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Simplot

simplot.com · Consumer goods

Ranked 1,237 of 2,047 companies in the study

30Overall score
  • Visibility7
  • Citations0
  • Sentiment50
  • Site quality93
  • AI readiness21
What this means for Simplot

AI assistants name Simplot in 5% of answers, a bit more often than the typical company in the consumer goods sector. Its overall score is 30 out of 100, ranking 1,237th of 2,047 companies. The company's website passes 3 out of 14 technical checks, showing some preparation for AI tools.

We asked 15 unbranded questions about the consumer goods market: none named Simplot. AI assistants named it in 3 of 60 answers (5.0%). The typical consumer goods company is named in 3.3% of answers. By how often it is named, Simplot ranks 50 of 118 in its sector.

Named by AI in
5.0%
3 of 60 answers
Share of mentions
9.7%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
56 of 118
by overall score, where the typical consumer goods company scores 30
How Simplot compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
7

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
93

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with consumer goods

118 companies in this sector. The line on each bar is the typical company.

Overall score30
Ranks 56 of 118. Typical company: 30
Named in answers5%
Ranks 50 of 118. Typical company: 3%
AI readiness21
Ranks 53 of 118. Typical company: 21
What Gemini actually said

An answer that names the company

“What are the best integrated agriculture companies for large-scale food production in the US?”

For large-scale food production in the US, several integrated agriculture companies stand out, including major agribusinesses and cooperatives. These companies often encompass various aspects of the agricultural supply chain, from crop cultivation and livestock management to processing, distribution, and technology.

Here are some of the best integrated agriculture companies for large-scale food production in the US:

Major Agribusiness Corporations:

Cargill: A global agricultural and food production giant, Cargill is involved in nearly every step of the agricultural supply chain. …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Tyson Foods6Cargill5Archer Daniels Midland (ADM)1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Archer Daniels Midland (ADM)
30.8%
Cargill
26.9%
Tyson Foods
23.1%
Simplot
11.5%
Ingredion Incorporated
7.7%
Conagra Brands
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
2/15
Perplexity
1/15
Claude
0/15
OpenAI
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Show every check, for your technical team
Discoverability
72 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPartly met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 24 of 100 · 97% of checks could run · checked on October 5, 2026 · www.simplot.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotallowed
  • ClaudeBotallowed
  • Anthropic-AIallowed
  • Google-Extendedallowed
  • Applebot-Extendedallowed
  • Meta-ExternalAgentallowed
  • FacebookBotallowed
  • Bytespiderallowed
  • CCBotallowed
  • Diffbotallowed
  • Omgilibotallowed
AI search
  • OAI-SearchBotallowed
  • Claude-SearchBotallowed
  • PerplexityBotallowed
  • Applebotallowed
  • Amazonbotallowed
  • YouBotallowed
Answering questions
  • ChatGPT-Userallowed
  • Claude-Userallowed
  • Perplexity-Userallowed
  • DuckAssistBotallowed
  • MistralAI-Userallowed

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

f6s.com
13
pmc.ncbi.nlm.nih.gov
13
justdial.com
11
fao.org
10
en.wikipedia.org
10
agriculture.institute
9
umbrex.com
8
ers.usda.gov
8
marketbeat.com
7
fb.org
7

In the study as Consumer brands.

Every question, and where the company came up (2 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Is it worth partnering with an integrated agriculture provider for both fertilizer supply and crop management?
  • What are the best integrated agriculture companies for large-scale food production in the US?
  • How can agriculture businesses address supply chain delays in food production and distribution?
  • What are some alternatives to working with a fully integrated agriculture company for food processing needs?
  • Are there cooperative models or local groups that offer similar food and fertilizer solutions as large agribusinesses?
  • What should I do if my crop yields are low despite using advanced plant nutrition products?
  • What are the main differences between companies offering both fertilizer and food processing versus those focused on just one service?
  • How do integrated agriculture companies support sustainable farming for mid-size producers?
  • Which US agribusinesses are considered most innovative in plant-based nutrition and food research?
  • How do vertically integrated agriculture companies compare to specialized crop producers?
  • Which full-service agriculture providers are leading in plant nutrition and food supply solutions?
  • Do full-service agribusinesses offer better value for large-scale farming operations compared to using multiple specialized suppliers?
  • How much does end-to-end crop management typically cost with a US-based food production and agriculture company?
  • What factors influence the pricing of fertilizer and food processing services from integrated agriculture providers?
  • What services do full-service agribusinesses offer for developing new farming operations from the ground up?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 30 of 100 badge for Simplot

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