales tax automation compare to manual filing for US businesses?0/4
  13. 13Can businesses use spreadsheets instead of tax automation platforms for sales tax reporting?0/4
  14. 14What features make tax automation software effective for companies with complex product catalogs?0/4
  15. 15Is automated sales tax filing software worth the investment for mid-sized businesses?1/4
Total namedOpenAI: 6/15Claude: 7/15Perplexity: 4/15Gemini: 8/15All assistants: 25/60
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. Across the study, on 50% of the questions where a company is named, only one AI assistant names it.

Transaction detailSection 02

What Perplexity actually said

An answer that names the company

Perplexitynamed the company

“Which sales tax automation tools work best with US accounting software integrations?”

The best choice depends on your accounting stack and whether you need calculation, nexus monitoring, filing, or all three:

Tool · Best fit · Accounting-integration strengths

Avalara AvaTax · Mid-market and enterprise companies with complex multistate operations · Broadest connector ecosystem—more than 1,000 integrations across ERPs, accounting, billing, and commerce platforms.

TaxJar · U.S.-only e-commerce businesses and smaller companies · Straightforward integrations with major e-commerce and accounting tools, plus nexus tracking and automated filing.[1 …

The AI’s answer as we received it, shortened and not checked for accuracy.

PayeesSection 03

Where the mentions went

The companies these answers named, and how the mentions were split between this company and its peers.

Also named

CompanyTimes named
  1. 01
    TaxJar
    21
  2. 02
    TaxCloud
    13
  3. 03
    Vertex
    11
  4. 04
    Sovos
    6

Share of mentions

CompanyShare
  1. Avalara
    28.1%
  2. TaxJar
    28.1%
  3. TaxCloud
    18.0%
  4. Vertex
    16.9%
  5. Sovos
    9.0%
  6. CCH SureTax (Wolters Kluwer)
    0.0%
ReferrersSection 04

Websites the AI used as sources

How many times each website was listed as a source in these answers

  1. 01
    taxcloud.com
    27
  2. 02
    tax.thomsonreuters.com
    19
  3. 03
    taxjar.com
    18
  4. 04
    avalara.com (its own website)
    16
  5. 05
    zamp.com
    14
  6. 06
    guideflow.com
    11
  7. 07
    taxwire.com
    10
  8. 08
    galvix.com
    7
  9. 09
    stripe.com
    6
  10. 10
    numeral.com
    6

Avalara is in the study as an accounting, tax or payroll company.

By assistantSection 05

Which AI assistants named the company

Answers naming it, out of answers received

Gemini
8/15
Claude
7/15
OpenAI
6/15
Perplexity
4/15
Market comparisonSection 06

How Avalara compares with all 2,219 companies

Every tower is a company in the study, taller for a higher overall score and lit where AI assistants named it. Its own group stays lit. Hover a tower to see it, and click to open it.

What makes up the score

Each part is scored out of 100.

Visibility
36

How often AI assistants name the company, and how that compares with its peers

Citations
7

How often AI uses the company's own website as a source

Sentiment
75

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Against its sectorSection 07

Compared with financial technology and data companies

574 companies in this sector. The gold tick on each bar is the typical company.

Overall score
43
Ranks 34 of 574. Typical company: 29
Named in answers
41.7%
Ranks 8 of 574. Typical company: 1.7%
AI readiness
21
Ranks 401 of 574. Typical company: 29
Against its categorySection 08

Compared with accounting, tax and payroll companies

32 companies in this category. The gold tick on each bar is the typical company.

Overall score
43
Ranks 5 of 32. Typical company: 38
Named in answers
41.7%
Ranks 2 of 32. Typical company: 15.0%
AI readiness
21
Ranks 23 of 32. Typical company: 29
AI agentsSection 09

Ready for AI agents

What this website publishes for an AI agent to read, use and pay through, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 2: Bot-aware. Explicit AI bot rules and declared Content Signals.

To reach level 3:
  • Markdown negotiation
Can an AI agent check out here?

Not by itself. Avalara publishes none of the agent payment protocols we look for. An agent would have to click through the website like a person.

Agent payment protocols
  • x402Not present
  • MPPNot present
  • AP2Not present
  • ACPNot present
  • UCPNot present
Interfaces for AI agents
  • MCP Server CardNot present
  • A2A Agent CardNot present
  • Agent SkillsNot present
  • API CatalogNot present
  • llms.txtNot present
  • WebMCPCould not check

The website runs on WooCommerce.

Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 86.1%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 87.9%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 1.5%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 4.3%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 6.2%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 31.0%
Bot access control
68 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 92.7%
  • Content SignalsPassed

    Content-Signal lines in robots.txt declaring search, AI input and AI training preferences.

    study: 2.3%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.3%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 1.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 6.3%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 5.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.2%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.8%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.2%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 1.0%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 0.0%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.2%

Score 33 of 100 · 97% of checks could run · checked on October 9, 2026 · www.avalara.com · 2,200 companies scanned

See how every company did, and how this was measured.

AI readinessSection 10

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks

Discoverability

  • Passedrobots.txt publishedstudy: 85.1%
  • PassedXML sitemapstudy: 79.4%
  • Not metHTTP Link headers (RFC 8288)study: 42.5%

Content Accessibility

  • Not metMarkdown content negotiationstudy: 7.4%
  • Not metllms.txt publishedstudy: 28.1%
  • PassedToken budget (page weight)study: 97.3%

Bot Access Control

  • Not metExplicit AI bot rulesstudy: 11.5%

API / Auth / MCP

  • Not metAPI Catalog (.well-known/api-catalog)study: 1.1%
  • Not metOAuth Authorization Server discoverystudy: 5.2%
  • Not metOAuth Protected Resource discoverystudy: 4.6%
  • Not metMCP Server Cardstudy: 0.2%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 0.3%
  • Not metAgent Skills declaredstudy: 0.1%
AI crawlersSection 11

What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 86% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI

  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly

AI search

  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly

Answering questions

  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

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ShareSection 12

Share this result

Overall score 43 of 100 badge for Avalara

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/finance/avalara.com"><img src="https://aeo-audit.rezolve.com/finance/badges/avalara.com.svg" alt="Overall score 43 of 100, Finance AI Visibility Study 2026" width="280" height="64"></a>
End of statement
All 2,219 companiesHow we measured this
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