
- Level
- 1
- Basic web presence
- Agent readiness score
- 35
- AEO score
- 30
- AI mention rate
- 43%
MediaMarkt achieves an AEO score of 30 for AI visibility, ranking 22nd of 59 in its industry and outperforming the industry median of 28. AI engines name the brand in 43.3% of answers. The agent readiness score is 35 at level 1, above the industry median of 29; link headers, markdown negotiation, content signals, an API catalogue, and OAuth discovery are not yet implemented.
- 1Content Signals
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
A step toward level 2
- 2Markdown negotiation
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
- 3MCP Server Card
Offer an MCP server and publish its server card under /.well-known.
- Agent readiness35Industry median 29 · rank 12 of 57
- AEO score30Industry median 28 · rank 22 of 59
- Mentions in AI answers43Industry median 13 · rank 4 of 59
- Visibility31Industry median 20 · rank 16 of 59
- Citations2Industry median 1 · rank 14 of 59
- Sentiment60Industry median 74 · rank 43 of 59
- 0
- 1
- 2
- 3
- 4
- 5
- Content Signals
The site blocks or ignores requests that don't come from a browser, and real AI agents hit that too.
- Discoverability77
- Content accessibility50
- Bot access control32
- APIs, auth and MCP0
- Top sites: 98%robots.txtPassed
A valid robots.txt with crawl rules at the site root.
- Top sites: 88%SitemapPassed
An XML sitemap listing the pages, ideally referenced from robots.txt.
- Top sites: 0%Link headersNot met
Send Link headers such as rel="api-catalog" or rel="describedby" on the homepage.
- Top sites: 5%DNS for AI DiscoveryNot present
Advertise agent endpoints with SVCB records under _agents.
- Top sites: 2%Markdown negotiationNot met
Return a markdown version when asked with Accept: text/markdown, for example at the CDN.
- Top sites: 15%llms.txtPassed
An llms.txt that tells language models what the site offers.
- Top sites: 99%AI bot rulesPartly met
Add explicit robots.txt groups for the main AI crawlers.
- Top sites: 2%Content SignalsNot met
Add a Content-Signal line for search, ai-input and ai-train to robots.txt.
- Top sites: 0%Web Bot AuthNot present
Only relevant if you run your own agents or crawlers: publish a signing key directory.
- Top sites: 0%API CatalogNot met
List public APIs in a linkset at /.well-known/api-catalog.
- Top sites: 1%OAuth discoveryNot met
Publish OpenID Connect or OAuth server metadata under /.well-known.
- Top sites: 1%OAuth Protected ResourceNot met
Serve protected resource metadata at /.well-known/oauth-protected-resource.
- Top sites: 0%auth.mdNot met
Publish an auth.md describing how agents sign in.
- Top sites: 0%MCP Server CardNot met
Offer an MCP server and publish its server card under /.well-known.
- Top sites: 0%A2A Agent CardNot met
Publish an agent card at /.well-known/agent-card.json.
- Top sites: 0%Agent SkillsNot met
Publish a skills index with the main tasks agents can do.
- Top sites: 1%WebMCPNot met
Register key actions such as search or cart as WebMCP tools.
- Top sites: 0%ARD manifestNot met
Publish an ai-catalog.json listing every agent interface.
- GPTBotallowed
- ClaudeBotallowed
- Anthropic-AIallowed
- Google-Extendedallowed
- GoogleOtherallowed
- Applebot-Extendedallowed
- Meta-ExternalAgentallowed
- FacebookBotblocked
- Bytespiderallowed
- CCBotblocked
- AI2Botblocked
- Cohere-AIblocked
- Claude-Weballowed
- Omgilibotallowed
- Diffbotblocked
- OAI-SearchBotallowed
- Claude-SearchBotallowed
- PerplexityBotallowed
- Applebotallowed
- Amazonbotblocked
- YouBotblocked
- Timpibotblocked
- ChatGPT-Userallowed
- Claude-Userallowed
- Perplexity-Userallowed
- DuckAssistBotallowed
- MistralAI-Userblocked
- x402Not present
- MPPNot present
- UCPNot present
- ACPNot present
- AP2Not present
Protocols that let AI agents shop and pay by themselves. They don't count toward the level.
Agent readiness score 35 · coverage 100% · checked on 21/09/2026 · www.mediamarkt.de
- AIOpenAI5/15 · 33%Sentiment: 20% positive, 80% neutral, 0% critical
- CClaude7/15 · 47%Sentiment: 43% positive, 57% neutral, 0% critical
- PPerplexity5/15 · 33%Sentiment: 0% positive, 100% neutral, 0% critical
- GGemini9/15 · 60%Sentiment: 11% positive, 89% neutral, 0% critical
Für günstige Elektronik ohne Neuware gibt es in Deutschland und im Online-Handel hervorragende Anlaufstellen. Da du auf Neuware verzichten kannst, sind Refurbished-Geräte (professionell aufbereitet mit Garantie) oder klassische Gebrauchtmärkte die beste Wahl. Hier ist eine Übersicht der besten Optionen: 1. Refurbished-Anbieter (Geprüft & mit Garantie) Diese Plattformen kaufen alte Geräte auf, bereiten sie technisch …AI answer as returned, unverified and shortened.
- Fernseher
- Kopfhörer
- Elektrofachmärkte
- Unterhaltungselektronik
- Laptops
- Tablets
- Fachhandel
- Discounter
- Saturn11.4%
- MediaMarkt10.4%
- Cyberport3.5%
- Euronics3%
- Expert2.5%
- Conrad Electronic1%
- 1.kaufda.de17
- 2.rtl.de17
- 3.it-boltwise.de16
- 4.verbraucherzentrale.de12
- 5.cyberport.de10
- 6.mediamarkt.de9
- 7.expert.de7
- 8.idealo.de7
Own domain's share of all citations: 2%
| Question (original German) | AIOpenAI | CClaude | PPerplexity | GGemini |
|---|---|---|---|---|
| Was sind die Vor- und Nachteile beim Kauf von Unterhaltungselektronik im Fachhandel gegenüber dem Discounter? | ||||
| Wo findet man die beste Auswahl an Elektronik für Haushalte in Deutschland? | ||||
| Was sind typische Preisnachlässe während Technik-Aktionstagen in Elektrofachmärkten? | ||||
| Welche Technikmärkte bieten vor Ort persönliche Beratung für Smart Home Produkte? | ||||
| Gibt es Elektronikmärkte, die Express-Lieferung oder Sofort-Abholung ermöglichen? | ||||
| Welche Möglichkeiten gibt es, Technikprodukte zu leihen statt zu kaufen? | ||||
| Wie unterscheiden sich die Preise für aktuelle Smartphones zwischen lokalen Elektronikgeschäften und Onlineanbietern? | ||||
| Was kann ich tun, wenn mein Technikprodukt nach dem Kauf defekt ist? | ||||
| Sind Elektronik-Sonderangebote im stationären Handel wirklich günstiger als die Onlinepreise? | ||||
| Lohnt es sich, Großgeräte wie Fernseher oder Kühlschränke im Elektronikfachmarkt statt online zu kaufen? | ||||
| Welche Alternativen gibt es zu großen Elektronikmärkten für gebrauchte Technikprodukte? | ||||
| Welche Elektronikmärkte bieten regelmäßig Technik-Trends zu Aktionspreisen an? | ||||
| Wie unterscheiden sich Elektronikfachmärkte von reinen Online-Shops im Hinblick auf Beratung und Service? | ||||
| Wie funktioniert die Rückgabe bei Elektronikartikeln aus dem stationären Handel? | ||||
| Wo kann man Elektronik günstig erwerben, wenn man auf Neuware verzichten kann? |
- Brand named, positive
- Brand named, neutral
- Brand named, critical
- Only competitors named
- Brand not named
- No answer
<a href="https://aeo-audit.rezolve.com/de/mediamarkt" title="KI-Check Deutschland 2026: MediaMarkt"><img src="https://aeo-audit.rezolve.com/de/badges/mediamarkt.svg" alt="Agent Readiness Stufe 1, KI-Check Deutschland 2026" width="260" height="64"></a>Audit completed on 19 September 2026. Methodology