- Visibility29
- Citations2
- Sentiment73
- Site quality80
- AI readiness71
AI assistants name Party City in 18.3% of answers, which is much more often than the typical company in the retail sector at 6.7%. Its overall score is 44 out of 100, ranking 144th of 2,047 companies. The Party City website passes 10 out of 14 technical checks for readiness for AI tools.
We asked 15 unbranded questions about the retail market: none named Party City. AI assistants named it in 11 of 60 answers (18.3%). The typical retail company is named in 6.7% of answers. By how often it is named, Party City ranks 153 of 640 in its sector.
Every dot is a company in the study. Hover one to see it; click to open its report.
This companySame sectorEvery other companyNever named
Five parts, each scored out of 100.
How often AI assistants name the company
How often AI uses the company's own website as a source
How positively AI describes the company
How well built the website's own pages are
How easily AI tools can read and use the website
Visibility is calculated from the answers on this page. How the score is built.
640 companies in this sector. The line on each bar is the typical company.
An answer that names the company
“What are the best places to buy affordable party decorations for kids' birthday parties?”
I can provide you with some general guidance on where to find affordable party decorations for kids' birthday parties:
Major Retail Chains:
Dollar stores (Dollar Tree, Dollar General, 99¢ Only) - These are excellent for budget-friendly decorations like balloons, streamers, banners, and tablecloths
Walmart and Target - Offer party sections with affordable options, especially before holidays
Party City - While sometimes pricier, they frequently have sales and clearance items
Online Options:
Amazon - Good for bulk purchases and comparison shopping
eBay - Ca …
The AI’s answer as we received it, shortened and not checked for accuracy.
How the mentions in these answers were split between this company and its rivals
Answers naming it, out of answers received
What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.
- 0
- 1
- 2
- 3
- 4
- 5
Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.
- Content Signals
Yes. Party City publishes a UCP profile, a file that tells an AI agent how to buy, and it includes checkout.
- UCPPublished
- ACPNot present
- AP2Not present
- x402Not present
- MPPNot present
The page also offers an agent tools inside the browser: add to cart, proceed to checkout, update cart lines.
The shop runs on Shopify.
Show every check, for your technical teamHide the checks
- study: 92.0%robots.txtPassed
A valid robots.txt with crawl rules at the site root.
- study: 86.8%SitemapPassed
An XML sitemap listing the pages, ideally referenced from robots.txt.
- study: 0.3%Link headersNot met
Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.
- study: 5.5%DNS for AI DiscoveryNot present
Advertise agent endpoints with SVCB records under _agents.
- study: 1.9%Markdown negotiationNot met
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
- study: 25.1%llms.txtPassed
An llms.txt that tells language models what the site offers.
- study: 93.4%AI bot rulesPassed
Explicit robots.txt rules for AI crawlers such as GPTBot, ClaudeBot and PerplexityBot.
- study: 1.4%Content SignalsNot met
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
- study: 0.2%Web Bot AuthNot present
Only relevant if you run your own agents or crawlers: publish a signing key directory.
- study: 0.3%API CatalogNot met
List public APIs in a linkset at /.well-known/api-catalog.
- study: 11.8%OAuth discoveryPassed
OpenID Connect or OAuth metadata agents can use to sign in.
- study: 10.3%OAuth Protected ResourcePassed
Metadata telling agents which authorization server to use.
- study: 0.0%auth.mdNot met
Publish an auth.md describing how agents sign in.
- study: 0.2%MCP Server CardNot met
Offer an MCP server and publish its server card under /.well-known.
- study: 0.1%A2A Agent CardNot met
Publish an agent card at /.well-known/agent-card.json.
- study: 0.2%Agent SkillsNot met
Publish a skills index with the main tasks agents can do.
- study: 33.7%WebMCPPassed
Tools registered in the browser through navigator.modelContext.
- study: 0.1%ARD manifestNot met
Publish an ai-catalog.json listing every agent interface.
Score 51 of 100 · 100% of checks could run · checked on October 5, 2026 · www.partycity.com · 2,047 companies scanned
10 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.
These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.
Show the 14 checksHide them
- Passedrobots.txt publishedstudy: 85.0%
- PassedXML sitemapstudy: 73.2%
- PassedHTTP Link headers (RFC 8288)study: 29.0%
- PassedMarkdown content negotiationstudy: 8.3%
- Passedllms.txt publishedstudy: 21.7%
- PassedToken budget (page weight)study: 95.2%
- PassedExplicit AI bot rulesstudy: 13.0%
- Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
- PassedOAuth Authorization Server discoverystudy: 10.1%
- PassedOAuth Protected Resource discoverystudy: 9.3%
- Not metMCP Server Cardstudy: 0.0%
- Not metA2A Agent Cardstudy: 0.0%
- PassedWebMCP toolsstudy: 4.2%
- Not metAgent Skills declaredstudy: 0.0%
This website sets rules for 9 AI crawlers by name. All others follow its general rules.
- GPTBot*blocked
- ClaudeBot*blocked
- Anthropic-AIallowed
- Google-Extended*blocked
- Applebot-Extendedallowed
- Meta-ExternalAgent*blocked
- FacebookBotallowed
- Bytespider*blocked
- CCBot*blocked
- Diffbotallowed
- Omgilibotallowed
- OAI-SearchBot*allowed
- Claude-SearchBot*allowed
- PerplexityBot*allowed
- Applebotallowed
- Amazonbotallowed
- YouBotallowed
- ChatGPT-Userallowed
- Claude-Userallowed
- Perplexity-Userallowed
- DuckAssistBotallowed
- MistralAI-Userallowed
Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.
How many times each website was listed as a source in these answers
In the study as Consumer brands.
- How much do complete party supply packages typically cost for a 20-person event?
- What are the best places to buy affordable party decorations for kids' birthday parties?
- How can costume props enhance a Halloween party experience for kids and adults?
- Tableware vs. disposable dinnerware: which is more practical for large gatherings?
- How do online party supplies stores compare to local party supplies shops in terms of selection and convenience?
- What are some alternatives to traditional party streamers for decorating a backyard event?
- Is it worth buying premium costume accessories for a one-time event?
- If I need last-minute costumes, where else can I shop besides party specialty retailers?
- Are there extra fees for same-day delivery of party supplies or balloons?
- What should I do if my helium balloons deflate before the party starts?
- How can I fix creased or damaged birthday banners quickly?
- Where can I find a wide selection of themed balloons for special celebrations in the US?
- Are themed party bundles more cost-effective than buying individual decorations?
- Where can I find eco-friendly alternatives to standard disposable tableware for events?
- What are creative ways to use decorations from a graduation party for other celebrations?
Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.
A badge of this result that you can show on your own website. Copy the code below.
<a href="https://aeo-audit.rezolve.com/us/partycity.com"><img src="https://aeo-audit.rezolve.com/us/badges/partycity.com.svg" alt="Overall score 44 of 100, US AI Visibility Study 2026" width="280" height="64"></a>