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Yelp

yelp.com · Technology · YELP

Ranked 517 of 2,047 companies in the study

38Overall score
  • Visibility42
  • Citations0
  • Sentiment64
  • Site quality67
  • AI readiness14
What this means for Yelp

AI assistants name Yelp in 51.7% of answers, much more often than the typical company in the technology sector, which is named in 10%. Yelp has an overall score of 38 out of 100, ranking 517th of 2,047 companies. Its website passes 2 out of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about the technology market: none named Yelp. AI assistants named it in 31 of 60 answers (51.7%). The typical technology company is named in 10.0% of answers. By how often it is named, Yelp ranks 15 of 273 in its sector.

Named by AI in
51.7%
31 of 60 answers
Share of mentions
26.7%
compared with 5 rivals
AI readiness
2/14
technical checks passed. Typical for its sector: 4
Rank in its sector
89 of 273
by overall score, where the typical technology company scores 36
How Yelp compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
42

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
64

How positively AI describes the company

Site quality
67

How well built the website's own pages are

AI readiness
14

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with technology

273 companies in this sector. The line on each bar is the typical company.

Overall score38
Ranks 89 of 273. Typical company: 36
Named in answers52%
Ranks 15 of 273. Typical company: 10%
AI readiness14
Ranks 237 of 273. Typical company: 29
What Claude actually said

An answer that names the company

“Are there free options for accessing local business ratings and user feedback?”

I'll search for current free options for accessing local business ratings and reviews.Yes, there are several free options for accessing local business ratings and user feedback:

Major Free Platforms:

Google Business Profile is the most important review platform for local businesses, with reviews feeding directly into Local Pack rankings, Google Maps visibility, and AI Overviews.

Yelp remains the most influential review platform in the US and Canada for service businesses, restaurants, and local retail. Users can set up a Yelp account for free to leave reviews.

Google, Facebook, Yelp an …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Tripadvisor2
Share of mentions

How the mentions in these answers were split between this company and its rivals

Google Maps (Local Business Reviews)
37.8%
Yelp
27.9%
Tripadvisor
18.0%
Angi (formerly Angie's List)
9.9%
Foursquare City Guide
4.5%
Trustpilot (US Local Business Reviews)
1.8%
Which AI assistants named the company

Answers naming it, out of answers received

OpenAI
12/15
Claude
9/15
Gemini
6/15
Perplexity
4/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 0: Not yet agent-ready. Agents struggle to find basic information about the site.

To reach level 1:
  • 2 of robots.txt, Sitemap, Link headers

Some checks could not run. With them, up to level 1 would be possible.

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Show every check, for your technical team
Discoverability
53 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapNot met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersCould not check

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationCould not check

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 20 of 100 · 81% of checks could run · checked on October 5, 2026 · www.yelp.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

2 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • Not metToken budget (page weight)study: 95.2%
Bot Access Control
  • PassedExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets rules for 12 AI crawlers by name. All others follow its general rules.

Training AI
  • GPTBot*blocked
  • ClaudeBot*blocked
  • Anthropic-AI*blocked
  • Google-Extended*blocked
  • Applebot-Extendedblocked
  • Meta-ExternalAgent*blocked
  • FacebookBotblocked
  • Bytespiderblocked
  • CCBot*blocked
  • Diffbotblocked
  • Omgilibotblocked
AI search
  • OAI-SearchBot*partly
  • Claude-SearchBot*partly
  • PerplexityBot*partly
  • Applebotblocked
  • Amazonbotblocked
  • YouBotblocked
Answering questions
  • ChatGPT-User*partly
  • Claude-User*partly
  • Perplexity-User*partly
  • DuckAssistBotblocked
  • MistralAI-Userblocked

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

carfax.com
16
uberall.com
11
support.google.com
11
justdial.com
10
timeout.com
8
brightlocal.com
7
socialpilot.co
6
podium.com
6
scorpion.co
6
thumbtack.com
6

In the study as US-listed.

Every question, and where the company came up (14 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Are there free options for accessing local business ratings and user feedback?
  • How important are user reviews when deciding on a home repair service?
  • How can I discover reliable home services near me?
  • How do premium versions of local review platforms justify their cost?
  • Is it worth using a local review platform to choose a beauty salon or a dentist?
  • Why are some local businesses missing or miscategorized on online platforms?
  • How can review sites help with finding kid-friendly entertainment options nearby?
  • What are the best ways to find top-rated restaurants or bars in a new city?
  • What should I do if I see suspicious or fake reviews on a local business listing?
  • Which is better: using dedicated review sites or general search engines to find trusted local businesses?
  • How do local business review platforms compare to word-of-mouth when picking a service?
  • What’s the easiest way to check if a restaurant meets dietary preferences through online reviews?
  • Where else can I find trusted recommendations for things to do in my city besides online reviews?
  • What alternatives exist for discovering and rating local services beyond online review platforms?
  • How do I quickly see which auto shops in my area are highly recommended by real customers?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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