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Sendblue

sendblue.com · Retail

Ranked 560 of 2,047 companies in the study

38Overall score
  • Visibility18
  • Citations4
  • Sentiment86
  • Site quality73
  • AI readiness29
What this means for Sendblue

AI assistants name the company in 13.3% of answers, which is more often than the typical company in its retail sector at 6.7%. Its overall score is 38 points out of 100, ranking 560th of 2,047 companies. The website passes 4 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the retail market: none named Sendblue. AI assistants named it in 8 of 60 answers (13.3%). The typical retail company is named in 6.7% of answers. By how often it is named, Sendblue ranks 213 of 640 in its sector.

Named by AI in
13.3%
8 of 60 answers
Share of mentions
25.0%
compared with 5 rivals
AI readiness
4/14
technical checks passed. Typical for its sector: 3
Rank in its sector
184 of 640
by overall score, where the typical retail company scores 34
How Sendblue compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
18

How often AI assistants name the company

Citations
4

How often AI uses the company's own website as a source

Sentiment
86

How positively AI describes the company

Site quality
73

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score38
Ranks 184 of 640. Typical company: 34
Named in answers13%
Ranks 213 of 640. Typical company: 7%
AI readiness29
Ranks 222 of 640. Typical company: 29
What Gemini actually said

An answer that names the company

“Which business messaging solutions comply with security certifications like SOC 2 and HIPAA in the US?”

For businesses in the US requiring compliance with SOC 2 and HIPAA for their messaging solutions, several providers offer platforms designed to meet these rigorous security certifications. These solutions are crucial for protecting sensitive data, especially protected health information (PHI).

Here are some business messaging solutions that comply with both SOC 2 and HIPAA:

YakChat YakChat offers SOC 2 Type II and HIPAA compliant messaging across various formats including SMS, MMS, RCS, and WhatsApp. It integrates with platforms like Microsoft Teams and Webex, providing built-in comp …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Twilio7Plivo3Infobip2Bandwidth2MessageBird2
Share of mentions

How the mentions in these answers were split between this company and its rivals

Twilio
37.0%
Sendblue
29.6%
Plivo
11.1%
MessageBird
7.4%
Bandwidth
7.4%
Infobip
7.4%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
4/15
Perplexity
3/15
Claude
1/15
OpenAI
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Sendblue publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 36 of 100 · 97% of checks could run · checked on October 5, 2026 · www.sendblue.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Passedllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotallowed
  • ClaudeBotallowed
  • Anthropic-AIallowed
  • Google-Extendedallowed
  • Applebot-Extendedallowed
  • Meta-ExternalAgentallowed
  • FacebookBotallowed
  • Bytespiderallowed
  • CCBotallowed
  • Diffbotallowed
  • Omgilibotallowed
AI search
  • OAI-SearchBotallowed
  • Claude-SearchBotallowed
  • PerplexityBotallowed
  • Applebotallowed
  • Amazonbotallowed
  • YouBotallowed
Answering questions
  • ChatGPT-Userallowed
  • Claude-Userallowed
  • Perplexity-Userallowed
  • DuckAssistBotallowed
  • MistralAI-Userallowed

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

sendblue.com (its own website)
23
tuco.ai
11
nextiva.com
10
blog.hubspot.com
10
respond.io
8
zendesk.com
7
messagedesk.com
7
ringcentral.com
7
twilio.com
7
zapier.com
6

In the study as US retailers: listed as a retailer in Wikidata, a public database, and among the websites Cloudflare Radar ranks as visited.

Every question, and where the company came up (4 of 15)
QuestionOpenAIClaudePerplexityGemini
  • What other types of communication tools can businesses use instead of multi-channel messaging platforms?
  • CRM-integrated messaging platforms vs standalone messaging tools: which is better for customer engagement?
  • iMessage automation vs SMS automation for business communications—what are the key differences?
  • Which business messaging solutions comply with security certifications like SOC 2 and HIPAA in the US?
  • How do sales teams use AI automation in messaging platforms to boost performance?
  • Why aren’t my automated business messages being delivered over iMessage or SMS?
  • What are the best messaging platforms for businesses to automate iMessage and SMS communications?
  • Are there affordable iMessage and SMS automation solutions for startups looking to scale customer engagement?
  • How much do CRM-based messaging platforms for business communication typically cost per month?
  • How can I improve response rates from sales outreach messages sent via communication platforms?
  • Is investing in multi-channel messaging solutions effective for increasing customer replies?
  • Which communications platforms offer the highest response rates for sales teams in the US?
  • What are some alternatives to CRM-integrated platforms for automating business messaging?
  • Are business messaging platforms with CRM and API integration worth it for small companies?
  • What are common ways businesses use group chats within communications platforms to engage customers?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 38 of 100 badge for Sendblue

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