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Abercrombie & Fitch

abercrombie.com · Retail · ANF

Ranked 1,392 of 2,047 companies in the study

28Overall score
  • Visibility8
  • Citations0
  • Sentiment50
  • Site quality87
  • AI readiness7
What this means for Abercrombie & Fitch

AI assistants name Abercrombie & Fitch in 8.3% of answers, which is slightly more often than the typical company in retail. Its overall score is 28 out of 100, ranking 1,392nd of 2,047 companies. The website passes 1 of 14 technical checks for AI tool readiness.

We asked 15 unbranded questions about the retail market: none named Abercrombie & Fitch. AI assistants named it in 5 of 60 answers (8.3%). The typical retail company is named in 6.7% of answers. By how often it is named, Abercrombie & Fitch ranks 279 of 640 in its sector.

Named by AI in
8.3%
5 of 60 answers
Share of mentions
7.8%
compared with 5 rivals
AI readiness
1/14
technical checks passed. Typical for its sector: 3
Rank in its sector
474 of 640
by overall score, where the typical retail company scores 34
How Abercrombie & Fitch compares with all 2,047 companies

Every dot is a company in the study. Hover one to see it; click to open its report.

This companySame sectorEvery other companyNever named

What makes up the score

Five parts, each scored out of 100.

Visibility
8

How often AI assistants name the company

Citations
0

How often AI uses the company's own website as a source

Sentiment
50

How positively AI describes the company

Site quality
87

How well built the website's own pages are

AI readiness
7

How easily AI tools can read and use the website

Visibility is calculated from the answers on this page. How the score is built.

Compared with retail

640 companies in this sector. The line on each bar is the typical company.

Overall score28
Ranks 474 of 640. Typical company: 34
Named in answers8%
Ranks 279 of 640. Typical company: 7%
AI readiness7
Ranks 570 of 640. Typical company: 29
What Perplexity actually said

An answer that names the company

“Are mall-based trendy apparel stores good for finding high-quality staples?”

Yes—sometimes, but not all mall-based trendy apparel stores are good for high-quality staples. The strongest options tend to be the mall brands that balance trendiness with better materials and construction, while fast-fashion-heavy stores are more likely to deliver style first and durability second.

Good bets for staples: brands like J.Crew, Levi’s, Gap, Uniqlo, and Abercrombie are repeatedly described as offering staple pieces such as tees, denim, sweaters, and casual basics with better-than-average quality or durability for the price.

More tr …

The AI’s answer as we received it, shortened and not checked for accuracy.

Also named
Gap10American Eagle9Urban Outfitters7
Share of mentions

How the mentions in these answers were split between this company and its rivals

Gap
25.4%
American Eagle
20.3%
Urban Outfitters
18.6%
Hollister Co.
13.6%
Pacsun
13.6%
Abercrombie & Fitch
8.5%
Which AI assistants named the company

Answers naming it, out of answers received

Gemini
2/15
Perplexity
2/15
OpenAI
1/15
Claude
0/15
Ready for AI agents

What this website publishes for an AI agent to read, use and buy from, on a scale of six levels.

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5

Level 1: Basic web presence. Two of robots.txt, a sitemap and Link headers are in place.

To reach level 2:
  • Content Signals
Can an AI agent buy here?

Not by itself. Abercrombie & Fitch publishes none of the purchase protocols we look for. An agent would have to click through the checkout like a person.

  • UCPNot present
  • ACPNot present
  • AP2Not present
  • x402Not present
  • MPPNot present
Show every check, for your technical team
Discoverability
77 of 100
  • robots.txtPassed

    A valid robots.txt with crawl rules at the site root.

    study: 92.0%
  • SitemapPassed

    An XML sitemap listing the pages, ideally referenced from robots.txt.

    study: 86.8%
  • Link headersNot met

    Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.

    study: 0.3%
  • DNS for AI DiscoveryNot present

    Advertise agent endpoints with SVCB records under _agents.

    study: 5.5%
Content accessibility
0 of 100
  • Markdown negotiationNot met

    Return a markdown version when asked with Accept: text/markdown, for example at the CDN.

    study: 1.9%
  • llms.txtNot met

    Publish an llms.txt with a short summary and the key links.

    study: 25.1%
Bot access control
32 of 100
  • AI bot rulesPartly met

    Add explicit robots.txt groups for the main AI crawlers.

    study: 93.4%
  • Content SignalsNot met

    Add a Content-Signal line for search, ai-input and ai-train to robots.txt.

    study: 1.4%
  • Web Bot AuthNot present

    Only relevant if you run your own agents or crawlers: publish a signing key directory.

    study: 0.2%
APIs, auth and MCP
0 of 100
  • API CatalogNot met

    List public APIs in a linkset at /.well-known/api-catalog.

    study: 0.3%
  • OAuth discoveryNot met

    Publish OpenID Connect or OAuth server metadata under /.well-known.

    study: 11.8%
  • OAuth Protected ResourceNot met

    Serve protected resource metadata at /.well-known/oauth-protected-resource.

    study: 10.3%
  • auth.mdNot met

    Publish an auth.md describing how agents sign in.

    study: 0.0%
  • MCP Server CardNot met

    Offer an MCP server and publish its server card under /.well-known.

    study: 0.2%
  • A2A Agent CardNot met

    Publish an agent card at /.well-known/agent-card.json.

    study: 0.1%
  • Agent SkillsNot met

    Publish a skills index with the main tasks agents can do.

    study: 0.2%
  • WebMCPCould not check

    Register key actions such as search or cart as WebMCP tools.

    study: 33.7%
  • ARD manifestNot met

    Publish an ai-catalog.json listing every agent interface.

    study: 0.1%

Score 25 of 100 · 97% of checks could run · checked on October 5, 2026 · www.abercrombie.com · 2,047 companies scanned

See how every company did, and how this was measured.

The checks behind the AI readiness score

1 of 14 passed. This list is for your technical team. The percentage is how many companies in the study pass each check.

These 14 checks ran during the audit and are what the AI readiness part of the overall score counts. The scan above ran later and is stricter on Link headers and Markdown, so a check can pass here and not there.

Show the 14 checks
Discoverability
  • Not metrobots.txt publishedstudy: 85.0%
  • Not metXML sitemapstudy: 73.2%
  • Not metHTTP Link headers (RFC 8288)study: 29.0%
Content Accessibility
  • Not metMarkdown content negotiationstudy: 8.3%
  • Not metllms.txt publishedstudy: 21.7%
  • PassedToken budget (page weight)study: 95.2%
Bot Access Control
  • Not metExplicit AI bot rulesstudy: 13.0%
API / Auth / MCP
  • Not metAPI Catalog (.well-known/api-catalog)study: 0.2%
  • Not metOAuth Authorization Server discoverystudy: 10.1%
  • Not metOAuth Protected Resource discoverystudy: 9.3%
  • Not metMCP Server Cardstudy: 0.0%
  • Not metA2A Agent Cardstudy: 0.0%
  • Not metWebMCP toolsstudy: 4.2%
  • Not metAgent Skills declaredstudy: 0.0%
Websites the AI used as sources

How many times each website was listed as a source in these answers

justdial.com
20
lemon8-app.com
17
alibaba.com
11
reddit.com
10
target.com
10
ranker.com
9
gap.com
9
sewmamasew.com
8
youtube.com
7
lovetoknow.com
7

In the study as Consumer brands. Number 99 on the NRF Top 100 Retailers 2026 list, ranked by US retail sales.

Every question, and where the company came up (4 of 15)
QuestionOpenAIClaudePerplexityGemini
  • Where can I find trendy loungewear and basics for a young adult wardrobe?
  • Are mall-based trendy apparel stores good for finding high-quality staples?
  • What should I do if I can’t access a casual fashion retailer’s online store due to browser issues?
  • Is it worth paying more for contemporary casual clothing aimed at teens?
  • Where can I find similar styles to popular youth-oriented casual stores without paying premium prices?
  • Tips for dealing with sizing inconsistencies when shopping for casual youth fashion online?
  • What types of casual outfits are best for college students looking for comfort and style?
  • What are the best online alternatives for buying affordable and trendy streetwear basics?
  • What are some alternatives to shopping at large mall-based casual fashion chains?
  • What’s the difference between stores focused on everyday casualwear versus those specializing in athletic or active styles?
  • Are seasonal sales events common at teen-focused casual fashion retailers?
  • What is the typical price range for tops and jeans at US-based trendy casual stores?
  • What are the best casual clothing shops for teens and young adults in the US?
  • How do mall-based casual fashion retailers compare to fast fashion stores in terms of style and quality?
  • How can I build a versatile casual wardrobe for weekend activities and hanging out with friends?
named the companyanswered without naming itdid not answer

Columns, left to right: OpenAI, Claude, Perplexity, Gemini. The AI assistants often disagree. Across the study, on 40% of the questions where a company is named, only one of the four names it.

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Overall score 28 of 100 badge for Abercrombie & Fitch

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