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Dierbergs Markets

dierbergs.com · Retail

Ranked 774 of 2,047 companies in the study

36Overall score
  • Visibility6
  • Citations0
  • Sentiment100
  • Site quality80
  • AI readiness21
What this means for Dierbergs Markets

AI assistants name Dierbergs Markets in 5% of answers, which is slightly less often than the typical company in the retail sector. Its overall score is 36 out of 100, ranking 774th of 2,047 companies measured. The company's website passes 3 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the retail market: none named Dierbergs Markets. AI assistants named it in 3 of 60 answers (5.0%). The typical retail company is named in 6.7% of answers. By how often it is named, Dierbergs Markets ranks 339 of 640 in its sector.

Named by AI in
5.0%
3 of 60 answers
Share of mentions
7.3%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
248 of 640
by overall score, where the typical retail company scores 34
How Dierbergs Markets compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
6

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
100

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score36
Ranks 248 of 640. Typical company: 34
Named in answers5%
Ranks 339 of 640. Typical company: 7%
AI readiness21
Ranks 351 of 640. Typical company: 29
What Gemini actually said

An answer that names the company

“Which Midwest grocery stores offer pharmacy, bakery, and fresh food departments under one roof?”

Many grocery stores in the Midwest offer pharmacy, bakery, and fresh food departments under one roof. Here are several examples:

Hy-Vee operates over 240 retail stores across eight Midwestern states: Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, South Dakota, and Wisconsin. They offer pharmacy, bakery, and fresh food options, including online grocery shopping and prescription refills.

Dierbergs Markets in the St. Louis metropolitan area and Missouri's Lake of the Ozarks provides a pharmacy, bakery, and deli alongside its grocery selections.

Martin's Super Mar …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Schnucks3
Share of mentions

How the mentions in these answers were split between this company and its rivals

Walmart Supercenter (Grocery)
41.7%
Aldi (St. Louis Region)
30.6%
Fresh Thyme Market (St. Louis/Regional)
11.1%
Dierbergs Markets
8.3%
Schnucks
8.3%
Straub's Markets
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
2/15
OpenAI
1/15
Claude
0/15
Perplexity
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Dierbergs Markets publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.dierbergs.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

supermarketnews.com
20
tastingtable.com
17
schnucks.com
15
eatthis.com
8
consumerreports.org
7
yahoo.com
7
local.safeway.com
7
reddit.com
6
discover.texasrealfood.com
6
foodcity.com
6

In the study as US retailers: listed as a retailer in Wikidata, a public database, and among the websites Cloudflare Radar ranks as visited.

Every question, and where the company came up (2 of 15)
QuestionOpenAIClaudePerplexityGemini
  • What services do regional grocery stores typically offer for hosting family gatherings or events?
  • How can I report quality issues with bakery or deli items bought at a local supermarket?
  • Do local grocery chains offer better rewards programs for frequent shoppers?
  • How can I use a full-service grocery store to simplify holiday meal planning?
  • What is the price range for fresh flowers at Midwest grocery stores with a florist department?
  • Which Midwest grocery stores offer pharmacy, bakery, and fresh food departments under one roof?
  • Regional grocery store chain versus discount supermarkets: which is better for weekly family shopping?
  • How do neighborhood grocery stores differ from big box stores in terms of fresh food selection?
  • What should I do if my online grocery order from a regional chain is missing items?
  • What are some alternatives to shopping at a full-service regional grocery store for fresh produce?
  • What are the best regional grocery store chains for fresh produce in the Midwest?
  • How do grocery delivery fees compare between local and national supermarket chains?
  • Is it worth paying extra for a full-service grocery store with specialty departments?
  • Where else can I find prepared meal options besides the deli section of a grocery store?
  • Where can I find a grocery store with bakery, deli, and florist services all in one location?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 36 of 100 badge for Dierbergs Markets

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