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Buffalo Wild Wings

buffalowildwings.com · Consumer goods · BWLD

Ranked 550 of 2,047 companies in the study

38Overall score
  • Visibility26
  • Citations1
  • Sentiment72
  • Site quality80
  • AI readiness21
What this means for Buffalo Wild Wings

AI assistants name Buffalo Wild Wings in 15% of answers, which is much more often than the typical company in its sector. Its overall score is 38 out of 100, ranking 550th of 2,047 companies. The website passes 3 of 14 technical checks for readiness with AI tools.

We asked 15 unbranded questions about the consumer goods market: none named Buffalo Wild Wings. AI assistants named it in 9 of 60 answers (15.0%). The typical consumer goods company is named in 3.3% of answers. By how often it is named, Buffalo Wild Wings ranks 26 of 118 in its sector.

Named by AI in
15.0%
9 of 60 answers
Share of mentions
42.9%
compared with 5 rivals
AI readiness
3/14
technical checks passed. Typical for its sector: 3
Rank in its sector
20 of 118
by overall score, where the typical consumer goods company scores 30
How Buffalo Wild Wings compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
26

How often AI assistants name the company

Citations
1

How often AI uses the company's own website as a source

Sentiment
72

How positively AI describes the company

Site quality
80

How well built the website's own pages are

AI readiness
21

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with consumer goods

118 companies in this sector. The line on each bar is the typical company.

Overall score38
Ranks 20 of 118. Typical company: 30
Named in answers15%
Ranks 26 of 118. Typical company: 3%
AI readiness21
Ranks 53 of 118. Typical company: 21
What Gemini actually said

An answer that names the company

“Popular casual dining spots for wings and beer near me”

It appears you're looking for popular casual dining spots that offer wings and beer. Here are some options that fit that description, known for their wings and a good selection of beverages:

Miller's Ale House: This chain is highlighted as an "Ultimate Sports Bar for Wing Lovers" and is known for its lively atmosphere, numerous TVs for sports, and a wide variety of crispy, flavorful wings with different sauces and dry rubs. They also offer craft beer and cocktails. Miller's Ale House emphasizes never-frozen chicken wings cooked to order.

Fire Wings: With over 35 locations, Fi …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Applebee's2Wingstop1
Share of mentions

How the mentions in these answers were split between this company and its rivals

Buffalo Wild Wings
56.3%
Applebee's
18.8%
Wingstop
12.5%
Hooters
6.3%
Twin Peaks
6.3%
Buffalo Wings & Rings
0.0%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
5/15
Claude
2/15
OpenAI
1/15
Perplexity
1/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.buffalowildwings.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

3 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Passedrobots.txt publishedstudy: 85.0%
  • PassedXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
What AI crawlers may read (robots.txt)

This website sets no rules for any AI crawler by name, like 84% of the websites whose rules we could read. Every AI crawler follows its general rules.

Training AI
  • GPTBotpartly
  • ClaudeBotpartly
  • Anthropic-AIpartly
  • Google-Extendedpartly
  • Applebot-Extendedpartly
  • Meta-ExternalAgentpartly
  • FacebookBotpartly
  • Bytespiderpartly
  • CCBotpartly
  • Diffbotpartly
  • Omgilibotpartly
AI search
  • OAI-SearchBotpartly
  • Claude-SearchBotpartly
  • PerplexityBotpartly
  • Applebotpartly
  • Amazonbotpartly
  • YouBotpartly
Answering questions
  • ChatGPT-Userpartly
  • Claude-Userpartly
  • Perplexity-Userpartly
  • DuckAssistBotpartly
  • MistralAI-Userpartly

Read from the website’s own rules file (robots.txt). An asterisk marks a crawler the file names. The rest follow its general rules. “Partly” means only some pages are blocked.

Websites the AI used as sources

How many times each website was listed as a source in these answers

justdial.com
34
reddit.com
23
atly.com
21
theinfatuation.com
18
facebook.com
16
newsbreak.com
11
sports.yahoo.com
11
nrn.com
10
yelp.com
10
pos.toasttab.com
8

In the study as Consumer brands.

Every question, and where the company came up (7 of 15)
QuestionOpenAIClaudePerplexityGemini
  • How much does it typically cost to dine at a sports bar during game nights?
  • How can I resolve issues with group reservations at a casual dining restaurant?
  • Popular casual dining spots for wings and beer near me
  • Top-rated restaurants in the US for classic bar food and a lively sports atmosphere
  • Average price for a platter of wings and pitchers of beer at US sports bars
  • Wing-focused bars compared to traditional grill restaurants
  • Other dining options if you want wings but prefer a quieter atmosphere
  • What should I do if my online sports bar order isn't ready for pickup?
  • Alternatives to sports bars for watching live games with friends
  • Sports bar vs casual dining restaurant: what's the difference?
  • Where can I find a casual dining restaurant with kid-friendly menus and sports on TV?
  • Is it worth paying extra for premium seating at a sports bar during big games?
  • Best sports bars to watch live games with friends in the US
  • Best spots for watching championship games with a large group
  • Are unlimited wing nights at casual dining restaurants a good deal?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 38 of 100 badge for Buffalo Wild Wings

A badge of this result that you can show on your own website. Copy the code below.

<a href="https://aeo-audit.rezolve.com/us/buffalowildwings.com"><img src="https://aeo-audit.rezolve.com/us/badges/buffalowildwings.com.svg" alt="Overall score 38 of 100, US AI Visibility Study 2026" width="280" height="64"></a>
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