Marriott Vacations Worldwide
marriottvacationsworldwide.com · Travel · VAC
Ranked 1,481 of 2,047 companies in the study
- Visibility0
- Citations2
- Sentiment50
- Site quality80
- AI readiness43
AI assistants do not name Marriott Vacations Worldwide in any of their 60 answers, while Disney Vacation Club and Hilton Grand Vacations are named. Marriott’s overall score is 28 out of 100, ranking 1,481st of 2,047 companies. Its website passes 6 of 14 technical checks for readiness with AI tools.
We asked 15 unbranded questions about the travel market: none named Marriott Vacations Worldwide. AI assistants named it in none of 60 answers. The typical travel company is named in 21.7% of answers. By how often it is named, Marriott Vacations Worldwide ranks 66 of 75 in its sector.
Named fewer than three times in total. Read this as a sign that AI assistants rarely bring this company up, not as an exact comparison with its rivals.
Every dot is a company in the study. Hover one to see it; click to open its report.
This companySame sectorEvery other companyNever named
Five parts, each scored out of 100.
How often AI assistants name the company
How often AI uses the company's own website as a source
How positively AI describes the company
How well built the website's own pages are
How easily AI tools can read and use the website
Visibility is calculated from the answers on this page. How the score is built.
75 companies in this sector. The line on each bar is the typical company.
The company is not named in this answer
“Are there annual fees or maintenance costs associated with upscale vacation ownership resorts?”
Yes, upscale vacation ownership resorts, like all timeshares, come with annual fees and maintenance costs. These are mandatory expenses that owners are contractually obligated to pay, regardless of whether they use their timeshare that year.
Here's a breakdown of the typical costs associated with upscale vacation ownership:
1. Annual Maintenance Fees
These are the most significant ongoing expense for timeshare owners. They cover the resort's operational costs, including:
Utilities (electricity, water, gas, internet).
Property upkeep and housekeeping.
Landscaping.
Staff sa …
The AI’s answer as we received it, shortened and not checked for accuracy.
How the mentions in these answers were split between this company and its rivals
Answers naming it, out of answers received
What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.
- 0
- 1
- 2
- 3
- 4
- 5
Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.
- Content Signals
Not by itself. Marriott Vacations Worldwide publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.
- UCPNot present
- ACPNot present
- AP2Not present
- x402Not present
- MPPNot present
The shop runs on WooCommerce.
Show every check, for your technical teamHide the checks
- study: 92.0%robots.txtPassed
A valid robots.txt with crawl rules at the site root.
- study: 86.8%SitemapPassed
An XML sitemap listing the pages, ideally referenced from robots.txt.
- study: 0.3%Link headersNot met
Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.
- study: 5.5%DNS for AI DiscoveryNot present
Advertise agent endpoints with SVCB records under _agents.
- study: 1.9%Markdown negotiationNot met
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
- study: 25.1%llms.txtNot met
Publish an llms.txt with a short summary and the key links.
- study: 93.4%AI bot rulesPartly met
Add explicit robots.txt groups for the main AI crawlers.
- study: 1.4%Content SignalsNot met
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
- study: 0.2%Web Bot AuthNot present
Only relevant if you run your own agents or crawlers: publish a signing key directory.
- study: 0.3%API CatalogNot met
List public APIs in a linkset at /.well-known/api-catalog.
- study: 11.8%OAuth discoveryPartly met
Publish OpenID Connect or OAuth server metadata under /.well-known.
- study: 10.3%OAuth Protected ResourcePassed
Metadata telling agents which authorization server to use.
- study: 0.0%auth.mdNot met
Publish an auth.md describing how agents sign in.
- study: 0.2%MCP Server CardNot met
Offer an MCP server and publish its server card under /.well-known.
- study: 0.1%A2A Agent CardNot met
Publish an agent card at /.well-known/agent-card.json.
- study: 0.2%Agent SkillsNot met
Publish a skills index with the main tasks agents can do.
- study: 33.7%WebMCPCould not check
Register key actions such as search or cart as WebMCP tools.
- study: 0.1%ARD manifestNot met
Publish an ai-catalog.json listing every agent interface.
Score 31 of 100 · 97% of checks could run · checked on October 5, 2026 · www.marriottvacationsworldwide.com · 2,047 companies scanned
6 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.
These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.
Show the 14 checksHide them
- Passedrobots.txt publishedstudy: 85.0%
- PassedXML sitemapstudy: 73.2%
- PassedHTTP Link headers (RFC 8288)study: 29.0%
- Not metMarkdown content negotiationstudy: 8.3%
- Not metllms.txt publishedstudy: 21.7%
- PassedToken budget (page weight)study: 95.2%
- Not metExplicit AI bot rulesstudy: 13.0%
- Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
- PassedOAuth Authorization Server discoverystudy: 10.1%
- PassedOAuth Protected Resource discoverystudy: 9.3%
- Not metMCP Server Cardstudy: 0.0%
- Not metA2A Agent Cardstudy: 0.0%
- Not metWebMCP toolsstudy: 4.2%
- Not metAgent Skills declaredstudy: 0.0%
This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.
- GPTBotpartly
- ClaudeBotpartly
- Anthropic-AIpartly
- Google-Extendedpartly
- Applebot-Extendedpartly
- Meta-ExternalAgentpartly
- FacebookBotpartly
- Bytespiderpartly
- CCBotpartly
- Diffbotpartly
- Omgilibotpartly
- OAI-SearchBotpartly
- Claude-SearchBotpartly
- PerplexityBotpartly
- Applebotpartly
- Amazonbotpartly
- YouBotpartly
- ChatGPT-Userpartly
- Claude-Userpartly
- Perplexity-Userpartly
- DuckAssistBotpartly
- MistralAI-Userpartly
Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.
How many times each website was listed as a source in these answers
In the study as Consumer brands.
- What are good alternatives to vacation ownership for travelers who want premium resort experiences without long-term commitments?
- What should I do if I'm having trouble booking my preferred resort dates through my ownership program?
- How can owners resolve issues with resort availability during peak seasons?
- Vacation ownership vs third-party resort management: what's the difference for travelers?
- Is upscale vacation ownership worth the investment for frequent US travelers?
- Are there annual fees or maintenance costs associated with upscale vacation ownership resorts?
- How does traditional timeshare ownership compare to points-based vacation club models?
- How do vacation rentals compare to vacation ownership for families seeking luxury stays?
- Which vacation ownership programs offer the most flexible travel options for affluent travelers?
- What are the best vacation ownership resorts in the US for families seeking luxury experiences?
- What is the typical price range for luxury vacation ownership in the United States?
- What are common ways families use vacation ownership to plan multi-generational trips?
- Are premium vacation ownership programs a good fit for families who travel annually?
- What are some flexible travel programs for those who don't want to commit to traditional timeshares?
- How can affluent travelers maximize their vacation ownership for both relaxation and adventure getaways?
Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.