Saturn

EHI top 100 online shops #18

Level: 1; Basic web presence
Agent readiness score: 35
AEO score: 31
AI mention rate: 22%

Saturn achieves an AEO score of 31 (19th of 59) in online retail with a mention rate of 21.7% in answers from AI engines. The agent readiness score is 35 at level 1 (web fundamentals), with components such as link-header, markdown negotiation, content signals, API catalogue, and OAuth discovery not yet in place.

The next three steps

1Content Signals
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
A step toward level 2
2Markdown negotiation
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
3MCP Server Card
Offer an MCP server and publish its server card under /.well-known.

Compared with Online retail

Agent readiness35
Industry median 29 · rank 12 of 57
AEO score31
Industry median 28 · rank 19 of 59
Mentions in AI answers22
Industry median 13 · rank 21 of 59
Visibility33
Industry median 20 · rank 12 of 59
Citations1
Industry median 1 · rank 24 of 59
Sentiment63
Industry median 74 · rank 41 of 59

Agent readiness level

0Not yet agent-ready
1Basic web presence
2Bot-aware
3Agent-readable
4Agent-integrated
5Agent-native

To reach level 2:

Content Signals

The site blocks or ignores requests that don't come from a browser, and real AI agents hit that too.

Areas

Discoverability77
Content accessibility50
Bot access control32
APIs, auth and MCP0

Every check

Discoverability

robots.txtPassed
A valid robots.txt with crawl rules at the site root.
Top sites: 98%
SitemapPassed
An XML sitemap listing the pages, ideally referenced from robots.txt.
Top sites: 88%
Link headersNot met
Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.
Top sites: 0%
DNS for AI DiscoveryNot present
Advertise agent endpoints with SVCB records under _agents.
Top sites: 5%

Content accessibility

Markdown negotiationNot met
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
Top sites: 2%
llms.txtPassed
An llms.txt that tells language models what the site offers.
Top sites: 15%

Bot access control

AI bot rulesPartly met
Add explicit robots.txt groups for the main AI crawlers.
Top sites: 99%
Content SignalsNot met
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
Top sites: 2%
Web Bot AuthNot present
Only relevant if you run your own agents or crawlers: publish a signing key directory.
Top sites: 0%

APIs, auth and MCP

API CatalogNot met
List public APIs in a linkset at /.well-known/api-catalog.
Top sites: 0%
OAuth discoveryNot met
Publish OpenID Connect or OAuth server metadata under /.well-known.
Top sites: 1%
OAuth Protected ResourceNot met
Serve protected resource metadata at /.well-known/oauth-protected-resource.
Top sites: 1%
auth.mdNot met
Publish an auth.md describing how agents sign in.
Top sites: 0%
MCP Server CardNot met
Offer an MCP server and publish its server card under /.well-known.
Top sites: 0%
A2A Agent CardNot met
Publish an agent card at /.well-known/agent-card.json.
Top sites: 0%
Agent SkillsNot met
Publish a skills index with the main tasks agents can do.
Top sites: 0%
WebMCPNot met
Register key actions such as search or cart as WebMCP tools.
Top sites: 1%
ARD manifestNot met
Publish an ai-catalog.json listing every agent interface.
Top sites: 0%

AI crawler rules (robots.txt)

Training

GPTBotallowed
ClaudeBotallowed
Anthropic-AIallowed
Google-Extendedallowed
GoogleOtherallowed
Applebot-Extendedallowed
Meta-ExternalAgentallowed
FacebookBotblocked
Bytespiderallowed
CCBotblocked
AI2Botblocked
Cohere-AIblocked
Claude-Weballowed
Omgilibotallowed
Diffbotblocked

OAI-SearchBotallowed
Claude-SearchBotallowed
PerplexityBotallowed
Applebotallowed
Amazonbotblocked
YouBotblocked
Timpibotblocked

Assistant

ChatGPT-Userallowed
Claude-Userallowed
Perplexity-Userallowed
DuckAssistBotallowed
MistralAI-Userblocked

Agentic commerce

x402Not present
MPPNot present
UCPNot present
ACPNot present
AP2Not present

Protocols that let AI agents shop and pay by themselves. They don't count toward the level.

Agent readiness score 35 · coverage 100% · checked on 21/09/2026 · www.saturn.de

Mentions per AI engine

AIOpenAI1/15 · 7%
Sentiment: 0% positive, 100% neutral, 0% critical
CClaude4/15 · 27%
Sentiment: 25% positive, 75% neutral, 0% critical
PPerplexity3/15 · 20%
Sentiment: 67% positive, 33% neutral, 0% critical
GGemini5/15 · 33%
Sentiment: 20% positive, 80% neutral, 0% critical

Spotlight: Gemini

33%5 of 15 answers name Saturn

„Welche Elektronikfachmärkte in Deutschland bieten die beste Auswahl an Techniktrends?“

In Deutschland wird der Markt für Unterhaltungselektronik und Haushaltsgeräte von einigen großen Playern, Genossenschaften und aufstrebenden Konzepten dominiert. Wenn es speziell um eine gute Auswahl an Techniktrends (wie Smart Home, Wearables, neueste Gaming-Hardware, KI-gestützte Haushaltsgeräte oder modernste Entertainment-Technik) geht, stechen folgende Anbieter heraus: 1. Die Platzhirsche: MediaMarkt und Saturn …

AI answer as returned, unverified and shortened.

Gemini names instead

Apple
Black Friday
Cyber Monday
Refurbished-Geräte
Heißluftfritteuse (Airfryer)
Kompakte Mikrowelle mit Grillfunktion
Mini-Backofen
Stabmixer-Set

Sources: smartlaw.de, verbraucherzentrale.de, focus.de, it-recht-kanzlei.de, welt.de, smava.de

Share of voice

Saturn10%
MediaMarkt10%
Euronics3.3%
Expert2.5%
Cyberport1.7%
Alternate0.8%

Most cited sources

1.verbraucherzentrale.de18
2.it-boltwise.de10
3.pcwelt.de7
4.focus.de7
5.chip.de7
6.idealo.de7
7.billiger.de6
8.rtl.de6

Own domain's share of all citations: 0.5%

Every question and answer

Question (original German)	AIOpenAI	CClaude	PPerplexity	GGemini
Sind Refurbished-Geräte eine gute Option für preiswerte Elektronik?
Welche Haushaltsgeräte sind für kleine Haushalte oder Single-Wohnungen am praktischsten?
Wie läuft eine Reklamation bei Elektronikartikeln in größeren Fachmärkten ab?
Wie unterscheiden sich die Preise für technische Markenprodukte zwischen Online- und stationären Händlern in Deutschland?
Sind Finanzierungsangebote für Konsumelektronik in Deutschland tatsächlich vorteilhaft?
Welche Alternativen gibt es zu Elektronikfachhändlern, um günstige Technikprodukte zu finden?
Was tun, wenn das gelieferte Technikprodukt nicht funktioniert oder beschädigt ankommt?
Lohnt es sich, elektronische Neuheiten direkt zum Marktstart zu kaufen oder sollte man auf Preisaktionen warten?
Wo kann man gebrauchte Unterhaltungselektronik sicher und günstig kaufen?
Welche Elektronikfachmärkte in Deutschland bieten die beste Auswahl an Techniktrends?
Online-Shops vs. stationäre Elektronikhändler: Was lohnt sich mehr für preisbewusste Käufer?
Gibt es bestimmte Wochentage oder Saisons, an denen Elektronikartikel meist günstiger sind?
Wo findet man Markenprodukte aus den Bereichen Unterhaltungselektronik und Haushaltsgeräte zu günstigen Preisen?
Wie unterscheiden sich Discounter für Technik von spezialisierten Elektronikgeschäften hinsichtlich Service und Sortiment?
Welche Elektronikprodukte eignen sich für Studenten mit kleinem Budget und Wohnheimzimmer?

Brand named, positive
Brand named, neutral
Brand named, critical
Only competitors named
Brand not named
No answer

Badge for your website

<a href="https://aeo-audit.rezolve.com/de/saturn" title="KI-Check Deutschland 2026: Saturn"><img src="https://aeo-audit.rezolve.com/de/badges/saturn.svg" alt="Agent Readiness Stufe 1, KI-Check Deutschland 2026" width="260" height="64"></a>

Audit completed on 19 September 2026. Methodology

Saturn

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