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QVC Group

libertyinteractive.com · Media · QVCA

Ranked 1,206 of 2,047 companies in the study

30Overall score
  • Visibility14
  • Citations0
  • Sentiment50
  • Site quality80
  • AI readiness21
What this means for QVC Group

AI assistants name QVC Group in 11.7% of answers, a bit less often than the typical company in the media sector, which is named in 15% of answers. QVC Group's overall score is 30 out of 100, ranking 1,206th of 2,047 companies. Its website passes 3 out of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about the media market: none named QVC Group. AI assistants named it in 7 of 60 answers (11.7%). The typical media company is named in 15.0% of answers. By how often it is named, QVC Group ranks 53 of 99 in its sector.

Named by AI in
11.7%
7 of 60 answers
Share of mentions
17.1%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
66 of 99
by overall score, where the typical media company scores 36
How QVC Group compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
14

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with media

99 companies in this sector. The line on each bar is the typical company.

Overall score30
Ranks 66 of 99. Typical company: 36
Named in answers12%
Ranks 53 of 99. Typical company: 15%
AI readiness21
Ranks 53 of 99. Typical company: 29
What Claude actually said

An answer that names the company

“Best places to shop for interactive video-commerce experiences in the US”

Now let me search for specific retailers and shopping destinations offering these experiences:Let me search for more specific platforms and marketplaces:Based on my research, here are the best places to shop for interactive video-commerce experiences in the US:

Major Live Shopping Platforms

Marketplace-Based Platforms

TikTok Shop, Whatnot, and eBay Live are driving growth in livestream commerce. Each has distinct strengths:

TikTok Shop — With over 150 million US users and deeply integrated in-app checkout, TikTok Shop is where impulse-purchase categories — beauty, apparel, home g …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Amazon Live11ShopHQ1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Amazon Live
63.9%
QVC Group
19.4%
HSN (Home Shopping Network)
13.9%
ShopHQ
2.8%
Evine (formerly ShopHQ/Victory Shopping)
0.0%
JTV (Jewelry Television)
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Perplexity
2/15
Claude
2/15
OpenAI
2/15
Gemini
1/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 0: Not yet agent-ready. Agents struggle to find basic information about the site.

To reach level 1:
  • 2 of robots.txt, Sitemap, Link headers
Show every check, for your technical team
Discoverability
31 of 100
  • robots.txtNot met

    Publish a valid robots.txt with crawl rules and a Sitemap line.

    study: 92.0%
  • SitemapPartly met

    Serve an XML sitemap and reference it from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
0 of 100
  • AI bot rulesNot met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 7 of 100 · 97% of checks could run · checked on October 5, 2026 · investors.qvcgrp.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
Websites the AI used as sources

How many times each website was listed as a source in these answers

shopify.com
26
firework.com
25
getstream.io
16
justdial.com
12
sprii.io
11
videowise.com
11
bigcommerce.com
7
influencermarketinghub.com
7
clickpost.ai
7
shopline.com
6

In the study as Consumer brands.

Every question, and where the company came up (3 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Is live interactive shopping worth trying for holiday gift shopping?
  • Why isn't my live shopping video stream loading on my phone?
  • How do prices on live video commerce platforms compare to regular e-commerce sites?
  • What are the best live social shopping platforms for finding trending home decor online?
  • Best places to shop for interactive video-commerce experiences in the US
  • Video-commerce vs in-store shopping: which is better for finding unique deals?
  • What should I do if items disappear from my shopping cart during a live sale event?
  • Ways to interact with hosts and guests during live video shopping events
  • Are there usually exclusive deals during US-based live shopping streams?
  • Options for social shopping if I can't watch live video streams
  • Are video-driven shopping platforms a good choice for bargain hunters?
  • How does live video shopping compare to traditional online shopping for discovering new products?
  • How can I use live commerce channels to get fashion styling tips in real time?
  • What are alternatives to live video shopping channels for interactive retail therapy?
  • Where can I find live shows that feature daily deals on kitchen gadgets and electronics?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 30 of 100 badge for QVC Group

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