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Tesla

tesla.com · Automotive · TSLA

Ranked 535 of 2,047 companies in the study

38Overall score
  • Visibility32
  • Citations1
  • Sentiment81
  • Site quality63
  • AI readiness14
What this means for Tesla

AI assistants name Tesla in 26.7% of answers, much more often than the typical company in the automotive sector. Tesla's overall score is 38 out of 100, which ranks 535th of 2,047 companies. Its website passes 2 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the automotive market: none named Tesla. AI assistants named it in 16 of 60 answers (26.7%). The typical automotive company is named in 5.0% of answers. By how often it is named, Tesla ranks 3 of 49 in its sector.

Named by AI in
26.7%
16 of 60 answers
Share of mentions
41.0%
compared with 5 rivals
AI readiness
2/14
technical checks passed. Typical for its sector: 3
Rank in its sector
12 of 49
by overall score, where the typical automotive company scores 31
How Tesla compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
32

How often AI assistants name the company

Citations
1

How often AI uses the company's own website as a source

Sentiment
81

How positively AI describes the company

Site quality
63

How well built the website's own pages are

AI readiness
14

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with automotive

49 companies in this sector. The line on each bar is the typical company.

Overall score38
Ranks 12 of 49. Typical company: 31
Named in answers27%
Ranks 3 of 49. Typical company: 5%
AI readiness14
Ranks 38 of 49. Typical company: 29
What Gemini actually said

An answer that names the company

“What pricing tiers exist for electric vehicles with long-range capabilities?”

The pricing for long-range electric vehicles (EVs) can vary significantly, generally falling into a few tiers based on range, features, and brand. Many new EVs now offer over 300 miles of range, making long road trips more feasible.

Entry-Level Long-Range EVs (Approximately $30,000 - $40,000)

This tier includes more affordable options that still provide a substantial range.

Nissan Leaf: The 2026 Nissan Leaf starts around $30,000 and offers a range of up to 303 miles.

Chevrolet Equinox EV: The 2026 Chevrolet Equinox EV has a starting price of around $35,000 and an estimat …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Rivian5
Share of mentions

How the mentions in these answers were split between this company and its rivals

Tesla
47.1%
Lucid Motors
20.6%
Chevrolet (Electric Vehicles)
14.7%
Rivian
11.8%
Ford (Electric Vehicles)
5.9%
SunPower
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Claude
5/15
Gemini
4/15
OpenAI
4/15
Perplexity
3/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 0: Not yet agent-ready. Agents struggle to find basic information about the site.

To reach level 1:
  • 2 of robots.txt, Sitemap, Link headers

Some checks could not run. With them, up to level 1 would be possible.

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Show every check, for your technical team
Discoverability
53 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapNot met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersCould not check

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 17 of 100 · 92% of checks could run · checked on October 5, 2026 · tesla.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

2 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

energysage.com
16
energy.gov
11
recharged.com
10
solar.com
8
energy.ecoflow.com
8
thecooldown.com
7
edmunds.com
7
ankersolix.com
6
insideevs.com
6
caranddriver.com
6

In the study as S&P 500.

Every question, and where the company came up (6 of 15)
QuestionOpenAIClaudePerplexityGemini
  • What are some alternatives to using grid electricity for powering a home?
  • What pricing tiers exist for electric vehicles with long-range capabilities?
  • How can electric cars help lower a company’s carbon footprint?
  • What renewable energy solutions are suitable for apartment dwellers?
  • What should I do if my home battery system isn’t holding charge?
  • What are the best electric vehicles for long-distance commuting in the US?
  • Which home battery systems offer reliable backup for residential use?
  • Are solar panels with integrated battery storage a good value for small businesses?
  • How do you troubleshoot common problems with electric vehicle charging at home?
  • Alternatives to electric vehicles for reducing transportation emissions
  • Electric SUVs vs electric sedans: which is better for families?
  • Best clean energy solutions for reducing power bills in a midsize home
  • Is investing in an electric vehicle worth it for daily city driving?
  • Solar power with home battery integration vs traditional grid electricity: which is more cost-effective over time?
  • How much does installing a rooftop solar system typically cost in the US?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 38 of 100 badge for Tesla

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