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Charming Charlie

charmingcharlie.com · Retail

Ranked 204 of 2,047 companies in the study

43Overall score
  • Visibility13
  • Citations0
  • Sentiment100
  • Site quality80
  • AI readiness64
What this means for Charming Charlie

AI assistants name Charming Charlie in 5% of answers, which is less often than the typical company in the retail sector. Its overall score is 43 out of 100, ranking 204th of 2,047 companies. The website passes 9 of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about the retail market: none named Charming Charlie. AI assistants named it in 3 of 60 answers (5.0%). The typical retail company is named in 6.7% of answers. By how often it is named, Charming Charlie ranks 339 of 640 in its sector.

Named by AI in
5.0%
3 of 60 answers
Share of mentions
25.0%
compared with 5 rivals
AI readiness
9/14
technical checks passed. Typical for its sector: 3
Rank in its sector
53 of 640
by overall score, where the typical retail company scores 34
How Charming Charlie compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
13

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
100

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
64

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score43
Ranks 53 of 640. Typical company: 34
Named in answers5%
Ranks 339 of 640. Typical company: 7%
AI readiness64
Ranks 9 of 640. Typical company: 29
What Claude actually said

An answer that names the company

“Which shops have the widest selection of women's accessories grouped by color for easier matching?”

I'll search for information about shops with extensive women's accessories organized by color.Based on the search results, I found a notable answer to your question:

Charming Charlie is a women's fashion accessories retailer known for offering a wide array of women's apparel and fashion accessories, beauty, gifts and more, all arranged by color. This makes it particularly well-suited for customers looking to match accessories by color.

However, it's worth noting that Charming Charlie filed for Chapter 11 bankruptcy protection in November 2017, so you may want to check its current operating s …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
BaubleBar1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Charming Charlie
42.9%
Lulus (Accessories & Apparel)
28.6%
Francesca's
14.3%
BaubleBar
14.3%
Versona
0.0%
ALDO Accessories
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
2/15
Claude
1/15
OpenAI
0/15
Perplexity
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Yes. Charming Charlie publishes a UCP profile, a file that tells an AI agent how to buy, and it includes checkout.

  • UCPPublished
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present

The page also offers an agent tools inside the browser: add to cart, proceed to checkout, update cart lines.

The shop runs on Shopify.

Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
50 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtPassed

    An llms.txt that tells language models what the site offers.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
27 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryPassed

    OpenID Connect or OAuth metadata agents can use to sign in.

    study: 11.8%
  • OAuth Protected ResourcePassed

    Metadata telling agents which authorization server to use.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPPassed

    Tools registered in the browser through navigator.modelContext.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 45 of 100 · 100% of checks could run · checked on October 5, 2026 · charmingcharlie.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

9 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • PassedHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • PassedMarkdown content negotiationstudy: 8.3%
  • Passedllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • PassedOAuth Authorization Server discoverystudy: 10.1%
  • PassedOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • PassedWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

justdial.com
18
nordstrom.com
12
macys.com
12
youtube.com
10
businessinsider.com
10
alibaba.com
10
reddit.com
8
whowhatwear.com
5
asos.com
5
vogue.com
5

In the study as US retailers: listed as a retailer in Wikidata, a public database, and among the websites Cloudflare Radar ranks as visited.

Every question, and where the company came up (2 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Which shops have the widest selection of women's accessories grouped by color for easier matching?
  • How can you tell if an affordable women's accessory is high enough quality to last?
  • What are the best places to shop for trendy women's handbags and jewelry online?
  • Do online accessories retailers in the US offer better deals during seasonal sales or holiday promotions?
  • Are mid-priced fashion handbags and costume jewelry worth the investment for everyday wear?
  • What's the best way to accessorize a casual dress for a daytime event?
  • What is the typical price range for fashionable women's handbags and accessories in the US?
  • Is it better to buy handbags from department stores or from retailers focused on women's apparel and accessories?
  • Where can I find affordable fashion accessories for women in the US?
  • How can I prevent costume jewelry from tarnishing or irritating my skin?
  • What should I do if a faux leather handbag starts peeling after a few uses?
  • Which types of crossbody bags are most practical for travel and everyday errands?
  • How do specialty jewelry stores compare to general women's clothing retailers for accessory selection?
  • What are some alternatives to buying new women's fashion accessories for building a wardrobe on a budget?
  • Where can you find unique women's jewelry instead of buying from large fashion retailers?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 43 of 100 badge for Charming Charlie

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/charmingcharlie.com"><img src="https://aeo-audit.rezolve.com/us/badges/charmingcharlie.com.svg" alt="Overall score 43 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
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