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Safeway

safeway.com · Retail · SWY

Ranked 1,314 of 2,047 companies in the study

29Overall score
  • Visibility4
  • Citations1
  • Sentiment67
  • Site quality73
  • AI readiness21
What this means for Safeway

AI assistants name Safeway in 5% of answers, a little less often than the typical company in its sector. Its overall score is 29 out of 100, ranking 1,314th of 2,047 companies. The company’s website passes 3 of 14 technical checks for readiness for AI tools.

We asked 15 unbranded questions about the retail market: none named Safeway. AI assistants named it in 3 of 60 answers (5.0%). The typical retail company is named in 6.7% of answers. By how often it is named, Safeway ranks 339 of 640 in its sector.

Named by AI in
5.0%
3 of 60 answers
Share of mentions
3.0%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
440 of 640
by overall score, where the typical retail company scores 34
How Safeway compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
4

How often AI assistants name the company

Citations
1

How often AI uses the company's own website as a source

Sentiment
67

How positively AI describes the company

Site quality
73

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score29
Ranks 440 of 640. Typical company: 34
Named in answers5%
Ranks 339 of 640. Typical company: 7%
AI readiness21
Ranks 351 of 640. Typical company: 29
What Claude actually said

An answer that names the company

“Can I order prepared meals or lunch options through US online supermarkets?”

I'll search for information about prepared meals and lunch options available through US online supermarkets.Yes, you can definitely order prepared meals and lunch options through US online supermarkets. Several major retailers offer this service:

Safeway's ReadyMeals offers heat and serve meals such as meatloaf, chicken pot pie, turkey pot pie, baked potatoes and meatballs, as well as convenient meals like salmon and asparagus and baked chicken and roasted potatoes, plus ready to serve personal snack trays of lunchmeat and cheese.

Whole Foods Market offers ready-to-eat, ready-to-heat and rea …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Instacart21Kroger9Walmart Grocery6Albertsons2
Share of mentions

How the mentions in these answers were split between this company and its rivals

Instacart
32.6%
Walmart Grocery
29.5%
Kroger
17.9%
Target (Same Day Delivery & Pickup)
13.7%
Safeway
3.2%
Albertsons
3.2%
Which AI assistants named the company

Answers naming it, out of answers received

Claude
1/15
OpenAI
1/15
Perplexity
1/15
Gemini
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Safeway publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.safeway.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

healthline.com
16
reviewed.com
14
cnet.com
13
justdial.com
13
walmart.com
12
nbcnews.com
12
grocerydive.com
11
fortune.com
11
reddit.com
10
foodnetwork.com
10

In the study as Consumer brands.

Every question, and where the company came up (1 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Are there affordable alternatives to weekly grocery delivery subscriptions?
  • How can I update or cancel an online grocery delivery after placing the order?
  • What are typical use cases for scheduling recurring grocery deliveries?
  • How does scheduled grocery delivery compare to instant delivery options?
  • What are alternatives to traditional grocery delivery for busy families?
  • Is online grocery delivery worth the service fees for regular weekly orders?
  • Which US services offer non-traditional grocery options like meal kits or farm boxes?
  • Which grocery delivery platforms offer same-day delivery in most US cities?
  • What are the best online grocery delivery services in the US for convenient shopping?
  • What are typical delivery fees for online grocery shopping in the US?
  • Curbside pickup vs. home grocery delivery — which is more cost-effective?
  • How do online supermarket rewards and digital coupons affect overall grocery cost?
  • Can I order prepared meals or lunch options through US online supermarkets?
  • What should I do if my grocery delivery order is missing items or delayed?
  • Are grocery delivery subscriptions a good value for frequent shoppers?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 29 of 100 badge for Safeway

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/safeway.com"><img src="https://aeo-audit.rezolve.com/us/badges/safeway.com.svg" alt="Overall score 29 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
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