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Papa John's

papajohns.com · Travel · PZZA

Ranked 1,020 of 2,047 companies in the study

32Overall score
  • Visibility22
  • Citations2
  • Sentiment62
  • Site quality60
  • AI readiness21
What this means for Papa John's

AI assistants name Papa John's in 21.7% of answers, which matches the rate for the typical company in its sector. Its overall score is 32 out of 100, ranking 1,020th of 2,047 companies. The company website passes 1 of 14 technical checks on how ready it is for AI tools.

We asked 15 unbranded questions about the travel market: none named Papa John's. AI assistants named it in 13 of 60 answers (21.7%). The typical travel company is named in 21.7% of answers. By how often it is named, Papa John's ranks 36 of 75 in its sector.

Named by AI in
21.7%
13 of 60 answers
Share of mentions
22.4%
compared with 5 rivals
AI readiness
1/14
technical checks passed. Typical for its sector: 3
Rank in its sector
51 of 75
by overall score, where the typical travel company scores 37
How Papa John's compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
22

How often AI assistants name the company

Citations
2

How often AI uses the company's own website as a source

Sentiment
62

How positively AI describes the company

Site quality
60

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with travel

75 companies in this sector. The line on each bar is the typical company.

Overall score32
Ranks 51 of 75. Typical company: 37
Named in answers22%
Ranks 36 of 75. Typical company: 22%
AI readiness21
Ranks 34 of 75. Typical company: 21
What Gemini actually said

An answer that names the company

“How to track your pizza order online and what info you’ll need”

Tracking your pizza order online is a convenient way to know exactly when your delicious meal will arrive. Most major pizza chains and many local pizzerias offer this feature through their websites or dedicated apps.

Here's how to generally track your pizza order online and the information you'll typically need:

How to Track Your Pizza Order Online:

1. Order through the official channels: To use the tracking features, you'll almost always need to have placed your order directly through the pizza company's official website or their mobile app.

2. Look for a "Track My Order" or "T …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Pizza Hut14Little Caesars5Marco's Pizza2Papa Murphy's1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Domino's Pizza
34.0%
Pizza Hut
26.4%
Papa John's
24.5%
Little Caesars
9.4%
Marco's Pizza
3.8%
Papa Murphy's
1.9%
Which AI assistants named the company

Answers naming it, out of answers received

Perplexity
5/15
Gemini
4/15
OpenAI
3/15
Claude
1/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Papa John's publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.papajohns.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

1 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Not metrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
Websites the AI used as sources

How many times each website was listed as a source in these answers

reddit.com
27
pizzahut.com
22
justdial.com
15
papajohns.com (its own website)
13
facebook.com
10
eathealthy365.com
9
pizzatoday.com
9
tastingtable.com
9
foodrepublic.com
7
quora.com
6

In the study as Consumer brands.

Every question, and where the company came up (6 of 15)
QuestionOpenAIClaudePerplexityGemini
  • How to track your pizza order online and what info you’ll need
  • Is it worth joining a pizza rewards program for deals?
  • What should I do if my pizza delivery is late or incorrect?
  • Thin crust vs hand-tossed pizza: which is better for delivery?
  • What are some options for gluten-free meals from pizza delivery places?
  • Popular pizza and sides combos for weekend meals
  • Best non-pizza menu items to try at a pizza restaurant
  • How do pizza chains determine delivery fees?
  • Typical price range for a large specialty pizza in the US
  • Alternatives to pizza for easy family meals delivered at home
  • Tips for ordering pizza and sides for a large group event
  • Are carryout pizzas usually cheaper than delivered options?
  • Best pizza choices for kids’ birthday parties
  • Best pizza delivery spots for family dinners in the US
  • Pros and cons of ordering pizza delivery versus carryout
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 32 of 100 badge for Papa John's

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