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Tillys

tillys.com · Retail · TLYS

Ranked 854 of 2,047 companies in the study

35Overall score
  • Visibility8
  • Citations0
  • Sentiment88
  • Site quality80
  • AI readiness21
What this means for Tillys

AI assistants name Tillys in 6.7% of their answers, matching the typical company in the retail sector. Tillys has an overall score of 35 out of 100, ranking 854th of 2,047 companies. Its website passes 3 of 14 technical checks for how ready it is for AI tools.

We asked 15 unbranded questions about the retail market: none named Tillys. AI assistants named it in 4 of 60 answers (6.7%). The typical retail company is named in 6.7% of answers. By how often it is named, Tillys ranks 301 of 640 in its sector.

Named by AI in
6.7%
4 of 60 answers
Share of mentions
10.0%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
283 of 640
by overall score, where the typical retail company scores 34
How Tillys compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
8

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
88

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score35
Ranks 283 of 640. Typical company: 34
Named in answers7%
Ranks 301 of 640. Typical company: 7%
AI readiness21
Ranks 351 of 640. Typical company: 29
What Gemini actually said

An answer that names the company

“Best places to shop for trendy clothing and shoes for teens in the US”

For teenagers in the U.S. looking for trendy clothing and shoes, a wide variety of stores, both online and brick-and-mortar, cater to different styles and budgets.

Popular Clothing Stores for Teens:

Many well-known retailers offer trendy and affordable options for teens:

Hollister: Known for its California-casual style, Hollister offers comfortable and versatile year-round staples like jeans, t-shirts, and dresses.

American Eagle Outfitters: A go-to for casual, easy styles, American Eagle is great for affordable basics like jeans and tees, as well as simple dresses. …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Urban Outfitters13Aeropostale6Zumiez4Pacsun1Journeys1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Urban Outfitters
37.1%
Pacsun
22.9%
Aeropostale
14.3%
Tillys
11.4%
Zumiez
11.4%
Journeys
2.9%
Which AI assistants named the company

Answers naming it, out of answers received

Perplexity
2/15
Gemini
1/15
OpenAI
1/15
Claude
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 2: Bot-aware. Explicit AI bot rules and declared Content Signals.

To reach level 3:
  • Markdown negotiation

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Can an AI agent buy here?

Not by itself. Tillys publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present

The shop runs on Salesforce Commerce Cloud.

Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
100 of 100
  • AI bot rulesPassed

    Explicit robots.txt rules for AI crawlers such as GPTBot, ClaudeBot and PerplexityBot.

    study: 93.4%
  • Content SignalsPassed

    Content-Signal lines in robots.txt declaring search, AI input and AI training preferences.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 40 of 100 · 97% of checks could run · checked on October 4, 2026 · www.tillys.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • PassedExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets rules for 1 AI crawler by name. All others follow its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extended*blocked
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

justdial.com
24
lemon8-app.com
18
indianretailer.com
14
macys.com
12
nordstrom.com
11
reddit.com
10
kohls.com
9
target.com
8
childrensplace.com
7
yournextshoes.com
7

In the study as Consumer brands.

Every question, and where the company came up (2 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Where else can I find trending Y2K styles without going to big chain stores?
  • Where can I find the latest arrivals in youth fashion for both men and women?
  • How can I track my order status from a youth apparel and shoe retailer?
  • How do clearance events usually impact prices on seasonal clothing items at youth retailers?
  • Best stores for finding event-ready outfits for teens and young adults
  • Is shopping at multi-brand youth fashion stores worth it for back-to-school outfits?
  • What should I do if my order for new arrival sneakers arrives damaged?
  • Best places to shop for trendy clothing and shoes for teens in the US
  • Typical price range for on-trend accessories at multi-brand fashion stores
  • Do in-store exclusive deals at youth fashion retailers offer better value than shopping online?
  • Where can families find matching contemporary outfits for kids and parents?
  • How does shopping at a specialty youth apparel retailer compare to department stores?
  • What are some options for buying discounted footwear for young adults online?
  • Alternatives to shopping at major malls for contemporary teen fashion
  • Boutique vs major retailer for affordable graphic tees and streetwear
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 35 of 100 badge for Tillys

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