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Okta

okta.com · Technology · OKTA

Ranked 214 of 2,047 companies in the study

42Overall score
  • Visibility36
  • Citations4
  • Sentiment76
  • Site quality73
  • AI readiness29
What this means for Okta

AI assistants name Okta in 41.7% of answers, which is much more often than the typical company in its sector at 10%. Okta receives an overall score of 42 out of 100, ranking 214th of 2,047 companies. Its website passes 4 out of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the technology market: none named Okta. AI assistants named it in 25 of 60 answers (41.7%). The typical technology company is named in 10.0% of answers. By how often it is named, Okta ranks 30 of 273 in its sector.

Named by AI in
41.7%
25 of 60 answers
Share of mentions
27.5%
compared with 5 rivals
AI readiness
4/14
technical checks passed. Typical for its sector: 4
Rank in its sector
44 of 273
by overall score, where the typical technology company scores 36
How Okta compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
36

How often AI assistants name the company

Citations
4

How often AI uses the company's own website as a source

Sentiment
76

How positively AI describes the company

Site quality
73

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with technology

273 companies in this sector. The line on each bar is the typical company.

Overall score42
Ranks 44 of 273. Typical company: 36
Named in answers42%
Ranks 30 of 273. Typical company: 10%
AI readiness29
Ranks 82 of 273. Typical company: 29
What Claude actually said

An answer that names the company

“Is enterprise-level identity management software worth it for a mid-sized business?”

I'll search for current information about enterprise identity management software for mid-sized businesses.Whether enterprise-level identity management software is worth it for a mid-sized business depends on your specific circumstances:

Potential Benefits

IAM provides a measurable return on investment by reducing the likelihood of costly data breaches, improving compliance readiness, and automating user provisioning to save valuable IT time. These benefits apply across organization sizes, including mid-market companies.

Cost Considerations

The main challenge is pricing. Enterprise s …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Ping Identity7IBM Security Verify3
Share of mentions

How the mentions in these answers were split between this company and its rivals

Okta
29.1%
Microsoft Entra ID (formerly Azure Active Directory)
29.1%
OneLogin by One Identity
18.6%
Ping Identity
10.5%
IBM Security Verify
7.0%
ForgeRock (now part of Ping Identity)
5.8%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
7/15
Claude
6/15
OpenAI
6/15
Perplexity
6/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 36 of 100 · 97% of checks could run · checked on October 5, 2026 · www.okta.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Passedllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotallowed
  • ClaudeBotallowed
  • Anthropic-AIallowed
  • Google-Extendedallowed
  • Applebot-Extendedallowed
  • Meta-ExternalAgentallowed
  • FacebookBotallowed
  • Bytespiderallowed
  • CCBotallowed
  • Diffbotallowed
  • Omgilibotallowed
AI search
  • OAI-SearchBotallowed
  • Claude-SearchBotallowed
  • PerplexityBotallowed
  • Applebotallowed
  • Amazonbotallowed
  • YouBotallowed
Answering questions
  • ChatGPT-Userallowed
  • Claude-Userallowed
  • Perplexity-Userallowed
  • DuckAssistBotallowed
  • MistralAI-Userallowed

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

okta.com (its own website)
26
miniorange.com
14
aws.amazon.com
14
learn.microsoft.com
13
rippling.com
12
startwithidentity.com
11
duo.com
10
docs.aws.amazon.com
10
sentinelone.com
9
paloaltonetworks.com
9

In the study as US-listed.

Every question, and where the company came up (10 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Is enterprise-level identity management software worth it for a mid-sized business?
  • Best alternatives to workforce identity management tools for startups
  • What are some alternatives to centralized identity platforms for securing remote workforce access?
  • Use cases for API access management in managing distributed workforces
  • API access management vs traditional privileged access management—key differences and use cases
  • How much does enterprise identity and access management software typically cost per user per month?
  • Does investing in adaptive multi-factor authentication actually reduce security risks?
  • Why aren’t employees getting access after setting up multi-factor authentication in our IAM platform?
  • What are the best identity and access management platforms for large enterprises in the US?
  • Top authentication solutions for securing customer logins in the finance sector
  • Recommended cloud-based authentication solutions for small businesses focused on automation
  • How does single sign-on differ from adaptive multi-factor authentication in business environments?
  • How can secure partner access solutions help streamline third-party vendor onboarding?
  • How can you resolve issues with integrating identity access management with existing workforce directories?
  • What affects the pricing of adaptive multi-factor authentication in cloud environments?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 42 of 100 badge for Okta

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