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Coinbase

coinbase.com · Finance · COIN

Ranked 437 of 2,047 companies in the study

39Overall score
  • Visibility40
  • Citations1
  • Sentiment66
  • Site quality60
  • AI readiness29
What this means for Coinbase

AI assistants name Coinbase in 50% of their answers, much more often than the typical company in the finance sector. Its overall score is 39 out of 100, ranking 437th of 2,047 companies. The Coinbase website passes 4 out of 14 technical checks for how ready it is for AI tools.

We asked 15 unbranded questions about the finance market: none named Coinbase. AI assistants named it in 30 of 60 answers (50.0%). The typical finance company is named in 3.3% of answers. By how often it is named, Coinbase ranks 5 of 205 in its sector.

Named by AI in
50.0%
30 of 60 answers
Share of mentions
26.1%
compared with 5 rivals
AI readiness
4/14
technical checks passed. Typical for its sector: 3
Rank in its sector
31 of 205
by overall score, where the typical finance company scores 29
How Coinbase compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
40

How often AI assistants name the company

Citations
1

How often AI uses the company's own website as a source

Sentiment
66

How positively AI describes the company

Site quality
60

How well built the website's own pages are

AI readiness
29

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with finance

205 companies in this sector. The line on each bar is the typical company.

Overall score39
Ranks 31 of 205. Typical company: 29
Named in answers50%
Ranks 5 of 205. Typical company: 3%
AI readiness29
Ranks 30 of 205. Typical company: 21
What Gemini actually said

An answer that names the company

“Best cryptocurrency exchange platforms for beginners in the US”

For beginners in the US looking to enter the cryptocurrency market, several platforms offer user-friendly experiences, strong security, and essential features. Coinbase is widely regarded as the top choice due to its simplicity, guided onboarding, and clear interface, making it an ideal starting point for most US crypto beginners.

Here are some of the best cryptocurrency exchange platforms for beginners in the US:

Coinbase:

Pros: Extremely beginner-friendly interface, simple onboarding process, familiar funding options, broad asset support, and strong regulatory standing. …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Kraken32Crypto.com16Gemini15Bitstamp1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Coinbase
27.3%
Kraken
26.4%
Binance.US
25.5%
Gemini
11.8%
Crypto.com
8.2%
Bitstamp
0.9%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
9/15
Perplexity
8/15
Claude
7/15
OpenAI
6/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals

The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.

Show every check, for your technical team
Discoverability
100 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersPassed

    HTTP Link headers on the homepage that point agents at machine readable resources.

    study: 0.3%
  • DNS for AI DiscoveryPassed

    SVCB or HTTPS records under _agents that advertise agent endpoints.

    study: 5.5%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
36 of 100
  • API CatalogPassed

    A linkset at /.well-known/api-catalog listing APIs, specs and docs.

    study: 0.3%
  • OAuth discoveryPassed

    OpenID Connect or OAuth metadata agents can use to sign in.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsPassed

    A skills index at /.well-known/agent-skills/index.json that agents can load.

    study: 0.2%
  • WebMCPNot met

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 55 of 100 · 100% of checks could run · checked on October 3, 2026 · www.coinbase.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

4 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Passedllms.txt publishedstudy: 21.7%
  • Not metToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • PassedAPI Catalog (.well-known/api-catalog)study: 0.2%
  • PassedOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

kraken.com
19
coinbureau.com
18
mexc.com
15
finance.yahoo.com
14
reddit.com
13
binance.com
13
investopedia.com
12
cryptoslate.com
12
bitcoinfoundation.org
10
cryptoticker.io
10

In the study as S&P 500.

Every question, and where the company came up (10 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Is using a centralized crypto exchange safe for holding digital assets?
  • Best cryptocurrency exchange platforms for beginners in the US
  • How to transfer crypto assets from an exchange platform to a hardware wallet
  • Why is my bitcoin purchase pending on a crypto trading platform?
  • What to do if my cryptocurrency withdrawal is delayed on an exchange?
  • What are some peer-to-peer options for trading cryptocurrencies in the US?
  • Which crypto trading platforms support the widest range of altcoins in the US?
  • How to set up recurring purchases for cryptocurrencies as an individual investor
  • What are typical fees for trading crypto on US-based exchange platforms?
  • Alternatives to centralized crypto exchanges for buying digital assets
  • Spot trading vs margin trading on digital asset exchanges
  • Easiest way to buy bitcoin for individual investors
  • Do crypto exchanges in the US offer discounts for high-volume traders?
  • Are the fees on major US crypto exchanges worth it for small investors?
  • Crypto trading app vs web platform: what are the pros and cons?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 39 of 100 badge for Coinbase

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<a href="https://aeo-audit.rezolve.com/us/coinbase.com"><img src="https://aeo-audit.rezolve.com/us/badges/coinbase.com.svg" alt="Overall score 39 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
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