- Visibility35
- Citations2
- Sentiment78
- Site quality73
- AI readiness14
AI assistants name Carvana in 33.3% of answers, far more often than the typical retail company, which is named in 6.7% of answers. Carvana's overall score is 40 out of 100, ranking 371st of 2,047 companies. Its website passes 2 out of 14 technical checks for readiness for AI tools.
We asked 15 unbranded questions about the retail market: none named Carvana. AI assistants named it in 20 of 60 answers (33.3%). The typical retail company is named in 6.7% of answers. By how often it is named, Carvana ranks 67 of 640 in its sector.
Every dot is a company in the study. Hover one to see it; click to open its report.
This companySame sectorEvery other companyNever named
Five parts, each scored out of 100.
How often AI assistants name the company
How often AI uses the company's own website as a source
How positively AI describes the company
How well built the website's own pages are
How easily AI tools can read and use the website
Visibility is calculated from the answers on this page. How the score is built.
640 companies in this sector. The line on each bar is the typical company.
An answer that names the company
“Are there extra fees when buying a used car online with at-home delivery?”
I'll search for information about extra fees for online used car purchases with home delivery.Yes, there are often extra fees when buying a used car online with at-home delivery, though they vary by dealer and location.
Delivery Costs:
The cost of shipping a car can range from $200 to $800, depending on the distance and type of vehicle. In some cases, the delivery fee is a flat rate, but more commonly, the delivery fee is a per mile rate.
Variable Fees by Company:
Home delivery fees may vary based on your location. Some online car platforms charge differently—for example, Carvana cou …
The AI’s answer as we received it, shortened and not checked for accuracy.
How the mentions in these answers were split between this company and its rivals
Answers naming it, out of answers received
What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.
- 0
- 1
- 2
- 3
- 4
- 5
Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.
- Content Signals
The website turns away requests that do not come from a browser. AI agents that say what they are meet the same refusal.
Not by itself. Carvana publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.
- UCPNot present
- ACPNot present
- AP2Not present
- x402Not present
- MPPNot present
Show every check, for your technical teamHide the checks
- study: 92.0%robots.txtPassed
A valid robots.txt with crawl rules at the site root.
- study: 86.8%SitemapPassed
An XML sitemap listing the pages, ideally referenced from robots.txt.
- study: 0.3%Link headersCould not check
Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.
- study: 5.5%DNS for AI DiscoveryNot present
Advertise agent endpoints with SVCB records under _agents.
- study: 1.9%Markdown negotiationNot met
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
- study: 25.1%llms.txtPassed
An llms.txt that tells language models what the site offers.
- study: 93.4%AI bot rulesPartly met
Add explicit robots.txt groups for the main AI crawlers.
- study: 1.4%Content SignalsNot met
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
- study: 0.2%Web Bot AuthNot present
Only relevant if you run your own agents or crawlers: publish a signing key directory.
- study: 0.3%API CatalogNot met
List public APIs in a linkset at /.well-known/api-catalog.
- study: 11.8%OAuth discoveryNot met
Publish OpenID Connect or OAuth server metadata under /.well-known.
- study: 10.3%OAuth Protected ResourceNot met
Serve protected resource metadata at /.well-known/oauth-protected-resource.
- study: 0.0%auth.mdNot met
Publish an auth.md describing how agents sign in.
- study: 0.2%MCP Server CardNot met
Offer an MCP server and publish its server card under /.well-known.
- study: 0.1%A2A Agent CardNot met
Publish an agent card at /.well-known/agent-card.json.
- study: 0.2%Agent SkillsNot met
Publish a skills index with the main tasks agents can do.
- study: 33.7%WebMCPCould not check
Register key actions such as search or cart as WebMCP tools.
- study: 0.1%ARD manifestNot met
Publish an ai-catalog.json listing every agent interface.
Score 38 of 100 · 92% of checks could run · checked on October 5, 2026 · carvana.com · 2,047 companies scanned
2 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.
These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.
Show the 14 checksHide them
- Not metrobots.txt publishedstudy: 85.0%
- Not metXML sitemapstudy: 73.2%
- Not metHTTP Link headers (RFC 8288)study: 29.0%
- Not metMarkdown content negotiationstudy: 8.3%
- Passedllms.txt publishedstudy: 21.7%
- PassedToken budget (page weight)study: 95.2%
- Not metExplicit AI bot rulesstudy: 13.0%
- Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
- Not metOAuth Authorization Server discoverystudy: 10.1%
- Not metOAuth Protected Resource discoverystudy: 9.3%
- Not metMCP Server Cardstudy: 0.0%
- Not metA2A Agent Cardstudy: 0.0%
- Not metWebMCP toolsstudy: 4.2%
- Not metAgent Skills declaredstudy: 0.0%
How many times each website was listed as a source in these answers
In the study as S&P 500.
- Are there extra fees when buying a used car online with at-home delivery?
- What should I check before purchasing a vehicle through an online used car site?
- What happens if my car arrives with undisclosed damage from an online used car purchase?
- What are the best online platforms for buying used cars with home delivery in the US?
- Are online used car marketplaces worth it for first-time buyers?
- What typical issues should I watch for when financing a car online?
- How does the process work to sell or trade your car fully online?
- How do online used car prices compare to prices at physical dealerships?
- What alternatives exist aside from online used car marketplaces for selling your vehicle?
- Online used car marketplaces vs traditional dealerships: what are the main differences?
- Is it better to trade in a car online or sell it privately?
- How fast can you get a used vehicle delivered after an online purchase?
- How can I find reliable used SUVs online under $20K?
- What styles of vehicles are most popular on online used car sites right now?
- Where can I shop for affordable used trucks online with financing options?
Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.
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<a href="https://aeo-audit.rezolve.com/us/carvana.com"><img src="https://aeo-audit.rezolve.com/us/badges/carvana.com.svg" alt="Overall score 40 of 100, US AI Visibility Study 2026" width="280" height="64"></a>