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Potbelly Sandwich Shop

potbelly.com · Travel · PBPB

Ranked 112 of 2,047 companies in the study

45Overall score
  • Visibility24
  • Citations1
  • Sentiment100
  • Site quality93
  • AI readiness21
What this means for Potbelly Sandwich Shop

AI assistants name Potbelly Sandwich Shop in 26.7% of answers, which is more often than the typical company in its sector. Its overall score is 45 out of 100, ranking 112th of 2,047 companies. The company's website passes 3 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the travel market: none named Potbelly Sandwich Shop. AI assistants named it in 16 of 60 answers (26.7%). The typical travel company is named in 21.7% of answers. By how often it is named, Potbelly Sandwich Shop ranks 29 of 75 in its sector.

Named by AI in
26.7%
16 of 60 answers
Share of mentions
20.0%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
7 of 75
by overall score, where the typical travel company scores 37
How Potbelly Sandwich Shop compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
24

How often AI assistants name the company

Citations
1

How often AI uses the company's own website as a source

Sentiment
100

How positively AI describes the company

Site quality
93

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with travel

75 companies in this sector. The line on each bar is the typical company.

Overall score45
Ranks 7 of 75. Typical company: 37
Named in answers27%
Ranks 29 of 75. Typical company: 22%
AI readiness21
Ranks 34 of 75. Typical company: 21
What Gemini actually said

An answer that names the company

“Best fast-casual sandwich meals for a quick office lunch?”

For a quick and satisfying office lunch, fast-casual sandwich meals offer convenience, flavor, and customization. The best options are portable, filling, and can cater to various dietary preferences.

Here are some top fast-casual sandwich meals and alternatives for a quick office lunch:

1. Chicken Sandwiches & Wraps:

Nashville Hot Chicken Sandwich: A popular choice for its flavor and handheld nature, often balancing juicy chicken with a crisp coating, tangy pickles, and creamy sauce.

Grilled Chicken Wrap: A versatile and often lighter option that can be customized with va …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Panera Bread35Jimmy John's20Firehouse Subs14Quiznos3Jersey Mike's Subs1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Jimmy John's
22.7%
Panera Bread
22.7%
Potbelly Sandwich Shop
21.3%
Firehouse Subs
16.0%
Jersey Mike's Subs
13.3%
Quiznos
4.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
6/15
Perplexity
4/15
Claude
4/15
OpenAI
2/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Show every check, for your technical team
Discoverability
75 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPartly met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryPassed

    SVCB or HTTPS records under _agents that advertise agent endpoints.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 26 of 100 · 97% of checks could run · checked on October 4, 2026 · potbelly.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotblocked
  • ClaudeBotblocked
  • Anthropic-AIblocked
  • Google-Extendedblocked
  • Applebot-Extendedblocked
  • Meta-ExternalAgentblocked
  • FacebookBotblocked
  • Bytespiderblocked
  • CCBotblocked
  • Diffbotblocked
  • Omgilibotblocked
AI search
  • OAI-SearchBotblocked
  • Claude-SearchBotblocked
  • PerplexityBotblocked
  • Applebotblocked
  • Amazonbotblocked
  • YouBotblocked
Answering questions
  • ChatGPT-Userblocked
  • Claude-Userblocked
  • Perplexity-Userblocked
  • DuckAssistBotblocked
  • MistralAI-Userblocked

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

eatthis.com
15
justdial.com
14
reddit.com
13
nrn.com
13
tastingtable.com
11
chowhound.com
10
locations.jimmyjohns.com
10
doordash.com
9
thetakeout.com
9
facebook.com
8

In the study as Consumer brands.

Every question, and where the company came up (8 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Best fast-casual sandwich meals for a quick office lunch?
  • What are some healthy options at fast-casual sandwich restaurants for light dinners?
  • Alternatives to fast-casual sandwich shops for convenient hot lunch delivery?
  • Tips for ensuring salads and soups stay fresh and hot in takeout orders?
  • Is it better value to order skinny combo meals or build your own sandwich at fast-casual spots?
  • Are there rewards or perks programs for regulars at fast-casual sandwich restaurants?
  • What should I do if my sandwich delivery order arrives incorrect from a fast-casual spot?
  • Are meal combos at fast-casual sandwich restaurants worth the price?
  • Fast-casual sandwich spots vs traditional delis: which is better for quick, convenient meals?
  • How much do toasted sandwich and soup combos typically cost at fast-casual chains in the US?
  • What are some non-sandwich quick meal options with online ordering and pick-up?
  • How do fast-casual sandwich shops compare to salad bars for healthy lunch options?
  • Where can I find made-to-order toasted sandwiches near me with pick-up options?
  • Where can I find affordable soup and sandwich pairings with vegetarian options in the US?
  • What are the best fast-casual sandwich restaurants for online ordering and delivery?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 45 of 100 badge for Potbelly Sandwich Shop

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