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Portland General Electric

portlandgeneral.com · Energy · POR

Ranked 809 of 2,047 companies in the study

35Overall score
  • Visibility29
  • Citations4
  • Sentiment60
  • Site quality67
  • AI readiness21
What this means for Portland General Electric

AI assistants name Portland General Electric in 28.3% of answers, which is much more often than the typical company in its sector at 3.3%. Its overall score is 35 out of 100, ranking 809th of 2,047 in the study. The company's website passes 3 of 14 technical checks for how ready it is for AI tools.

We asked 15 unbranded questions about the energy market: none named Portland General Electric. AI assistants named it in 17 of 60 answers (28.3%). The typical energy company is named in 3.3% of answers. By how often it is named, Portland General Electric ranks 4 of 109 in its sector.

Named by AI in
28.3%
17 of 60 answers
Share of mentions
30.9%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
24 of 109
by overall score, where the typical energy company scores 29
How Portland General Electric compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
29

How often AI assistants name the company

Citations
4

How often AI uses the company's own website as a source

Sentiment
60

How positively AI describes the company

Site quality
67

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with energy

109 companies in this sector. The line on each bar is the typical company.

Overall score35
Ranks 24 of 109. Typical company: 29
Named in answers28%
Ranks 4 of 109. Typical company: 3%
AI readiness21
Ranks 52 of 109. Typical company: 21
What Gemini actually said

An answer that names the company

“How do seasonal rate changes affect electricity bills for Oregon households?”

Seasonal rate changes and time-of-use (TOU) plans significantly impact electricity bills for Oregon households by altering the cost of electricity based on the time of year and even the time of day. This means that when and how much electricity a household consumes can lead to notable variations in their monthly expenses.

Here's a breakdown of how these changes affect Oregon households:

Seasonal Rate Changes

Higher Winter Bills Historically: Historically, Oregon households have faced higher electricity bills during the winter months due to increased energy consumption for heatin …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Idaho Power6Salem Electric3
Share of mentions

How the mentions in these answers were split between this company and its rivals

PacifiCorp (Pacific Power)
42.0%
Portland General Electric
34.0%
Idaho Power
16.0%
Salem Electric
6.0%
Northwest Natural (NW Natural) - Electric Services
2.0%
Clark Public Utilities
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
7/15
Claude
5/15
OpenAI
4/15
Perplexity
1/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · portlandgeneral.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotallowed
  • ClaudeBotallowed
  • Anthropic-AIallowed
  • Google-Extendedallowed
  • Applebot-Extendedallowed
  • Meta-ExternalAgentallowed
  • FacebookBotallowed
  • Bytespiderallowed
  • CCBotallowed
  • Diffbotallowed
  • Omgilibotallowed
AI search
  • OAI-SearchBotallowed
  • Claude-SearchBotallowed
  • PerplexityBotallowed
  • Applebotallowed
  • Amazonbotallowed
  • YouBotallowed
Answering questions
  • ChatGPT-Userallowed
  • Claude-Userallowed
  • Perplexity-Userallowed
  • DuckAssistBotallowed
  • MistralAI-Userallowed

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

oregon.gov
53
portlandgeneral.com (its own website)
24
pacificpower.net
20
energysage.com
13
electricchoice.com
12
opb.org
11
energytrust.org
10
pge.com
9
nwcouncil.org
9
sce.com
8

In the study as US-listed.

Every question, and where the company came up (7 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Differences between municipal and investor-owned electric utilities in the Pacific Northwest
  • How do seasonal rate changes affect electricity bills for Oregon households?
  • Are renewable energy programs from electric utilities more expensive in Oregon?
  • What are the most reliable electric utility providers for residential service in Oregon?
  • Alternatives to traditional grid electricity for homeowners in the Pacific Northwest
  • What to do during a planned power outage from your electric utility company?
  • Is switching to a time-of-use electricity plan worth it for small businesses?
  • Best options for green or renewable energy plans for homes in Oregon
  • How can commercial customers benefit from energy shifting programs in Oregon?
  • Other ways to save on energy bills besides your main electric utility provider
  • Resources for financial assistance with electricity bills in Oregon
  • How to report streetlight outages to your local electricity provider?
  • What is the average cost per kWh for residential electricity in Oregon?
  • Options for backup power during public safety power shutoffs in rural areas
  • Community choice aggregation vs traditional utility service for Oregon residents
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 35 of 100 badge for Portland General Electric

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